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  • August 2019
  • Article

When and How to Diversify—A Multicategory Utility Model for Personalized Content Recommendation

By: Yicheng Song, Nachiketa Sahoo and Elie Ofek
Sometimes we desire change, a break from the same or an opportunity to fulfill different aspects of our needs. Noting that consumers seek variety, several approaches have been developed to diversify items recommended by personalized recommender systems. However,... View Details
Keywords: Recommender Systems; Personalization; Recommendation Diversity; Variety Seeking; Collaborative Filtering; Consumer Utility Models; Digital Media; Clickstream Analysis; Learning-to-rank; Consumer Behavior; Media; Customization and Personalization; Strategy; Mathematical Methods
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  • January 2015 (Revised October 2016)
  • Case

onefinestay: Building a Luxury Experience in the Sharing Economy

By: Jill Avery, Anat Keinan and Liz Kind
onefinestay was a two-sided marketplace that offered high-end home rentals to travelers who sought a more authentic and local experience than a typical upscale hotel might provide. After five years of rapid growth, it was time to do a comprehensive analysis of the... View Details
Keywords: Luxury Goods; Brand Building; Brand Management; Hospitality; Hotels; Digital Marketing; Brand Positioning; Luxury Service; Airbnb; Sharing Economy; Collaborative Consumption; Disruptive Business Model; Travel; Alternatives To Hotel; Branding; Customer Service; Exceeding Consumer Expectations; Client Acquisition; Reputation Management; Word Of Mouth; 2-way Business Model; Marketing; Marketing Strategy; Brands and Branding; Luxury; Disruption; Business Model; Entrepreneurship; E-commerce; Accommodations Industry; Tourism Industry; Travel Industry; United Kingdom
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  • 2016
  • Teaching Note

Advanced Leadership Pathways: Laurent Adamowicz and Bon'App

By: Rosabeth M. Kanter, Tessa Natanay Hamilton and Ai-Ling Jamila Malone
Teaching Note for Case 314-028. After a successful career as Chairman and CEO of Paris-based luxury food company, Fauchon, Laurent Adamowicz sought to provide a solution to a large scale complex problem. Ultimately, Adamowicz created a mobile application to provide... View Details
Keywords: Nutritional Information; Obesity; Weight Loss; App Development; Business Startups; Nutrition; Health; Information; Mobile and Wireless Technology; Entrepreneurship; Social Enterprise; Information Technology Industry; Health Industry
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  • March 2016
  • Teaching Note

Advanced Leadership Pathways: Laurent Adamowicz and Bon'App

By: Rosabeth Moss Kanter, Tessa Natanay Hamilton and Ai-Ling Jamila Malone
After a successful career as Chairman and CEO of Paris-based luxury food company, Fauchon, Laurent Adamowicz sought to provide a solution to a large scale complex problem. Ultimately, Adamowicz created a mobile application to provide consumers with more accessible and... View Details
Keywords: Leadership; Change Management; Social Entrepreneurship; Nutrition; Business and Community Relations
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  • January 2016
  • Case

Sentient Jet: The Uber of Private Jets

By: Anat Keinan and Sandrine Crener
Founded in 1999 in the Boston area, Sentient Jet had become a leading private aviation company in the United States. Its success was built on the introduction of a groundbreaking membership program that offered business travelers the flexibility and convenience of... View Details
Keywords: Private Jets; Private Aviation; Luxury; Luxury Service; Uber; Branding; Growth Strategy; Client Acquisition; Innovative Business Model; Disruptive Innovation; Collaborative Consumption; Disruption; Disruptive Business Model; Travel; Reputation Management; Sharing Economy; Word Of Mouth; Customer Engagement; Aircraft; Membership Programs; Loyalty Program; Brand Positioning; Brand Building; Brand Differentiation; Customer Service; Exceeding Consumer Expectations; 2-way Business Model; Marketing Partnerships; Netjet; Air Transportation; Entrepreneurship; Growth and Development Strategy; Air Transportation Industry
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  • 2016
  • Chapter

Luxury Branding Research: New Perspectives and Future Priorities

By: Anat Keinan, Sandrine Crener and Silvia Bellezza
Several major trends have changed the landscape for luxury brands. These shifts include the increasing role of technology (digital and mobile) as well as the use by consumers of alternative signals of status, such as wearing less prominently branded apparel, being less... View Details
Keywords: Luxury; Brands and Branding
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  • Research Summary

Dissertation - Social Structure and Mechanisms of Collective Production:Evidence from Wikipedia

Andreea's dissertation research examines social networks in the setting of collective production,  defined as collective action oriented towards production of collective goods - goods available for consumption by all members of a group whenever they... View Details

  • January 2025
  • Case

GE Appliances 2025: Energizing Change

By: Rosabeth Moss Kanter and Jacob A. Small
At the turn of 2025, Kevin Nolan, CEO of GE Appliances following its acquisition by Chinese appliance giant Haier in 2016, is reviewing progress toward his net zero carbon vision for homes, which would otherwise exacerbate the global warming climate crisis. An... View Details
Keywords: Mergers and Acquisitions; Transformation; Climate Change; Environmental Sustainability; Technological Innovation
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  • 16 Jun 2009
  • First Look

First Look: June 16

paper: http://www.hbs.edu/research/pdf/09-043.pdf Walking Through Jelly: Language Proficiency, Emotions, and Disrupted Collaboration in Global Work Authors:Tsedal Beyene, Pamela J. Hinds, and Catherine Durnell Cramton Abstract In an... View Details
Keywords: Martha Lagace
  • 16 Apr 2007
  • Research & Ideas

Delivering the Digital Goods: iTunes vs. Peer-to-Peer

differs. ITunes provides a unified interface that seamlessly integrates the location, purchase, and consumption of content. Users of p2p networks, on the other hand, must navigate a complex environment and endure varying levels of... View Details
Keywords: by Sean Silverthorne; Music
  • 19 Sep 2023
  • Research & Ideas

What Chandrayaan-3 Says About India's Entrepreneurial Approach to Space

to me the greatest form of public goods. Now digital public goods are the modern equivalent. Do you know that India uses more data per capita than any country in the world? If you added the per capita data consumption of the US and China,... View Details
Keywords: by Clea Simon, Harvard Gazette; Aerospace
  • 07 Aug 2012
  • First Look

First Look: August 7

application variety, applications often also exhibit direct network effects. When there are direct network effects, users prefer to consume the same applications to benefit from consumption complementarities. We show that the combination... View Details
Keywords: Sean Silverthorne
  • 16 Jul 2007
  • Research & Ideas

Understanding the ‘Want’ vs. ’Should’ Decision

should purchase the used Toyota Camry. How consumers weigh those decisions is crucial information for retailers, and is the subject of recent research by Harvard Business School doctoral candidates Todd Rogers and Katy Milkman, in View Details
Keywords: by Sarah Jane Gilbert; Retail; Entertainment & Recreation
  • 16 Feb 2010
  • Research & Ideas

The Outside-In Approach to Customer Service

Review. I am also continuing my research on collaboration within and between firms. Excerpt From Reorganize For Resilience By Ranjay Gulati Today's customers expect solutions to their consumption problems,... View Details
Keywords: by Sarah Jane Gilbert; Consumer Products
  • 20 Oct 2010
  • Op-Ed

Export Competitiveness: Reversing the Logic

other policies to change relative prices can provide a countervailing force by subsidizing exports. But they increase the costs of imports, hurting both domestic consumption and export-oriented industries with high import content. More... View Details
Keywords: by Christian Ketels
  • 22 Jan 2013
  • First Look

First Look: Jan. 22

culture and religion-and among our participants-our results suggest a common psychological mechanism underlying their effectiveness: regained feelings of control. Paper: http://www.people.hbs.edu/mnorton/norton%20gino.pdf Rituals Enhance View Details
Keywords: Sean Silverthorne
  • 24 Mar 2009
  • First Look

First Look: March 24, 2009

encourage partners to collaborate across the firm to serve clients' increasingly global and complex needs. In 2007, under Smith's leadership, the partnership agreed to implement holistic change, which included shifting from geographical... View Details
Keywords: Martha Lagace
  • 10 Apr 2012
  • First Look

First Look: April 10

different functions, divisions, and cultures. Several project management principles-scoping out the challenge, structuring the boundaries, and sorting tasks for execution-help leaders facilitate effective teaming. Leaders can also foster cross-boundary View Details
Keywords: Carmen Nobel
  • 04 Dec 2018
  • First Look

New Research and Ideas, December 4, 2018

forthcoming Entrepreneurship and Collaboration Inter-Organizational Collaboration and Start-Up Innovation By: Aggarwal, Vikas A., and Andy Wu Abstract—This chapter presents an overview of the literature on... View Details
Keywords: Dina Gerdeman
  • 14 Oct 2002
  • Research & Ideas

The Widening Rift Between Corporations and Society

now? Zuboff and Maxmin: A century ago mass consumption was on the rise. People wanted more things. The answer was to produce more goods at an ever-lower cost—mass production. Corporations were organized around a managerial hierarchy... View Details
Keywords: by Martha Lagace

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