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August 2025
Case

Must B Nutty?

By: Christina Wallace, Martha Hostetter and Alicia Dadlani

Veronica and Miguel Garza, siblings from a large Mexican-American family from Texas, founded a company in 2014 to sell the almond-flour tortillas Veronica had developed to fit her grain-free diet. Their company, Must Be Nutty, tapped into growing demand for... View Details

Keywords: Acquisition; Valuation; Family Business; Family Ownership; Small Business; Brands and Branding; Product Marketing; Distribution Channels; Market Entry and Exit; Food and Beverage Industry; United States

July–August 2025
Article

Case Study: Do We Reskill or Replace Our Workforce?

By: William Kerr

To remain competitive in the internet-of-things era, should the CEO of SolidTech Innovations, a fictional elevator company, invest a lot of money in reskilling its entire staff? The industry is moving from hardware to software in the form of smart, connected elevators.... View Details

Keywords: Training; Competency and Skills; Employees; Change Management; Leading Change

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2025
Book

Concise Business Guide to Climate Change: What Managers, Executives, and Students Need to Know

By: J. Gunnar Trumbull

Understanding the ground rules of climate change for business.

Climate has changed the game for businesses around the world. With climate-related disasters costing billions in damages and public pressure rising, over a hundred nations joined... View Details

Keywords: Climate Change; Environmental Sustainability; Corporate Social Responsibility and Impact; Business or Company Management; Governing Rules, Regulations, and Reforms

July 2025
Teaching Note

Greenwood Online: A Fin-Tech Service for Culture and Community

By: James Riley and Bernal Cortés

In 2020, Ryan Glover and Paul Judge launched Greenwood, a fintech startup designed to counter systemic racial discrimination in the American banking ecosystem by offering accessible financial services tailored to Black and Brown communities, but available to all.... View Details

Keywords: Purpose; Identity; Cultural Branding; Impression Management; Organization Behavior; Strategic Alignment; Start-up; Mission and Purpose; Decision Making; Decisions; Marketing Strategy; Organizational Structure; Banking Industry; United States

July 2025
Case

Greenwood Online: A Fin-Tech Service for Culture and Community (A)

By: James Riley and Bernal Cortés

In 2020, Ryan Glover and Paul Judge launched Greenwood, a fintech startup designed to counter systemic racial discrimination in the American banking ecosystem by offering accessible financial services tailored to Black and Brown communities, but available to all.... View Details

Keywords: Purpose; Identity; Cultural Branding; Impression Management; Organization Behavior; Strategic Alignment; Start-up; Mission and Purpose; Decisions; Marketing Strategy; Organizational Structure; Banking Industry; United States

July 2025 (Revised July 2025)
Case

Elon Musk, 2025: The Master of Big Bets?

By: David B. Yoffie

This case explores Elon Musk’s influence across business and politics in 2025, as he navigates the challenges of simultaneously leading multiple companies, such as Tesla, SpaceX, and xAI, while briefly serving in the U.S. government. It examines Musk’s high-stakes bets... View Details

Keywords: Strategy; Strategy And Leadership; Technological Innovation; Politics; Auto Industry

July 2025
Case

SecureID: Digital Disruptions of Smartcards in Africa

By: Ramon Casadesus-Masanell, Raffaella Sadun, Pippa Tubman Amerding and Namrata Arora

This case explores the strategic inflection point faced by Kofo Akinkugbe, founder and CEO of SecureID, a smartcard manufacturing company in Nigeria. With the rise of fintech and digital payment solutions threatening the dominance of physical cards, SecureID must... View Details

Keywords: Financial Institutions; Strategy; Digital Transformation; Business Startups; Emerging Markets; Banking Industry; Africa; Nigeria

July 2025
Case

Take-Two Interactive Software Inc.: The Business Behind Video Gaming’s Biggest Hits

By: Anita Elberse, Madden Osei and Sophia Smith

On May 15, 2025, Strauss Zelnick, chairman and chief executive officer of Take-Two Interactive Software Inc. (‘Take- Two’) sees his company’s stock price reach an all-time high, reflecting a market cap well over $40 billion. Under his leadership, Take-Two had grown... View Details

July 2025
Case

Mitsui & Co., Ltd.

By: Ramon Casadesus-Masanell and Akiko Saito

In 2025, Kenichi Hori, President and CEO of Mitsui & Co., Ltd.—one of Japan’s most prominent Sogo Shosha (investment and trading companies with sprawling global footprints)—reflected on the company’s record-breaking profits. Its operations spanned multiple... View Details

Keywords: Strategy; Management; Operations; Organizations; Japan

July 2025
Module Note

Supply and Demand for Strategists

This module note introduces students to the foundational microeconomic principles of supply and demand. It uses the example of an aluminum plant (specifically, production quantity and shutdown decisions) to discuss short-run vs. long-run decisions, marginal costs, sunk... View Details

June 2025
Case

Assessing the Offers for Seven & i Holdings

By: Benjamin C. Esty, Nobuo Sato and Akiko Kanno

In the fall of 2024, the board of Seven and i Holdings Company (7&i, the parent company of 7-Eleven convenience stores in the US, Japan, and other countries) received multiple offers to buy the company. Two successive (and unsolicited) offers came from Alimentation... View Details

Keywords: Corporate Governance; Valuation; Value Creation; Bids and Bidding; Financial Strategy; Negotiation Offer; Mergers and Acquisitions; Corporate Finance; Business Conglomerates; Leveraged Buyouts; Governing Rules, Regulations, and Reforms; Retail Industry; Food and Beverage Industry; Japan; Canada

June 2025
Case

Konko AI: Automating Work with AI Agents

By: Shikhar Ghosh, Shweta Bagai and Liang Wu

In January 2025, Jean Marc Goguikian and Michael Haddad, co-founders of Konko AI, faced a critical strategic decision. After the company’s developer platform for private large language models (LLMs) struggled to gain traction, they had pivoted to building AI sales... View Details

Keywords: AI and Machine Learning; Customer Relationship Management; Growth and Development Strategy; Product Positioning; Product Development; Organizational Change and Adaptation; Business Strategy; Customization and Personalization; Technology Industry; Latin America

June 2025
Case

Live Nation and Ticketmaster

By: Eugene Soltes and Thales S. Teixeira

In 2010, entertainment company Live Nation and event ticketing company Ticketmaster merged to form Live Nation Entertainment. Faced with a consent decree, the companies were to avoid becoming a monopoly, yet a 2024 Department of Justice decision determined that they... View Details

Keywords: Decision Making; Management; Entertainment; Entertainment and Recreation Industry; United States

June 2025
Case

Parque del Sendero: Repositioning in the Death Care Industry in Chile

By: Jill Avery, Andres Cuneo and Marco Bertini

Facing changing consumer behavior and shifting industry conditions, Parque del Sendero, one of largest networks of cemeteries in Chile, considers repositioning its products to appeal to a broader swath of Chilean customers to fuel growth and a more profitable business... View Details

Keywords: Consumer Behavior; Positioning; Branding; Marketing; Brands and Branding; Marketing Strategy; Service Industry; Real Estate Industry; Chile

June 2025
Case

Redefining the Edge: Jahez’s Strategic Pivot in Saudi Arabia’s Food Delivery Battle

By: Krishna G. Palepu and Ahmed Dahawy

Jahez made its mark in Saudi Arabia’s food delivery market by serving customers willing to pay more for reliable, high-quality service—a segment largely overlooked by other platforms. As the company grew, it expanded into the mass market and developed a network of... View Details

Keywords: Acquisition; Business Conglomerates; Corporate Entrepreneurship; Innovation Strategy; Digital Platforms; Logistics; Business Strategy; Competition; Competitive Strategy; Competitive Advantage; Expansion; Food and Beverage Industry; Saudi Arabia

June 2025
Case

(Family) Size Matters: Nico Oprée and the Decreasing Power of Family Unity over Time

By: Lauren Cohen, Octavian Graf Pilati, Dominik V. Eynern and Sophia Pan

Nico Oprée, a fourth-generation (G4) member of his family’s heavy manufacturing business, found himself reflecting on how the firm would navigate a deepening shareholder conflict. While the second generation (G2) had managed the business in harmony, dynamics shifted... View Details

June 2025
Case

Transforming a Titan (A)

By: George Serafeim and Lena Duchene

Dimitri Papalexopoulos, fourth-generation CEO of TITAN Cement, must decide whether to keep leading the 120-year-old, family-controlled firm or hand the reins to new management. Over 26 years he has turned TITAN from a domestic player into an internationally diversified... View Details

June 2025
Supplement

Transforming a Titan (B)

By: George Serafeim and Lena Duchene

After a global search the board appoints Marcel Cobuz—ex-LafargeHolcim executive with deep innovation experience—as TITAN’s first non-family CEO. Cobuz co-creates a four-pillar roadmap: sharpen the core cement portfolio, accelerate low-carbon products and aggregates,... View Details

Keywords: CEO Succession; CEO Role; Family Business; AI and Machine Learning; Green Technology; Multinational Firms and Management; Selection and Staffing; Collaborative Innovation and Invention; Leadership; Strategic Planning; Business Strategy

June 2025
Case

Khabar Lahariya

By: Ranjay Gulati and Kanika Jain

Founded and run entirely by women, Khabar Lahariya was a leading digital media portal, known for its uniquely feminist perspective and rural focus. It started in 2002 as a non-profit print publication, and by 2023, had evolved into a multimedia news site that was part... View Details

Keywords: South Asia; India; Purpose; Strategy; Business Model; Leadership; Digital; Business Ventures; Change; Decision Making; Growth and Development; Management; Media; Social Enterprise; Journalism and News Industry; Media and Broadcasting Industry; Publishing Industry; Asia

June 2025
Case

TagHive: Edtech Pricing and Distributor Decisions

By: Isamar Troncoso, Frank V. Cespedes and Stacy Straaberg

Education technology (edtech) company TagHive, founded in 2017, used a direct sales team and third-party distributors to sell its Class Saathi hardware and software solution to 300 clients, mainly primary and secondary schools in India. The product aimed to improve... View Details

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