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01 Dec 2011
News

Ticktock

this be the subject of a third case? “Time will tell,” Ofek quips. In the meantime, he invites Nanda to attend his class when the Clocky cases are taught. “I think she likes it because it gives her a chance to have people poke at her ideas and propose new ones,” he... View Details

Keywords: Carmen Nobel; viral marketing; Computer and Electronic Product Manufacturing; Manufacturing

01 Sep 2013
News

Case Study: A Place at the Table

by Carmen Nobel Taking Care of Business: Marlene Krauss, Mary Falvey, Annon Adams, and Vicki Keller, circa 1967. Photo courtesy of Baker Library historical collections, HBS In 1962, the Harvard Business... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services