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Chantel Lenard
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March 2013
Supplement
The Ford Fiesta
By:
John A. Deighton
and Leora Kornfeld
Keywords:
Ford
;
Chantel Lenard
;
Ford Fiesta
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Deighton, John A., and Leora Kornfeld.
"The Ford Fiesta."
Harvard Business School Video Supplement 513-704, March 2013.
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