Publications

March 2022
Module Note

A Behavioral Science Perspective on Motivation and Incentives

By: John Beshears and Ashley Whillans

This module note for instructors describes a module that integrates insights from the behavioral science of motivation into the economic analysis of incentive systems. View Details

Keywords: Motivation; Incentives; Behavioral Science; Behavioral Economics; Motivation and Incentives; Economics; Analysis; Human Resources

01 Jun 2022
News

The Science and Economics of Carbon Recycling

October 2017 (Revised July 2018)
Case

Data Science at Target

By: Srikant M. Datar and Caitlin N. Bowler

Paritosh Desai joined Target.com in 2013 as VP of Business Intelligence, Analytics & Testing to explore how the retailer could use its relatively small but thriving e-commerce arm to drive sales and win customers. The case explores the technological and organizational... View Details

Keywords: Data Science; Analytics and Data Science; Organizational Change and Adaptation; Competitive Strategy; Problems and Challenges; Innovation Leadership

Winter 2020
Article

The Economics of Maps

By: Abhishek Nagaraj and Scott Stern

For centuries, maps have codified the extent of human geographic knowledge and shaped discovery and economic decision-making. Economists across many fields, including urban economics, public finance, political economy, and economic geography, have long employed maps,... View Details

Keywords: Maps; Economic Geography; Geography; Economics; History

August 2021 (Revised February 2024)
Case

Data Science at the Warriors

By: Iavor I. Bojinov and Michael Parzen

The case explores the development and early growth of a data science team at the Golden State Warriors, an NBA team based in San Francisco. The case begins by explaining the initial rationale for investing in data science, then covers a debate on the appropriate team... View Details

Keywords: Data Science; Digital Marketing; Analysis; Forecasting and Prediction; Technological Innovation; Information Technology; Sports Industry; San Francisco; United States

January 2024 (Revised February 2024)
Technical Note

Computer Science for Strategists

By: Andy Wu and Matt Higgins

Two of the most important computer science principles in the technology industry are abstraction and platformization. Our aim with this note is to explain these concepts in an approachable way that brings managers and computer scientists a little closer together. View Details

Keywords: Strategist; Computer Science; Strategy; Management Practices and Processes

01 Jun 2008
News

Watching the Brain Think and the Surprises of Science

“ One unstated objective of science is to make a difference: to learn something, or make something, that changes the way people think or behave. Many of the biggest discoveries... View Details

Keywords: science; Management of Companies and Enterprises; Management of Companies and Enterprises; Management of Companies and Enterprises; Management of Companies and Enterprises; Management of Companies and Enterprises

19 May 2021
HBS Seminar

Rocco Macchiavello, London School of Economics and Political Science

02 Dec 2020
HBS Seminar

Oriana Bandiera, London School of Economics and Political Science

Article

Megastudies Improve the Impact of Applied Behavioural Science

By: Katherine L. Milkman, Dena Gromet, Hung Ho, Joseph S. Kay, Timothy W. Lee, Pepi Pandiloski, Yeji Park, Aneesh Rai, Max Bazerman, John Beshears, Lauri Bonacorsi, Colin Camerer, Edward Chang, Gretchen Chapman, Robert Cialdini, Hengchen Dai, Lauren Eskreis-Winkler, Ayelet Fishbach, James J. Gross, Samantha Horn, Alexa Hubbard, Steven J. Jones, Dean Karlan, Tim Kautz, Erika Kirgios, Joowon Klusowski, Ariella Kristal, Rahul Ladhania, Jens Ludwig, George Loewenstein, Barbara Mellers, Sendhil Mullainathan, Silvia Saccardo, Jann Spiess, Gaurav Suri, Joachim H. Talloen, Jamie Taxer, Yaacov Trope, Lyle Ungar, Kevin G. Volpp, Ashley V. Whillans, Jonathan Zinman and Angela L. Duckworth

Policy-makers are increasingly turning to behavioural science for insights about how to improve citizens’ decisions and outcomes. Typically, different scientists test different intervention ideas in different samples using different outcomes over different time... View Details

Keywords: Policy Making; Behavioral Science; Behavior; Change; Decision Making; Policy

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July 2020
Case

Applying Data Science and Analytics at P&G

By: Srikant M. Datar, Sarah Mehta and Paul Hamilton

Set in December 2019, this case explores how P&G has applied data science and analytics to cut costs and improve outcomes across its business units. The case provides an overview of P&G’s approach to data management and governance, and reviews the challenges associated... View Details

Keywords: Data Science; Analytics; Analysis; Information; Information Management; Information Types; Innovation and Invention; Strategy; Analytics and Data Science; Consumer Products Industry; United States; Ohio

December 2018 (Revised March 2020)
Technical Note

Note on Economic Inequality (2020)

By: Rebecca Henderson, Jessica A. Gover, Aldo Sesia and Mariana Oseguera Rodriguez

For over half a century, most of the world's economies have enjoyed steady growth and prosperity. While this economic growth has reduced the number of people living in poverty, it has come with an increase in economic inequality. The gap between the "haves" and the... View Details

Keywords: Economic Inequalty; Wealth Inequality; Equality Of Opportunity; Political Polarization; Economic Growth; Economics; Income; Wealth; Equality and Inequality; Society; Problems and Challenges

2013
Book

Fortune Tellers: The Story of America's First Economic Forecasters

By: Walter A. Friedman

The period leading up to the Great Depression witnessed the rise of the economic forecasters, pioneers who sought to use the tools of science to predict the future, with the aim of profiting from their forecasts. This book chronicles the lives and careers of the men... View Details

Keywords: Forecasting And Prediction; Economic History; Economics; History; Risk and Uncertainty; United States

Teaching Interest

Data Science and AI for Leaders

By: Dennis Campbell

Modern business increasingly relies... View Details

Keywords: Artificial Intelligence; Data Science

13 Apr 2012
HBS Seminar

Drazen Prelec, Professor of Management Science and Economics at MIT Sloan School of Management

April 2014 (Revised June 2015)
Case

Making stickK Stick: The Business of Behavioral Economics

By: Leslie John, Michael Norton and Michael Norris

Email mking@hbs.edu for a courtesy copy.

stickK.com, a website that uses behavioral economics to help users achieve their goals, must choose between a direct-to-consumer or business-to-business model. The case... View Details

Keywords: Behavioral Economics; Behavior Change; B2B Vs. B2C; Human Resource Management; Marketing Of Innovations; Health ＆ Wellness; Weight Loss; Charitable Giving; Marketing; Consumer Behavior; Entrepreneurship; Internet and the Web; Health; Business Model; Sales; Human Resources; Health Industry; United States

2011
Article

How Should the Graduate Economics Core be Changed?

By: Vincent Pons, Jose Miguel Abito, Katarina Borovickova, Hays Golden, Jacob Goldin, Matthew A. Masten, Miguel Morin, Alexander Poirier, Israel Romem, Tyler Williams and Chamna Yoon

The authors present suggestions by graduate students from a range of economics departments for improving the first-year core sequence in economics. The students identified a number of elements that should be added to the core: more training in building microeconomic... View Details

Keywords: Design Of Core; Graduate Economics; Higher Education; Economics; Curriculum and Courses

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February 2020 (Revised January 2024)
Case

Wellthy: The Economics of Caring

By: Brian L. Trelstad and Joseph B. Fuller

In 2014, Lindsay Jurist-Rosner (MBA ’09) founded Wellthy, a B2C business that coordinates care for working professionals seeking help to support loved ones with chronic diseases or aging parents. With personal experience as a young professional providing care for her... View Details

Keywords: B2B Vs. B2C; Future Of Work; Health; Social Entrepreneurship; Growth and Development Strategy; Health Industry; United States