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- All HBS Web
(41)
- People (1)
- News (7)
- Research (13)
- Events (1)
- Multimedia (3)
- Faculty Publications (8)
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- December 2015
- Case
IDEO: Human-Centered Service Design
By: Ryan W. Buell and Andrew Otazo
The case describes IDEO, one of the world's leading design firms, and its human-centered innovation culture and processes. It is an example of what managers can do to make their own organizations more innovative. In reaction to a rapidly changing competitive landscape,... View Details
Keywords: Design Thinking; Innovation; Service Management; Service; Design; Service Delivery; Innovation and Management; Entertainment and Recreation Industry; Peru
Buell, Ryan W., and Andrew Otazo. "IDEO: Human-Centered Service Design." Harvard Business School Multimedia/Video Case 615-703, December 2015.
- October 2014 (Revised January 2016)
- Case
IDEO: Human-Centered Service Design
By: Ryan W. Buell and Andrew Otazo
The case describes IDEO, one of the world's leading design firms, and its human-centered innovation culture and processes. It is an example of what managers can do to make their own organizations more innovative. In reaction to a rapidly changing competitive landscape,... View Details
Keywords: Design Thinking; Innovation; Service Management; Service; Design; Service Delivery; Innovation and Management; Entertainment and Recreation Industry; Peru
Buell, Ryan W., and Andrew Otazo. "IDEO: Human-Centered Service Design." Harvard Business School Case 615-022, October 2014. (Revised January 2016.)
- November 2015 (Revised February 2020)
- Teaching Note
IDEO: Human-Centered Service Design
By: Ryan W. Buell
The case describes IDEO, one of the world's leading design firms, and its human-centered innovation culture and processes. It is an example of what managers can do to make their own organizations more innovative. In reaction to a rapidly changing competitive landscape,... View Details
- Article
Applying Human-Centered Design Principles to Digital Syndromic Surveillance at a Mass Gathering in India: Viewpoint
By: Ahmed Shaikh, Abhishek Bhatia, Ghanshyam Yadav, Shashwat Hora, Chung Won, Mark Shankar, Aaron Heerboth, Prakash Vemulapalli, Paresh Navalkar, Kunal Oswal, Clay Heaton, Sujata Saunik, Tarun Khanna and Satchit Balsari
In the wake of the COVID-19 pandemic, digital health tools have been deployed by governments around the world to advance clinical and population health objectives. Few interventions have been successful or have achieved sustainability or scale. In India, government... View Details
Keywords: Digital Health Tools; Human-centered Design; Health Care and Treatment; Mobile and Wireless Technology; Design; Technology Adoption
Shaikh, Ahmed, Abhishek Bhatia, Ghanshyam Yadav, Shashwat Hora, Chung Won, Mark Shankar, Aaron Heerboth, Prakash Vemulapalli, Paresh Navalkar, Kunal Oswal, Clay Heaton, Sujata Saunik, Tarun Khanna, and Satchit Balsari. "Applying Human-Centered Design Principles to Digital Syndromic Surveillance at a Mass Gathering in India: Viewpoint." Journal of Medical Internet Research 24, no. 1 (January 2022).
- 2015
- Chapter
Design Thinking and Innovative Problem Solving
By: Srikant Datar and Caitlin N. Bowler
In 2012 we set out to answer two key questions. Can anyone, including MBAs and executives with superb analytical skills, learn to think more innovatively? If so, how might we go about developing these skills? Through close collaboration with individuals from major... View Details
Keywords: Design Thinking; Problem Solving; Innovation; Design; Innovation and Invention; Cognition and Thinking
Datar, Srikant, and Caitlin N. Bowler. "Design Thinking and Innovative Problem Solving." Chap. 7 in Shaping Entrepreneurial Mindsets: Innovation and Entrepreneurship in Leadership Development, edited by Jordi Canals, 119–138. London: Palgrave Macmillan, 2015.
- 09 Mar 2017
- Cold Call Podcast
IDEO is Changing the Way Managers Think About Thinking
- September 2017 (Revised January 2018)
- Case
Innovation at Parker Hotels
By: Srikant M. Datar and Caitlin Bowler
In this case students explore challenges changing demographics and preference pose to global hotel brands. Students then use human-centered design tools to generate concepts hoteliers might embrace to win over Millennials who tend to seek out local over global options. View Details
- July 2018
- Article
Reimagining Health Data Exchange: An Application Programming Interface-Enabled Roadmap for India
By: Satchit Balsari, Alexander Fortenko MD, MPH, Joaquin A. Blaya PhD, Adrian Gropper MD, Malavika Jayaram LLM, Rahul Matthan LLM, Ram Sahasranam, Mark Shankar MD, Suptendra N. Sarbadhikari PhD, Barbara Bierer, Kenneth D. Mandl MD, Sanjay Mehendale MD, MPH and Tarun Khanna
In February 2018, the Government of India announced a massive public health insurance scheme extending coverage to 500 million citizens, in effect making it the world’s largest insurance program. To meet this target, the government will rely on technology to... View Details
Keywords: Health Information Exchange; India; Health APIs; Health Care and Treatment; Information; Analytics and Data Science; Information Technology; Health Industry; India
Balsari, Satchit, Alexander Fortenko MD, MPH, Joaquin A. Blaya PhD, Adrian Gropper MD, Malavika Jayaram LLM, Rahul Matthan LLM, Ram Sahasranam, Mark Shankar MD, Suptendra N. Sarbadhikari PhD, Barbara Bierer, Kenneth D. Mandl MD, Sanjay Mehendale MD, MPH, and Tarun Khanna. "Reimagining Health Data Exchange: An Application Programming Interface-Enabled Roadmap for India." Journal of Medical Internet Research 20, no. 7 (July 2018).
- 10 Jul 2023
- In Practice
The Harvard Business School Faculty Summer Reader 2023
fascinating realm of design and human interaction with everyday objects. Norman provides thought-provoking insights on usability and human-centered design. The book is relevant to my own research on visual... View Details
Keywords: by Dina Gerdeman
- 05 Sep 2017
- First Look
First Look at New Research and Ideas, September 5, 2017
actionable advice on more robust policies that drive both structural change and competitiveness upgrading. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=53152 Harvard Business School Case 615-022 IDEO: View Details
Keywords: Sean Silverthorne
- 22 Dec 2015
- First Look
December 22, 2015
https://cb.hbsp.harvard.edu/cbmp/product/815129-PDF-ENG Harvard Business School Case 615-022 IDEO: Human-Centered Service Design This case describes the human-centered... View Details
Keywords: Carmen Nobel
- 31 Jul 2018
- First Look
New Research and Ideas, July 31, 2018
mobile phone penetration, universal availability of unique ID systems, and evolving privacy and data protection laws. It builds on global best practices and promotes the adoption of human-centered design... View Details
Keywords: Dina Gerdeman
- 16 Feb 2016
- First Look
February 16, 2016
experience. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=50573 2015 Shaping Entrepreneurial Mindsets: Innovation and Entrepreneurship in Leadership Development Design Thinking and Innovative Problem Solving By: Datar,... View Details
Keywords: Sean Silverthorne