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- All HBS Web
(1,028)
- People (1)
- News (157)
- Research (585)
- Events (9)
- Multimedia (3)
- Faculty Publications (376)
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- 18 Jul 2019
- News
A Category Leader
Marla Beck (MBA 1998) is founder of Bluemercury, a retailer of high-end beauty products, and a 2019 recipient of the HBS Alumni Achievement Award. In this interview, she talks about building her business model around providing opportunities for women to lead. “I think... View Details
- 15 Aug 2017
- News
The Category Kingmaker
digital transaction management. Each was a category disruptor in its industry, became the market leader, generated significant shareholder value, and provided a series of stepping stones for this energetic entrepreneur. “The principles,... View Details
- 19 Dec 2011
- News
Death Knell for the Category Killers?
- 05 Nov 2020
- News
How Would-Be Category Kings Become Commoners
- 23 Jan 2017
- News
Does Jazz Music Need Star Power?
- 01 Oct 2019
- News
Ask the Experts: Cashing in on Credit Card Rewards
- 13 May 2015
- News
Will brick-and-mortar stores survive?
- 31 Mar 2020
- News
Reinventing the Direct-to-Consumer Business Model
- 03 May 2017
- News
Growing the Black Economy by Moving to the Middle
- 17 Aug 2015
- News
Who Is Boss In The Sharing Economy?
- 16 Aug 2013
- News
A Board Director's Perspective on What IT Has to Get Right
- 15 Dec 2015
- News
Don’t Turn Your Sales Team Loose Without a Strategy
- 01 Dec 2014
- News
The art of the amateur online review
- 28 Feb 2020
- News
The Capital That Ate Wellness Is Going to Eat Your Mushrooms
- 21 Nov 2021
- News