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- May 2016
- Case
OPET: Precision Marketing in Uncertain Times
By: Rajiv Lal, Esel Çekin and Eren Kuzucu
During Timucin Guler’s decade at OPET, a prominent fuel distributor in Turkey, he transformed the definition of marketing in the company. Under Guler’s lead, OPET, once a local player in the downstream distribution market, became the second largest fuel distributor in... View Details
Keywords: Customer Satisfaction; Customer Service; Emerging Market; Focusing On Customers; Competition; Turkey; Loyalty Program; Marketing Strategy; Downstream Distribution; Customer Relationship Management; Energy Industry; Turkey
Lal, Rajiv, Esel Çekin, and Eren Kuzucu. "OPET: Precision Marketing in Uncertain Times." Harvard Business School Case 516-087, May 2016.
- September – October 2011
- Article
The Manufacturer's Incentive to Reduce Lead Times
By: Santiago Kraiselburd, Richard Pibernik and Ananth Raman
It is generally a well acknowledged fact that, ceteris paribus, reducing the lead times between downstream and upstream parties in a supply chain is desirable from an overall system perspective. However, an upstream party (e.g., a manufacturer) may have strong... View Details
Keywords: Cost; Demand and Consumers; Order Taking and Fulfillment; Production; Supply Chain Management; Sales; Manufacturing Industry; Retail Industry
Kraiselburd, Santiago, Richard Pibernik, and Ananth Raman. "The Manufacturer's Incentive to Reduce Lead Times." Production and Operations Management 20, no. 5 (September–October 2011): 639–653.
- October 2009 (Revised October 2010)
- Case
Cosan: Thinking Outside the Barrel
By: Forest L. Reinhardt, Noel Maurer and Ricardo Reisen de Pinho
The Cosan case introduces students and executive education participants to political economy and business strategy in the biofuels industry. Cosan, based in Brazil, is the largest grower and processor of sugarcane in the world and the largest sugar and ethanol producer... View Details
Keywords: Renewable Energy; Global Strategy; Governing Rules, Regulations, and Reforms; Industry Structures; Business and Government Relations; Business Strategy; Vertical Integration; Agriculture and Agribusiness Industry; Energy Industry; Brazil
Reinhardt, Forest L., Noel Maurer, and Ricardo Reisen de Pinho. "Cosan: Thinking Outside the Barrel." Harvard Business School Case 710-017, October 2009. (Revised October 2010.)
- Research Summary
Overview
By: Robert S. Kaplan
Kaplan introduced time-driven activity-based costing (TDABC) to provide the cost component in Michael Porter's Value Based Health Care framework of delivering superior patient outcomes at lower societal cost. TDABC is becoming the global standard for health care... View Details
- 16 Feb 2017
- HBS Seminar
Chad Syverson, Chicago Booth School of Business
- 07 Sep 2012
- Working Paper Summaries
IP Modularity: Profiting from Innovation by Aligning Product Architecture with Intellectual Property
- September–October 2018
- Article
Online MAP Enforcement: Evidence from a Quasi-Experiment
By: Ayelet Israeli
This paper investigates a manufacturer’s ability to influence compliance rates among its authorized online retailers by exploiting changes in the Minimum Advertised Price (MAP) policy and in dealer agreements. MAP is a pricing policy widely used by manufacturers to... View Details
Keywords: Pricing Policies; Pricing; Channel Management; Legal Aspects Of Business; Retail; Price; Policy; Governance Compliance; Distribution Channels; Management; Retail Industry
Israeli, Ayelet. "Online MAP Enforcement: Evidence from a Quasi-Experiment." Marketing Science 37, no. 5 (September–October 2018): 710–732.
- Research Summary
International Financial Integration and Entrepreneurship (joint with Andrew Charlton)
By: Laura Alfaro
We explore the relation between international financial integration and the level of entrepreneurial activity in a country. Researchers have stressed the role of new firm activity and economic dynamism on growth. Yet, the empirical effects of international capital... View Details
- 2024
- Working Paper
Open Devices and Slices: Evidence from Wi-Fi Equipment
By: Do Yoon Kim, Roberto Fontana and Shane Greenstein
Prior studies suggest that openness shapes the introduction of new products. This study
collects novel data on all routers and subcomponents introduced between 2000 and 2018. We
characterize each firm's position in a supply chain as upstream component providers... View Details
Kim, Do Yoon, Roberto Fontana, and Shane Greenstein. "Open Devices and Slices: Evidence from Wi-Fi Equipment." Harvard Business School Working Paper, No. 24-045, January 2024.
- 23 Oct 2007
- First Look
First Look: October 23, 2007
unequal initial endowments. As a result, with respect to efficiency, the initially more unequal economy fares worse in the short run but better in the long run, and the disparity of wealth distributions across economies mitigates over... View Details
Keywords: Sean Silverthorne
- Research Summary
Overview
Engaged with field work in South Asia and East Africa, Professor Hussam places a focus on exploring questions with strong theoretical motivation in the economics literature as well as relevant downstream policy implications. Her research spans four broad interests.... View Details
- 28 Sep 2010
- First Look
First Look: September 28, 2010
the paper: http://www.hbs.edu/research/pdf/07-104.pdf Competition for Scarce Resources Authors:Péter Esö, Volker Nocke, and Lucy White Publication:The RAND Journal of Economics 41, no. 3 (fall 2010) Abstract We model a downstream industry... View Details
Keywords: Sean Silverthorne
- 12 Jan 2016
- First Look
January 12, 2016
approximation of a fully sequential test for the maximum hazard ratio of the drug over multiple adverse events. A numerical study verifies that our method delivers Type I /II errors that are below pre-specified levels and is robust to View Details
Keywords: Carmen Nobel
- 13 Dec 2016
- First Look
December 13, 2016
that explores the mechanisms’ distinct predictions on the distributions of domestic firms—within-firm productivity improvement shifts the productivity distribution rightward, while selection and market... View Details
Keywords: Carmen Nobel
- 15 Jan 2013
- First Look
First Look: January 15
circumscribe citizen-employees, and they engage in production and trade. But individual corporations are no longer adequate to serve as the primary unit of analysis. Over the years, systems of distributed innovation-so-called business... View Details
Keywords: Sean Silverthorne
- 26 Feb 2008
- First Look
First Look: February 26, 2008
benefit function exhibits a satiation point, the environment can be described as a cooperative game with externalities. We show that the downstream incremental distribution is the unique View Details
Keywords: Martha Lagace
- 19 Apr 2011
- First Look
First Look: April 19
implications of our findings for the literature on absorptive capacity and open and distributed innovation. Download the paper: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1802696 Do Market Leaders Lead in Business Process... View Details
Keywords: Sean Silverthorne
- 14 Feb 2012
- First Look
First Look: February 14
and on the probability distribution over the sets of feasible alternatives that the society will face. Our methods generalize the well-known Kemeny Rule. In the Kemeny Rule, it is known a priori that the subset of feasible alternatives... View Details
Keywords: Carmen Nobel
- 22 Nov 2016
- First Look
November 22, 2016
transformed the definition of marketing in the company. Under Guler’s lead, OPET, once a local player in the downstream distribution market, became the second largest fuel distributor in Turkey. As assistant... View Details
Keywords: Sean Silverthorne
- 29 Jan 2013
- First Look
First Look: Jan. 29
modular structure also facilitates the development of complements by distributed and anonymous complementors and simplifies downstream customizations, thus enhancing the platform's attractiveness. We find... View Details
Keywords: Sean Silverthorne