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  • December 2019
  • Article

Invest in Information or Wing It? A Model of Dynamic Pricing with Seller Learning

By: Guofang Huang, Hong Luo and Jing Xia
Pricing idiosyncratic products is often challenging because the seller, ex ante, lacks information about the demand for individual items. This paper develops a model of dynamic pricing for idiosyncratic products that features the optimal stopping structure and a seller... View Details
Keywords: Dynamic Pricing; Idiosyncratic Products; Item-specific Demand; Demand Uncertainty; Active Seller Learning; The Value Of Information; Price; Information; Value; Learning
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Huang, Guofang, Hong Luo, and Jing Xia. "Invest in Information or Wing It? A Model of Dynamic Pricing with Seller Learning." Management Science 65, no. 12 (December 2019): 5556–5583.
  • 11 Sep 2018
  • First Look

New Research and Ideas, September 11, 2018

for idiosyncratic products that features the optimal stopping structure and a seller that learns about item-specific demand through the selling process. The model is estimated using novel panel data of a... View Details
Keywords: Dina Gerdeman
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