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  • February 2019 (Revised October 2019)
  • Case

Extend Fertility: Conceiving the Market for Egg Preservation (A)

By: Debora L. Spar and Olivia Hull
In April 2003, entrepreneur and MBA student Christy Jones was planning a new venture to help women preserve their fertility. Her company, Extend Fertility, would commercialize a technique known as egg freezing, in which a woman’s eggs were extracted and stored at low... View Details
Keywords: Assisted Reproduction; Entrepreneur; Health And Wellness; Fertility; Infertility; Women's Health; Creating Markets; Egg Freezing; Fertility Clinic; Entrepreneurship; Strategy; Marketing Strategy
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  • 17 Nov 2003
  • Research & Ideas

The Business of Babies

fertilization (IVF), surrogacy, and adoption demand payments of $10,000 and up. The largest demand in this market consists of infertile couples. Last year, some two million U.S. couples underwent fertility treatments. Additional demand... View Details
Keywords: by Julia Hanna; Health
  • 2024
  • Working Paper

Laparoscopy—Minimally Invasive Surgery: Case Histories of Transformational Advances

By: Amar Bhidé, Caitlin N. Bowler and Srikant M. Datar
We describe how operations through laparoscopes – tubular instruments inserted into abdominal cavities – revolutionized gynecological and other surgeries inside the abdomen, such as gall bladder removal. Specifically, we chronicle the 1) foundational contributions of... View Details
Keywords: Health Care and Treatment; Technological Innovation; Innovation Strategy; Technology Adoption; Collaborative Innovation and Invention; Innovation and Invention; Governing Rules, Regulations, and Reforms
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  • September 2014
  • Case

OvaScience

By: G. Felda Hardymon, Tom Nicholas, Toby Stuart and Noah Fisher
In early April 2012, Michelle Dipp, MD, Ph.D, CEO and co-founder of OvaScience, had just received a buyout offer from PG Ventures, a private equit's first promising fertility treatment, AUGMENT (Autologous Germ-line Mitochondrial Energy Transfer), had the potential to... View Details
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  • 26 Jun 2000
  • Research & Ideas

What’s an Internet Business Model? Ask a Health Care Professional

by health insurance, such as laser eye surgery and infertility counseling. "For the exchange to work, there has to be a value proposition for both sides," Slavitt explained. "Providers today live in a world where people they have... View Details
Keywords: by Martha Lagace; Health
  • 07 Jan 2008
  • Research & Ideas

Pursuing a Deadly Opportunity

market for human eggs, sperm, and various infertility treatments, is another example, he adds. Anatomy Of A Study Anteby and Hyman compared 80 voluntary donations and 120 specimen shipping invoices from a pair of Maryland-based... View Details
Keywords: by Julia Hanna; Health
  • 13 Feb 2006
  • Research & Ideas

The Hidden Market for Babies

discrete industries. First, there's in vitro fertilization, probably the most obvious piece. This is a service industry, like medicine in general, which caters to infertile couples. Then there are what I call the component industries,... View Details
Keywords: by Manda Salls; Biotechnology; Health; Technology
  • 20 Jan 2015
  • First Look

First Look: January 20

of AUGMENT and the impact the underlying technology could have on millions of infertility cases around the world. How fast might Dipp and her team grow OvaScience? Would they have the resources? Dipp considered the best way to build out... View Details
Keywords: Sean Silverthorne

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