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- 2025
- Working Paper
Dynamic Personalization with Multiple Customer Signals: Multi-Response State Representation in Reinforcement Learning
Reinforcement learning (RL) offers potential for optimizing sequences of customer interactions by modeling the relationships
between customer states, company actions, and long-term value. However, its practical implementation often faces significant
challenges.... View Details
Keywords: Dynamic Policy; Deep Reinforcement Learning; Representation Learning; Dynamic Difficulty Adjustment; Latent Variable Models; Customer Relationship Management; Customer Value and Value Chain; Foreign Direct Investment; Analytics and Data Science
Ma, Liangzong, Ta-Wei Huang, Eva Ascarza, and Ayelet Israeli. "Dynamic Personalization with Multiple Customer Signals: Multi-Response State Representation in Reinforcement Learning." Harvard Business School Working Paper, No. 25-037, February 2025.
- 2024
- Other Teaching and Training Material
Earth
By: Barry Nalebuff and Max Bazerman
Earth was created to provide participants with the opportunity to negotiate a solution to the most important environmental challenge that faces humanity — climate change. Just as finding solutions to climate change is challenging, students will be challenged to find a... View Details
Nalebuff, Barry, and Max Bazerman. "Earth." Kellogg School of Management at Northwestern University, Dispute Resolution Research Center, 2024. Multimedia. (Simulation.)
- December 2024
- Article
Large Shocks Travel Fast
By: Alberto Cavallo, Francesco Lippi and Ken Miyahara
We document a sizeable increase in the frequency of price adjustments following the large energy shocks of 2022. We use a tractable New Keynesian model, calibrated to the pre-shock data, to interpret such a pattern. The calibration highlights the state-dependence of... View Details
Cavallo, Alberto, Francesco Lippi, and Ken Miyahara. "Large Shocks Travel Fast." American Economic Review: Insights 6, no. 4 (December 2024): 558–574.
- October 2024
- Article
Global Mobile Inventors
By: Dany Bahar, Prithwiraj Choudhury, Ernest Miguelez and Sara Signorelli
The number of Global Mobile Inventors (GMIs), inventors moving across borders during their
career, has increased more than tenfold over the past two decades, and the corridors of mobility
have shifted towards a growing presence of emerging markets. We document that... View Details
Bahar, Dany, Prithwiraj Choudhury, Ernest Miguelez, and Sara Signorelli. "Global Mobile Inventors." Art. 103357. Journal of Development Economics 171 (October 2024).
- September–October 2024
- Article
Where Data-Driven Decision-Making Can Go Wrong
By: Michael Luca and Amy C. Edmondson
When considering internal data or the results of a study, often business leaders either take the evidence presented as gospel or dismiss it altogether. Both approaches are misguided. What leaders need to do instead is conduct rigorous discussions that assess any... View Details
Luca, Michael, and Amy C. Edmondson. "Where Data-Driven Decision-Making Can Go Wrong." Harvard Business Review 102, no. 5 (September–October 2024): 80–89.
- 2024
- Working Paper
Incrementality Representation Learning: Synergizing Past Experiments for Intervention Personalization
This paper introduces Incrementality Representation Learning (IRL), a novel multitask representation learning framework that predicts heterogeneous causal effects of marketing interventions. By leveraging past experiments, IRL efficiently designs and targets... View Details
Keywords: Heterogeneous Treatment Effect; Multi-task Learning; Representation Learning; Personalization; Promotion; Deep Learning; Field Experiments; Customer Focus and Relationships; Customization and Personalization
Huang, Ta-Wei, Eva Ascarza, and Ayelet Israeli. "Incrementality Representation Learning: Synergizing Past Experiments for Intervention Personalization." Harvard Business School Working Paper, No. 24-076, June 2024.
- February 2024
- Teaching Note
AB InBev: Brewing Up Forecasts during COVID-19
By: Mark Egan and C. Fritz Foley
Teaching Note for HBS Case No. 224-020. In July 2021, the CEO of AB InBev's European operations and his team strategized to position the company for success post-pandemic. As the world's largest beer company, boasting over 500 brands, revenue of $46 billion, and a... View Details
- February 2024
- Teaching Note
Data-Driven Denim: Financial Forecasting at Levi Strauss
By: Mark Egan
Teaching Note for HBS Case No. 224-029. Levi Strauss & Co. (“Levi Strauss”) partnered with the IT services company Wipro to incorporate more sophisticated methods, such as machine learning, into their financial forecasting process starting in 2018. The decision to... View Details
- January 2024 (Revised May 2024)
- Case
PortageBay and ESG Analytics
By: Vikram S. Gandhi and Radhika Kak
In 2023, sustainable investors faced several challenges. The first was the lack of access to standardized and vetted environmental, social, and governance (ESG) data, and equally, the interpretation of this data into investment-useful insights. Reducing reliance on... View Details
Keywords: ESG Ratings; Investment Funds; Governance; Environmental Sustainability; Corporate Social Responsibility and Impact
Gandhi, Vikram S., and Radhika Kak. "PortageBay and ESG Analytics." Harvard Business School Case 324-065, January 2024. (Revised May 2024.)
- January 2024 (Revised February 2024)
- Case
Data-Driven Denim: Financial Forecasting at Levi Strauss
By: Mark Egan
The case examines Levi Strauss’ journey in implementing machine learning and AI into its financial forecasting process. The apparel company partnered with the IT company Wipro in 2017 to develop a machine learning algorithm that could help Levi Strauss forecast its... View Details
Keywords: Investor Relations; Forecasting; Machine Learning; Artificial Intelligence; Apparel; Corporate Finance; Forecasting and Prediction; AI and Machine Learning; Digital Transformation; Apparel and Accessories Industry; United States
Egan, Mark. "Data-Driven Denim: Financial Forecasting at Levi Strauss." Harvard Business School Case 224-029, January 2024. (Revised February 2024.)
- 2023
- Article
Verifiable Feature Attributions: A Bridge between Post Hoc Explainability and Inherent Interpretability
By: Usha Bhalla, Suraj Srinivas and Himabindu Lakkaraju
With the increased deployment of machine learning models in various real-world applications, researchers and practitioners alike have emphasized the need for explanations of model behaviour. To this end, two broad strategies have been outlined in prior literature to... View Details
Bhalla, Usha, Suraj Srinivas, and Himabindu Lakkaraju. "Verifiable Feature Attributions: A Bridge between Post Hoc Explainability and Inherent Interpretability." Advances in Neural Information Processing Systems (NeurIPS) (2023).
- 2023
- Working Paper
Causal Interpretation of Structural IV Estimands
By: Isaiah Andrews, Nano Barahona, Matthew Gentzkow, Ashesh Rambachan and Jesse M. Shapiro
We study the causal interpretation of instrumental variables (IV) estimands of nonlinear, multivariate structural models with respect to rich forms of model misspecification. We focus on guaranteeing that the researcher's estimator is sharp zero consistent, meaning... View Details
Keywords: Mathematical Methods
Andrews, Isaiah, Nano Barahona, Matthew Gentzkow, Ashesh Rambachan, and Jesse M. Shapiro. "Causal Interpretation of Structural IV Estimands." NBER Working Paper Series, No. 31799, October 2023.
- September 2023 (Revised January 2024)
- Case
AB InBev: Brewing Up Forecasts during COVID-19
By: Mark Egan, C. Fritz Foley, Esel Cekin and Emilie Billaud
In July 2021, the CEO of AB InBev's European operations and his team strategized to position the company for success post-pandemic. As the world's largest beer company, boasting over 500 brands, revenue of $46 billion, and a workforce of 160,000 in 2020, AB InBev... View Details
Keywords: Beer; Forecasting; COVID-19; Decision; Forecasting and Prediction; Analytics and Data Science; Crisis Management; Decisions; Financing and Loans; Investment Return; Resource Allocation; Distribution; Production; Business Processes; Strategic Planning; Health Pandemics; Digital Transformation; Markets; Food and Beverage Industry; Belgium; Europe; Latin America; North and Central America
Egan, Mark, C. Fritz Foley, Esel Cekin, and Emilie Billaud. "AB InBev: Brewing Up Forecasts during COVID-19." Harvard Business School Case 224-020, September 2023. (Revised January 2024.)
- September–October 2023
- Article
Interpretable Matrix Completion: A Discrete Optimization Approach
By: Dimitris Bertsimas and Michael Lingzhi Li
We consider the problem of matrix completion on an n × m matrix. We introduce the problem of interpretable matrix completion that aims to provide meaningful insights for the low-rank matrix using side information. We show that the problem can be... View Details
Keywords: Mathematical Methods
Bertsimas, Dimitris, and Michael Lingzhi Li. "Interpretable Matrix Completion: A Discrete Optimization Approach." INFORMS Journal on Computing 35, no. 5 (September–October 2023): 952–965.
- August 2023
- Article
Explaining Machine Learning Models with Interactive Natural Language Conversations Using TalkToModel
By: Dylan Slack, Satyapriya Krishna, Himabindu Lakkaraju and Sameer Singh
Practitioners increasingly use machine learning (ML) models, yet models have become more complex and harder to understand. To understand complex models, researchers have proposed techniques to explain model predictions. However, practitioners struggle to use... View Details
Slack, Dylan, Satyapriya Krishna, Himabindu Lakkaraju, and Sameer Singh. "Explaining Machine Learning Models with Interactive Natural Language Conversations Using TalkToModel." Nature Machine Intelligence 5, no. 8 (August 2023): 873–883.
- 2023
- Chapter
Inflation and Misallocation in New Keynesian Models
By: Alberto Cavallo, Francesco Lippi and Ken Miyahara
The New Keynesian framework implies that sluggish price adjustment results in a distorted allocation of resources. We use a simple model to quantify these unobservable distortions, using data that depict the price-setting behavior of firms, specifically the frequency... View Details
Cavallo, Alberto, Francesco Lippi, and Ken Miyahara. "Inflation and Misallocation in New Keynesian Models." In ECB Forum on Central Banking 26-28 June 2023, Sintra, Portugal: Macroeconomic Stabilisation in a Volatile Inflation Environment. European Central Bank, 2023.
- 2023
- Chapter
Marketing Through the Machine’s Eyes: Image Analytics and Interpretability
By: Shunyuan Zhang, Flora Feng and Kannan Srinivasan
he growth of social media and the sharing economy is generating abundant unstructured image and video data. Computer vision techniques can derive rich insights from unstructured data and can inform recommendations for increasing profits and consumer utility—if only the... View Details
Zhang, Shunyuan, Flora Feng, and Kannan Srinivasan. "Marketing Through the Machine’s Eyes: Image Analytics and Interpretability." Chap. 8 in Artificial Intelligence in Marketing. 20, edited by Naresh K. Malhotra, K. Sudhir, and Olivier Toubia, 217–238. Review of Marketing Research. Emerald Publishing Limited, 2023.
- March–April 2023
- Article
Market Segmentation Trees
By: Ali Aouad, Adam Elmachtoub, Kris J. Ferreira and Ryan McNellis
Problem definition: We seek to provide an interpretable framework for segmenting users in a population for personalized decision making. Methodology/results: We propose a general methodology, market segmentation trees (MSTs), for learning market... View Details
Keywords: Decision Trees; Computational Advertising; Market Segmentation; Analytics and Data Science; E-commerce; Consumer Behavior; Marketplace Matching; Marketing Channels; Digital Marketing
Aouad, Ali, Adam Elmachtoub, Kris J. Ferreira, and Ryan McNellis. "Market Segmentation Trees." Manufacturing & Service Operations Management 25, no. 2 (March–April 2023): 648–667.
- Working Paper
Group Fairness in Dynamic Refugee Assignment
By: Daniel Freund, Thodoris Lykouris, Elisabeth Paulson, Bradley Sturt and Wentao Weng
Ensuring that refugees and asylum seekers thrive (e.g., find employment) in their host countries is a profound humanitarian goal, and a primary driver of employment is the geographic
location within a host country to which the refugee or asylum seeker is... View Details
Freund, Daniel, Thodoris Lykouris, Elisabeth Paulson, Bradley Sturt, and Wentao Weng. "Group Fairness in Dynamic Refugee Assignment." Harvard Business School Working Paper, No. 23-047, February 2023.
- 2024
- Working Paper
Sharing Models to Interpret Data
By: Joshua Schwartzstein and Adi Sunderam
To understand new data, we share models or interpretations with others. This paper studies such exchanges of models in a community. The key assumption is that people adopt the interpretation in their community that best explains the data, given their prior beliefs. An... View Details
Keywords: Social Learning Theory; Theory; Social Issues; Cognition and Thinking; Social and Collaborative Networks; Attitudes
Schwartzstein, Joshua, and Adi Sunderam. "Sharing Models to Interpret Data." Harvard Business School Working Paper, No. 25-011, August 2024. (Revised August 2024.)