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- 29 Jun 2015
- News
Study Suggests Google Harms Consumers by Skewing Search Results
- 03 Mar 2017
- News
Do Search Ads Really Work?
- 29 Aug 2023
- News
Helping Consumers Decarbonize their Purchases
This episode of Climate Rising features a conversation between Professor and host Mike Toffel and Sanchali Pal (MBA 2018), founder and CEO of Commons, an app designed to help consumers make more climate-friendly purchasing decisions by... View Details
- 01 Nov 2019
- News
Prices: Where Have All the Bargains Gone?
- 16 Jan 2015
- News
Price Protection Report: Credit Cards Shielding You From Price Drops
- 30 Sep 2016
- News
Google Is Ripe for Trump’s Sore-Loser Conspiracy Theories
- 01 Sep 2023
- News
Money Does Grow on (Family) Trees
For 17 years, Andre Kearns (MBA 1999) has been tracing his family tree. One by one, he has added branches, grounding himself in a long and sometimes complicated lineage. Through family stories, forgotten heirlooms, and vital records, Kearns has traveled back through... View Details
- 01 Dec 2023
- News
Case Study: Staking a Claim
partner brings along a stack of new policies—and the team at Surround can use their blog and video content to support precisely what those customers want. That can create a virtuous cycle that helps them land another, similar partner. Paid Google View Details
- 01 Mar 2014
- News
Generation Next
to bring it back to India," says classmate Farah Nathani-Menzies, who now works as a consultant for Godrej Consumer Products. "There was no doubt that she was going back to India, and that she was going back to Godrej." Her first board... View Details
- 01 Aug 1998
- News
High Honors
a wide assortment of consumer durables. Two years later, Barford took Beatty into the big time, buying up a larger competitor, General Steel Wares, Inc. (GSW). As head of the new concern, Barford reorganized GSW and developed it into the... View Details
- 21 Mar 2019
- News
Helping Veterans Build Careers
Goldenberg’s experience. He still recalls lessons from Professor Youngme Moon on discontinuous thinking, from her course on consumer marketing. He also remembers a welcome message from then-Dean Kim B. Clark about being “warmhearted and... View Details
Keywords: Jill Radsken
- 05 Jul 2011
- News
Driving Innovation
joining Google in 2006, the former head of digital marketing at DaimlerChrysler has been helping Google get its approach to consumer marketers up to speed by drawing on her auto industry experience and a previous ten-year stint at IBM. As... View Details
- 01 Apr 2000
- News
Help in the Vicinity
Emerick Woods (MBA '81) is CEO of Vicinity Corp., a provider of Internet-based marketing infrastructure services, headquartered in Palo Alto, California. Vicinity's "clicks-and-mortar" solutions enable its clients to direct consumers... View Details
- 01 Dec 2020
- News
Finding The Right Patient-Provider Match
Kyruus’s search engine enables consumers to find the best providers for their health care needs. Since he was eight years old, Graham Gardner, MD (MBA 2007) knew he wanted to be a doctor. Once he completed... View Details
Keywords: Susan Young
- 01 Jun 2025
- News
Editor’s Letter
In 1984, I took my babysitting money to the Sam Goody store at the Short Hills Mall and purchased a copy of Bruce Springsteen’s Born in the U.S.A., on LP. It was the best-selling album of the year and, for a kid growing up in New Jersey, not owning it was unthinkable.... View Details
- 01 Dec 2007
- News
Lighten Up
improve stability on trails. The company now holds patents on the technology. It was an innovative product in search of a brand. “Is this really a Timberland idea, we asked ourselves,” Smith recalls. “Timberland is all about leather and... View Details
- 01 Sep 2010
- News
Start-Ups Make Their Pitch
Medical Devices, the regional finalists were: Boston: iSpecimen (Mike Pierce, MBA ’01, interim COO) is building a network that connects clinical laboratories and hospital electronic medical record systems at leading institutions. The system will provide researchers... View Details
- 01 Dec 2009
- News
Faculty Books
Leadership by Anthony J. Mayo, Nitin Nohria, and Mark Rennella (Palgrave Macmillan) This book examines the evolution of leadership through the story of the American airline industry. Early airline entrepreneurs searched for a viable... View Details
- 01 Mar 2019
- News
INK: The Lessons of Blitzscaling
prize is a set of steak knives, and third prize is you’re fired. In these markets, the most important thing is to be first, to win that Cadillac. If you’re not that leader, there’s little room to build a great business. If someone were to build a new View Details
Keywords: Jen McFarland Flint