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Publications

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  • All HBS Web  (3,671)
    • People  (5)
    • News  (565)
    • Research  (2,482)
    • Events  (6)
    • Multimedia  (5)
  • Faculty Publications  (1,386)

Show Results For

  • All HBS Web  (3,671)
    • People  (5)
    • News  (565)
    • Research  (2,482)
    • Events  (6)
    • Multimedia  (5)
  • Faculty Publications  (1,386)
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  • 06 Nov 2017
  • News

Smart Leaders Focus on Execution First and Strategy Second

  • 07 Sep 2010
  • News

Customers always know best

  • 01 Sep 2013
  • News

A Focus on You

To sweeten the deal, we have something big to offer in exchange. Beginning this month, HBS is launching a brand-new Alumni website, featuring personalized content delivery (based on your profession and unique interests), View Details
Keywords: Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools
  • 23 May 2012
  • News

Start-Up Customer Service 101

  • 19 Feb 2019
  • News

Unlocking the Customer Value Chain

  • 31 Oct 2013
  • News

The Secret Magic Behind Netflix Customer Service

  • 01 Jun 1997
  • News

HBS Cyberposium Brings Online Future into Focus

Future of Retailing." Participants reported success in leveraging advanced technology to reach more customers and provide better service. Tuck Rickards (MBA '91), CEO of Virtual Emporium, an online shopping... View Details
Keywords: Meg Gardner
  • 01 Oct 1996
  • News

Uhlmann Award Winners Focus on French Retailer

generating 60 percent of its revenues from international markets. In their report, Baeza, Lacson, and Stein make several strategic recommendations they feel would strengthen the company. Among their suggestions were proposals that the... View Details
  • 01 Jul 2002
  • News

Mismanagement of Customer Loyalty

Keywords: Werner Reinartz, V. Kumar
  • 01 Sep 2008
  • News

Stanford Lets Students Customize

getting students to think across disciplines and functions. “The front-end perspectives courses and the capstone Synthesis Seminar definitely focus on the integrated nature of... View Details
Keywords: Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools
  • 11 Jan 2017
  • News

A famous scorecard taught at Harvard Business School can help you improve your life and relationships

  • 24 Nov 2020
  • News

How Fake Customer Reviews Do — and Don’t — Work

  • 01 Oct 1997
  • News

After 27 Years at HBS, Shapiro Shifts Professional Focus

product-line planning, and marketing organization, Shapiro was a member of the School's faculty for 27 years. He will continue to teach in select HBS Executive Education programs. "I cherish the memories and... View Details
  • 12 Jan 2023
  • News

10 Ways to Boost Customer Satisfaction

  • 12 Aug 2010
  • News

What Is Customer Opinion Good For?

Keywords: Prof. Jim Heskett; Manufacturing
  • 06 Jun 2016
  • News

Know the Job Your Product Was Hired for (with Help from Customer Selfies)

  • 16 Jun 2020
  • News

Your Customers Have Changed. Here's How to Engage Them Again.

  • 10 Jul 2014
  • News

Birchbox Store Opens in NY

Keywords: bricks and mortar; retail; customer engagement; Miscellaneous Store Retailers; Retail Trade
  • 01 Dec 2011
  • News

At Your Service

Frei and Morriss: No heroics, please—partner with customers to make strategic service choices instead of trying to be the best at everything. In their new book, Uncommon Service: How to Win by Putting View Details
Keywords: Deborah Blagg; customer service; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing
  • 30 Nov 2017
  • News

Law, Management, and Strategy: Collapsing Boundaries and Managing the Interstices

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