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- All HBS Web
(182)
- News (47)
- Research (102)
- Multimedia (1)
- Faculty Publications (32)
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- 12 Jul 2010
- News
Plugging privacy leaks
- 12 Mar 2021
- News
My Favorite Case
lifelong lessons about personal priorities and career ambitions, humility, and confidence—and the incomparable kinship (and long memories) of sectionmates. “Suzuki Samurai” Suzuki and advertising agency executives are debating the product... View Details
- 01 Aug 1998
- News
High Honors
an entrepreneur. With several other HBS graduates, he undertook a decidedly low-tech startup: plastic phone book covers to carry local advertisements in Massachusetts. The company, the National Merchandising Corporation, was such a... View Details
- 01 Jun 2024
- News
Alumni and Faculty Books
Edited by Margie Kelley Alumni Books Debunking Teenagers: 200 Research-Based Parenting Strategies to Help Your Adolescent Successfully Navigate the “Tempteen” Years By Daphne Adler (MBA 2004) Independently Published Why are teenagers constantly tempted to behave... View Details
- 01 Dec 2016
- News
Research Brief: So Many Sites, So Little Time
paper by Professor Shane Greenstein with Andre Boik of UC Davis and Jeffrey Prince of Indiana University offers surprising—and helpful—insights for advertisers or anyone else hoping to win online attention. Greenstein and his coauthors... View Details
- 22 Sep 2015
- News
Getting New Ideas off the Ground
A serial entrepreneur and innovator, Nicholas Grouf (MBA 1995) helped create the technology for online personalization, cowrote the first policies around Internet privacy, developed bundled low-cost computers and online access, launched... View Details
- 01 Dec 2007
- News
A View from the Top
really great cultures,” said Donna Dubinsky (MBA ’81), cofounder and CEO of Numenta and former CEO of Palm Computing and Handspring. “That’s what pulled us through the hard times and made us more resilient and flexible for change.” HATS... View Details
- 01 Apr 2002
- News
Professorship Brings Brierley's HBS Connection Full Circle
ever dreamed that frequentflier miles would become a multibillion-dollar source of incremental airline revenue," he notes. In 1982, Brierley was named vice president of sales and advertising for Pan American World Airways, where he... View Details
- 01 Apr 2000
- News
New Exhibit Highlights Turning Point for American Business
Amidst the dizzying swirl of today's e-commerce transactions, it is sometimes difficult to remember what the business world was like before the advent of computer technology. For campus visitors who want to take a minute to reflect on a... View Details
Keywords: Nancy O. Perry
- 01 Apr 2000
- News
Getting the Message
billboard-shaped notices -- about 10 percent of those who saw the ads were enticed to click on them. These surfers were taken to the sponsor's Web site, and a new age in advertising had begun. Today, View Details
Keywords: Susan Young
- 01 Jun 1996
- News
Reinventing Marketing
Professor V. Kasturi Rangan, the required Marketing course has been revamped to include new initiatives such as a marketing-strategy computer simulation (called "Pharmasim") and a module on new product development, developed and taught... View Details
- 01 Jan 2010
- News
Susan L. Decker, MBA 1986
Former President, Yahoo! Inc. Return to Alumni Achievement Awards main page Earlier Education: B.S., Computer Science and Economics, Tufts University, 1984 On Leadership: “Great leaders don’t limit the actions of their followers; rather... View Details
- 02 Jan 2018
- News
Reconsidering Retirement
founded in 2013 with classmate Scott Puritz (MBA 1982). The company takes advantage of recent advances in financial products and cloud computing to make available the type of investment services that were once reserved for... View Details
- 01 Dec 2009
- News
What’s On?
KILAR After working at Amazon.com for nine years, in 2007 Jason Kilar (MBA ’97) became CEO of Hulu, the service that brings popular television programming and movies to computers via high-quality streaming video. Hulu, free and... View Details
- 01 Oct 2000
- News
Books
a business landscape replete with possibilities, they select a single modern-day example -- the electronic computer -- as the focus of their study. Baldwin and Clark argue that the computer industry could... View Details
- 01 Jun 2001
- News
"Unheard Voices" Brings to Light Three Centuries of American Women at Work
Trade card from 1833 advertising "Lydia E. Pinkham's Vegetable Compound." (Baker Library Historical Collections) From the time of her marriage in 1743 until her death in 1765, Sarah Chamberlain, wife of Nathaniel Chamberlain, a blacksmith... View Details
- 01 Jun 2000
- News
Going Public: Christopher S. Yeh
then rent to marketers, who send our members online advertisements that match their stated interests and activities." So what's in it for members? ClickDough shares with them at least 50 percent of the revenues it earns from advertisers,... View Details
Keywords: Garry Emmons
- 01 Jun 2013
- News
Five Bright Ideas
European Computer Driving License, a basic requirement for any IT job in Europe, which otherwise can cost as much as $500 per course.) English language, computer skills, and business management curricula are... View Details
- 01 Mar 2012
- News
Reinventing Radio Days
listeners via computers and other web-linked devices. Notes Kennedy, “Pandora has all the advantages of traditional radio in its speed and ease of use, as well as offering surprise, serendipity, and customization.” About 80 percent of all... View Details
- 18 Apr 2022
- News
Home Grown
cofounded InMobi, a mobile-first advertising platform that achieved unicorn status in 2011—the first consumer technology company fully conceived and executed in India to do so. In this episode of Skydeck, Associate Editor Julia Hanna... View Details