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- August 2025
- Case
Meta and the Superintelligence Talent Race
By: Boris Groysberg and Sarah L. Abbott
In June 2025, Meta CEO Mark Zuckerberg upped the ante in the ongoing AI talent wars. Some analysts praised Zuckerberg’s aggressive approach to building Meta's AI capabilities, while others pointed to the high costs this strategy entailed and questioned how effectively... View Details
Keywords: AI; Artificial Intelligence; Machine Learning; Talent Acquisition; Hiring; Technology; Metaverse; Competition; Compensation; Innovation; Talent Development; Competing To Win; Competitive Dynamics; AI and Machine Learning; Talent and Talent Management; Recruitment; Compensation and Benefits; Competency and Skills; Competitive Strategy; Technological Innovation; Technology Industry
- July 2025
- Case
The New York Liberty: Building the Business of Women’s Basketball
By: Anita Elberse and Mackenzi Curtin
In May 2025, Women’s National Basketball Association (WNBA) team the New York Liberty raised their 2024 championship banner. The team’s owners, Clara Wu Tsai and her husband Joseph Tsai, had acquired the Liberty in 2019, when the once flourishing team had seemingly hit... View Details
- July 2025
- Case
ICARE: Frontline Leadership at Michelin
By: Hubert Joly and Emilie Billaud
In 2025, Michelin CEO Florent Menegaux reflected on the company’s transformation since taking the helm in 2019. Amid a volatile global landscape marked by inflation, rising competition, and geopolitical and sustainability pressures, Michelin had achieved strong... View Details
Keywords: Human Capital; Transformation; Management Practices and Processes; Managerial Roles; Organizational Culture; Leadership; Competency and Skills; Global Strategy; Multinational Firms and Management; Human Resources; Compensation and Benefits; Recruitment; Retention; Employee Relationship Management; Working Conditions; Leading Change; Growth and Development Strategy; Groups and Teams; Motivation and Incentives; Well-being; Auto Industry; Manufacturing Industry; Europe; China; United States
- 2025
- Chapter
An Appraisal on 'Teaching the Early History of IB at Harvard Business School'
By: Geoffrey Jones
This chapter reviews new research about the origins of International Business as an academic discipline. Contrary to conventional wisdom that it originated in economics departments in the 1960s, this research highlights the importance of teaching at Harvard Business... View Details
- July 2025
- Article
Reputation Burning: Analyzing the Impact of Brand Sponsorship on Social Influencers
By: Mengjie Cheng and Shunyuan Zhang
The growth of the influencer marketing industry warrants an empirical examination of the effect of posting sponsored videos on influencers' reputations. We collected a novel dataset of user-generated YouTube videos created by prominent English-speaking influencers in... View Details
- June 2025
- Case
From Single Stock to Diversified Portfolio: Mastercard Foundation's $42 Billion Asset Management Launch
By: Luis M. Viceira and Justin Cohen
This case examines the decision of the Mastercard Foundation in 2023 to divest its holdings of Mastercard stock, its only asset since inception in 2006 and worth $42 billion in early 2024, and to invest the proceeds in a newly designed diversified portfolio. To this... View Details
- June 2025
- Case
Konko AI: Automating Work with AI Agents
By: Shikhar Ghosh, Shweta Bagai and Liang Wu
In January 2025, Jean Marc Goguikian and Michael Haddad, co-founders of Konko AI, faced a critical strategic decision. After the company’s developer platform for private large language models (LLMs) struggled to gain traction, they had pivoted to building AI sales... View Details
- June 2025
- Case
Parque del Sendero: Repositioning in the Death Care Industry in Chile
By: Jill Avery, Andres Cuneo and Marco Bertini
Facing changing consumer behavior and shifting industry conditions, Parque del Sendero, one of largest networks of cemeteries in Chile, considers repositioning its products to appeal to a broader swath of Chilean customers to fuel growth and a more profitable business... View Details
- June 2025
- Case
Zerodha
By: Das Narayandas and Kairavi Dey
Zerodha Broking Pvt. Ltd. (Zerodha) was among India's largest online broking platforms. Nithin and Nikhil Kamath started Zerodha to empower retail investors and remove the hurdles to investing in stocks. The company pioneered tech-first discount broking, charging... View Details
Keywords: Financial Services Industry
- 2025
- Working Paper
Heterogeneous Beliefs and Stock Market Fluctuations
By: Odhrain McCarthy and Sebastian Hillenbrand
This paper examines the role of heterogeneous investor beliefs in explaining stock market puzzles. Using survey data, we show that individual investors and investment professionals, such as equity analysts and strategists, form distinct beliefs. These groups rely on... View Details
- June 2025
- Case
Transforming a Titan (A)
By: George Serafeim and Lena Duchene
Dimitri Papalexopoulos, fourth-generation CEO of TITAN Cement, must decide whether to keep leading the 120-year-old, family-controlled firm or hand the reins to new management. Over 26 years he has turned TITAN from a domestic player into an internationally diversified... View Details
Keywords: Digitalization; Digital; Family Firms; Succession Planning; CEO Succession; CEO Role; Decarbonization; Resilience; Innovation; Organizational Transformations; AI and Machine Learning; Digital Strategy; Digital Transformation; Family Business; Family Ownership; Climate Change; Transformation; Crisis Management; Leadership; Management Succession; Growth Management; Industrial Products Industry; Construction Industry; Greece; Europe; United States
- June 2025
- Supplement
Transforming a Titan (C)
By: George Serafeim and Lena Duchene
Three years in his tenure as CEO, Cobuz must decide whether to launch a more than €500 million carbon-capture-and-storage facility. The project—Europe’s largest planned CCS installation—would cut almost 20% of group emissions and unlock a €234 million EU Innovation... View Details
- June 2025
- Case
Scale AI Scales Up
By: Boris Groysberg and Sarah L. Abbott
Scale AI, the data labeling and AI infrastructure company, had grown rapidly since it was founded in 2016; however, as Scale’s generative AI business was taking off, Alexandr Wang, Scale’s founder and CEO, became concerned that Scale was slowing down. Wang and the... View Details
Keywords: Technology And Innovation Management; Entrepreneur; Managing Growth; Hiring; Generative Ai; Data Labeling; Scale; AI and Machine Learning; Entrepreneurship; Talent and Talent Management; Growth Management; Leadership; Organizational Culture; Business Startups; Selection and Staffing; Technology Industry; United States
- June 2025
- Case
Kevin Love and the Kevin Love Fund: Inspiring People to Live Their Healthiest Lives
By: Anita Elberse and Riyanka Ganguly
In March 2025, professional basketball player Kevin Love learned the latest numbers for what was to date the most eye-catching initiative of his foundation, the Kevin Love Fund: a mental health campaign revolving around a short, animated film—The Spider Within: A... View Details
Keywords: Entertainment; Media; Sports; Health ＆ Wellness; Campaigns; Partnerships; Animation Entertainment; Film Entertainment; Partners and Partnerships; Prejudice and Bias; Philanthropy and Charitable Giving; Well-being; Social Issues; Entertainment and Recreation Industry; Entertainment and Recreation Industry
- June 2025
- Teaching Note
To Found or to Cofound? That Is the Question
By: Christina Wallace and Stacy Straaberg
Teaching Note for HBS Case No. 824-034. Entrepreneurs often struggle with the question of whether to found solo or alongside one or more cofounders. This case is comprised of three vignettes detailing common founding scenarios: the first-time technical founder; the... View Details
- June 2025
- Supplement
Full-Funnel Advertising on TikTok: An Experiment
By: Jeremy Yang and Ayelet Israeli
TikTok’s Marketing Science team developed a new type of advertising strategy beyond branding and performance advertising, called full-funnel advertising. Branding ads focused on brand building at the top of the funnel by generating consumer awareness, while performance... View Details
- June 2025
- Exercise
Full-Funnel Advertising on TikTok: An Experiment
By: Jeremy Yang and Ayelet Israeli
TikTok’s Marketing Science team developed a new type of advertising strategy beyond branding and performance advertising, called full-funnel advertising. Branding ads focused on brand building at the top of the funnel by generating consumer awareness, while performance... View Details
- June 2025
- Exercise
Full-Funnel Advertising on TikTok: An Experiment (Solution)
By: Jeremy Yang and Ayelet Israeli
TikTok’s Marketing Science team developed a new type of advertising strategy beyond branding and performance advertising, called full-funnel advertising. Branding ads focused on brand building at the top of the funnel by generating consumer awareness, while performance... View Details
- June 2025
- Case
Power Struggles: Hydro-Quebec’s Energy Dilemma
By: Juan Alcacer and Danika Couture-Peck
In 2024, Maxime Aucoin, Executive Vice President and CFO of Hydro-Quebec, faced a series of compounding challenges as the utility confronted rapidly rising electricity demand, public pricing constraints, and strained stakeholder relationships. As the steward of... View Details
- June 2025
- Case
TagHive: Edtech Pricing and Distributor Decisions
By: Isamar Troncoso, Frank V. Cespedes and Stacy Straaberg
Education technology (edtech) company TagHive, founded in 2017, used a direct sales team and third-party distributors to sell its Class Saathi hardware and software solution to 300 clients, mainly primary and secondary schools in India. The product aimed to improve... View Details
Keywords: Business Model; Marketing Channels; Marketing Strategy; Product Marketing; Social Marketing; Information Infrastructure; Internet and the Web; Mobile and Wireless Technology; Technology Adoption; Teaching; Price; Customer Relationship Management; Customer Satisfaction; Growth and Development; Technological Innovation; AI and Machine Learning; Applications and Software; Distribution Channels; Sales; Reputation; Education Industry; Technology Industry; India; South Korea