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Publications

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  • All HBS Web  (849)
    • News  (259)
    • Research  (529)
    • Events  (2)
    • Multimedia  (3)
  • Faculty Publications  (154)

Show Results For

  • All HBS Web  (849)
    • News  (259)
    • Research  (529)
    • Events  (2)
    • Multimedia  (3)
  • Faculty Publications  (154)
Page 1 of 849 Results →
  • December 2018 (Revised June 2020)
  • Case

Creating the French Behavioral Insights Team

By: Michael Luca, Ariella Kristal and Emilie Billaud
This case explores how neuroscientist Mariam Chammat helped set up the first behavioral insights team at the center of the French government, and encouraged French administrations to innovate and create policy initiatives based on psychological theories of influence... View Details
Keywords: Choice Architecture; Behavioral Economics; Experiments; Negotiation; Decision Making; Economics; Taxation; Entrepreneurship; Consumer Behavior; Public Administration Industry; Europe; France; Paris
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Luca, Michael, Ariella Kristal, and Emilie Billaud. "Creating the French Behavioral Insights Team." Harvard Business School Case 919-015, December 2018. (Revised June 2020.)
  • Article

Seeking the Roots of Entrepreneurship: Insights from Behavioral Economics

By: Thomas Astebro, Holger Herz, Ramana Nanda and Roberto A. Weber
There is a growing body of evidence that many entrepreneurs seem to enter and persist in entrepreneurship despite earning low risk-adjusted returns. This has lead to attempts to provide explanations—using both standard economic theory and behavioral economics—for why... View Details
Keywords: Entrepreneurship; Personal Characteristics; Attitudes; Behavior
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Astebro, Thomas, Holger Herz, Ramana Nanda, and Roberto A. Weber. "Seeking the Roots of Entrepreneurship: Insights from Behavioral Economics." Journal of Economic Perspectives 28, no. 3 (Summer 2014): 49–70.
  • March 2015 (Revised January 2020)
  • Supplement

Behavioural Insights Team (B)

By: Michael Luca and Patrick Rooney
The Behavioural Insights Team case introduces students to the concept of choice architecture and the value of experimental methods (sometimes called A/B testing) within organizational contexts. The exercise provides an opportunity for students to apply these principles... View Details
Keywords: Behavioral Economics; Experiments; Choice Architecture; Public Entrepreneurship; United Kingdom
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Luca, Michael, and Patrick Rooney. "Behavioural Insights Team (B)." Harvard Business School Supplement 915-025, March 2015. (Revised January 2020.)
  • March 2015 (Revised January 2020)
  • Case

Behavioural Insights Team (A)

By: Michael Luca and Patrick Rooney
The Behavioural Insights Team case introduces students to the concept of choice architecture and the value of experimental methods (sometimes called A/B testing) within organizational contexts. The exercise provides an opportunity for students to apply these principles... View Details
Keywords: Behavioral Economics; Experiments; Choice Architecture; Public Entrepreneurship; Decision Choices and Conditions; Consumer Behavior; Taxation; Economics; Public Administration Industry; United Kingdom
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Luca, Michael, and Patrick Rooney. "Behavioural Insights Team (A)." Harvard Business School Case 915-024, March 2015. (Revised January 2020.)
  • 2017
  • Chapter

Government and Organizations: Transforming Institutions Using Behavioral Insights

By: Abigail Dalton and Max Bazerman
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Dalton, Abigail, and Max Bazerman. "Government and Organizations: Transforming Institutions Using Behavioral Insights." Chap. 5 in Making Research Matter: A Psychologist's Guide to Public Engagement, edited by Linda Tropp. Washington, DC: APA Books, 2017.
  • March 2022
  • Module Note

A Behavioral Science Perspective on Motivation and Incentives

By: John Beshears and Ashley Whillans
This module note for instructors describes a module that integrates insights from the behavioral science of motivation into the economic analysis of incentive systems. View Details
Keywords: Motivation; Incentives; Behavioral Science; Behavioral Economics; Motivation and Incentives; Economics; Analysis; Human Resources
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Beshears, John, and Ashley Whillans. "A Behavioral Science Perspective on Motivation and Incentives." Harvard Business School Module Note 922-033, March 2022.
  • March 2016 (Revised January 2020)
  • Teaching Note

Behavioural Insights Team (A) and (B)

By: Michael Luca and Patrick Rooney
The Behavioural Insights Team case introduces students to the concept of choice architecture and the value of experimental methods (sometimes called A/B testing) within organizational contexts. The exercise provides an opportunity for students to apply these principles... View Details
Keywords: Behavioral Economics; Experiments; Choice Architecture; Public Entrepreneurship; Decision Choices and Conditions; Mathematical Methods; United Kingdom
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Luca, Michael, and Patrick Rooney. "Behavioural Insights Team (A) and (B)." Harvard Business School Teaching Note 916-050, March 2016. (Revised January 2020.)
  • 2012
  • Article

A Reduced-Form Approach to Behavioral Public Finance

By: Sendhil Mullainathan, Joshua Schwartzstein and William Congdon
Research in behavioral public finance has blossomed in recent years, producing diverse empirical and theoretical insights. This article develops a single framework with which to understand these advances. Rather than drawing out the consequences of specific... View Details
Keywords: Behavioral Economics; Social Insurance; Externalities; Taxation; Finance; Public Sector
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Mullainathan, Sendhil, Joshua Schwartzstein, and William Congdon. "A Reduced-Form Approach to Behavioral Public Finance." Annual Review of Economics 4 (2012): 511–540.
  • 13 Nov 2018
  • News

What Makes Us Tick? Insights From The 2018 Behavioral Summit

  • March–April 2017
  • Article

Advancing Conservation by Understanding and Influencing Human Behavior

By: Sheila M. Reddy, Jensen Montambault, Yuta J. Masuda, Ayelet Gneezy, Elizabeth Keenan, William Butler, Jonathan R. Fisher and Stanley T. Asah
Behavioral sciences can advance conservation by systematically identifying behavioral barriers to conservation and how to best overcome them. Behavioral sciences have informed policy in many other realms (e.g., health, savings), but they are a largely untapped resource... View Details
Keywords: Adaptive Management; Awareness; Behavioral Economics; Behavioral Science; Conservation Intervention; Conservation Planning; Decision-making; Incentives; Nudge; Management; Motivation and Incentives; Behavior; Marketing; Decision Making; Environmental Sustainability; Economics
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Reddy, Sheila M., Jensen Montambault, Yuta J. Masuda, Ayelet Gneezy, Elizabeth Keenan, William Butler, Jonathan R. Fisher, and Stanley T. Asah. "Advancing Conservation by Understanding and Influencing Human Behavior." Conservation Letters 10, no. 2 (March–April 2017): 248–256. (doi:10.1111/conl.12252.)
  • March 2021 (Revised September 2021)
  • Case

Applied: Using Behavioral Science to Debias Hiring

By: Ashley Whillans and Jeff Polzer
The UK government’s Behavioural Insights Team (BIT) needed to hire a new associate and were trying to increase the diversity of their job candidates. This decision was based on academic research showing that recruiters and managers often fell into common traps like... View Details
Keywords: Hiring; Bias; Behavioral Science; Selection and Staffing; Diversity; Prejudice and Bias; Information Technology; Recruitment
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Whillans, Ashley, and Jeff Polzer. "Applied: Using Behavioral Science to Debias Hiring." Harvard Business School Case 921-046, March 2021. (Revised September 2021.) (https://www.beapplied.com/.)
  • March 2006
  • Article

Talking Tainted Topics: Insights and Ideas on Researching Socially Disapproved Organizational Behavior

By: Tammy MacLean, Michel Anteby, Bryant Hudson and Jenny W. Rudolph
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MacLean, Tammy, Michel Anteby, Bryant Hudson, and Jenny W. Rudolph. "Talking Tainted Topics: Insights and Ideas on Researching Socially Disapproved Organizational Behavior." Journal of Management Inquiry 15, no. 1 (March 2006): 59–68.
  • 2015
  • Chapter

The Consumer Psychology of Online Privacy: Insights and Opportunities from Behavioral Decision Theory

By: Leslie K. John
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John, Leslie K. "The Consumer Psychology of Online Privacy: Insights and Opportunities from Behavioral Decision Theory." In The Cambridge Handbook of Consumer Psychology, edited by Michael I. Norton, Derek D. Rucker, and Cait Lamberton. New York: Cambridge University Press, 2015.
  • Article

Adam Smith, Behavioral Economist

By: Nava Ashraf, Colin Camerer and George Loewenstein
Adam Smith's psychological perspective in The Theory of Moral Sentiments is remarkably similar to "dual-process" frameworks advanced by psychologists, neuroscientists, and more recently by behavioral economists, based on behavioral data and detailed observations... View Details
Keywords: Behavior; Economics
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Ashraf, Nava, Colin Camerer, and George Loewenstein. "Adam Smith, Behavioral Economist." Journal of Economic Perspectives 19, no. 3 (Summer 2005): 131–145. (Read an interview about this article in HBS Working Knowledge.)
  • Program

Behavioral Economics—Virtual

program prepares you to influence the behavior of customers and employees—and become a bigger contributor to your organization's success. This program is eligible for the Certificate of Management Excellence. Learn More Key Benefits View Details
  • 2018
  • Chapter

Work and Workplace

By: Kai Ruggeri, Jana Berkessel, Jascha Achterberg, Gerhard M. Prinz, Alessandra Luna-Navarro, Jon M. Jachimowicz and A. V. Whillans
Work is a major part of many lives. While individual experiences with work will differ—from how long we work to what jobs we have and to what extent we enjoy them—almost everyone is affected by employment, whether they have a job or not. Decades of research in the... View Details
Keywords: Workplace; Behavioral Insights; Retirement Savings; Working Conditions; Employees; Performance; Happiness; Health; Job Search; Change
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Ruggeri, Kai, Jana Berkessel, Jascha Achterberg, Gerhard M. Prinz, Alessandra Luna-Navarro, Jon M. Jachimowicz, and A. V. Whillans. "Work and Workplace." Chap. 9 in Behavioral Insights for Public Policy: Concepts and Cases, edited by Kai Ruggeri, 156–173. New York: Routledge, 2018.
  • 2025
  • Working Paper

The Hidden Costs of Working Multiple Jobs: Implications for Spending Behavior and Wellbeing

By: Paige Tsai and Ryan W. Buell
Problem definition: Amidst inflation, rising costs of living, an explosion in remote and gig working opportunities, and an increase in the part-time labor mix in economies around the world, it is becoming evermore commonplace for people to earn labor income... View Details
Keywords: Behavioral Operations; Employee Behavior; Job Design and Levels; Personal Finance; Well-being; Happiness; Satisfaction; Wages
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Tsai, Paige, and Ryan W. Buell. "The Hidden Costs of Working Multiple Jobs: Implications for Spending Behavior and Wellbeing." Harvard Business School Working Paper, No. 25-036, January 2025. (Revised March 2025.)
  • 16 Jan 2006
  • Research & Ideas

Adam Smith, Behavioral Economist?

Economic Perspectives, the authors find that Smith's insights from 1759 can contribute to modern thinking on everything from our fascination with celebrity to the theory of loss aversion. In fact, says Ashraf, Moral Sentiments presages... View Details
Keywords: by Ann Cullen
  • 01 Dec 2017
  • News

Developing Insightful Global Leaders

HBS is committed to developing future leaders equipped with the cultural intelligence and skills required to operate in today’s globalized world. Key to this effort is creating opportunities for members of the School’s increasingly multicultural community to develop... View Details
  • 18 Sep 2015
  • News

Why the U.S. Government Is Embracing Behavioral Science

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