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- News (25)
- Research (102)
- Events (1)
- Multimedia (2)
- Faculty Publications (58)
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- 30 Nov 2023
- News
Coca-Cola Is the Best Place to Work to Get Ahead in Your Career
- 09 Mar 2022
- News
A New Iron Curtain Is Falling
- 05 Mar 2015
- News
Wearable Tech Enables New Era of Employee Monitoring
- 29 Nov 2005
- News
It's the Purpose Brand, Stupid
- 01 Oct 2001
- News
The Play's the Thing
Baron, the first non-European to win the prestigious award. "I think it's a well-made story, and it's funny," said Baron, a former executive with American Express and Coca-Cola who later became a television and movie writer. "It's really... View Details
Keywords: Arts, Entertainment
- 01 Sep 2003
- News
Jeff Baron
executive to New York playwright has had a number of surprises. He left the corporate world after successful stints with Coca-Cola and American Express to help take care of his ill father and never went back. Turning to his creative side,... View Details
- 01 Dec 2006
- News
Humor Us
without Robert.” Hoffman, who went on to become cochairman of the Coca-Cola Bottling Group (Southwest), sold his shares in the magazine in 1975. He was a well-known art collector, arts patron, and philanthropist who last year donated some... View Details
- 24 Apr 2014
- News
Uniting business, industry, and governments to save the planet
players and governments in key areas. So far, WWF has signed 57 memoranda of understanding with companies designed to deliver large-scale improvements in natural-resource management and conservation. "I am relentlessly optimistic, mostly because I see companies like... View Details
- 01 Jun 2015
- News
Feedback
alumni.hbs.edu Freedom Farmer Re: Pierre Ferrari (MBA 1976) The development sector is hugely important. Thanks, Pierre, for bringing your leadership and skills to improve the lives of so many. —Christian C. Johnson (MBA 1993) via alumni.hbs.edu Having spent more than a... View Details
- 17 May 2017
- News
Nisa Godrej Takes Over
company] for 25 years." A recent piece in Quartz suggests that Godrej’s appointment is part of a larger cultural movement in India, with more and more women taking on visible executive roles. Last July, Coca-Cola India appointed its... View Details
- 08 Oct 2013
- News
The Green Giant
Coca-Cola and Walmart, and governments like South Africa and Bhutan and even China, investing in sustainability," he says. The 51-year-old Atlanta native is married to Jackie Prince Roberts, director of sustainable technologies, climate... View Details
- 01 Jun 2014
- News
Faculty Q&A: The Cup Runneth Over
of MasterCard and American Express. Likewise Coca-Cola is in, as always, but Pepsi's out. That's one big reason why Pepsi has had trouble gaining brand traction in international markets. What about all the other companies that can't land... View Details
Keywords: Garry Emmons
- 01 Aug 2002
- News
For Alumni Only: Breakthrough Insights Program Debuts
exploring the unexpected challenges faced by M. Douglas Ivester in exercising effective leadership during his two-year tenure as chairman and CEO of the Coca-Cola Company. Professor Richard Tedlow then dealt with leadership issues from a... View Details
Keywords: Laura Singleton
- 11 Dec 2017
- News
Growing from Within
customer service. My earlier experience at Coca-Cola has been very helpful as it instilled a strong focus on the consumer. Listening to our customers and delivering on their expectations is key to our growth strategy. From my experience,... View Details
- 01 Jun 2007
- News
KPMG for Mayor!
villages, store owners paint Coca-Cola signs on the sides of their tin shacks. These signs are not sanctioned or paid for by the company. They are seen by locals as a sign of credibility. Companies and nonprofits have stronger incentives... View Details
- 01 Dec 2005
- News
Buy the Book
perspective. “I’d never actually heard a product speak,” he recalls. “It was like listening to a can of Coca-Cola explain how it would like to be marketed.” That initial encounter inspired Deighton to write “Marketing James Patterson,” a... View Details
- 01 Aug 1998
- News
Spring Reunions: Milestones and Memories
risk: following his heart, he left a lucrative corporate career to pursue a long-standing dream. In Baron's case, the pull was toward writing, and the risk so far has paid off. After achieving success in marketing and general management with View Details
Keywords: Eileen K. McCluskey