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- All HBS Web (17)
- Faculty Publications (6)
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- 2017
- Working Paper
BATNAs in Negotiation: Common Errors and Three Kinds of 'No'
The best alternative to a negotiated agreement (“BATNA”) concept in negotiation has proven to be immensely useful. In tandem with its value in practice, BATNA has become a wildly successful acronym (with more than 14 million Google results). But the initial... View Details
Keywords: Negotiation; BATNA; Bargaining; Zone Of Possible Agreement; Reservation Price; Reservation Value; Agreements and Arrangements; Negotiation Tactics
Sebenius, James K. "BATNAs in Negotiation: Common Errors and Three Kinds of 'No'." Harvard Business School Working Paper, No. 17-055, December 2016. (Revised March 2017, a version of this article is forthcoming in the Negotiation Journal, April 2017.)
- April 2017
- Article
BATNAs in Negotiation: Common Errors and Three Kinds of 'No'
The Best Alternative to a Negotiated Agreement (“BATNA”) concept in negotiation has proven to be immensely useful. In tandem with its value in practice, BATNA has become a wildly successful acronym (with more than 14 million Google results). But the initial... View Details
Sebenius, James K. "BATNAs in Negotiation: Common Errors and Three Kinds of 'No'." Negotiation Journal 33, no. 2 (April 2017): 89–99.
- September 2003 (Revised October 2020)
- Exercise
RetailMax: Role for Cam Archer
By: Kathleen McGinn and Dina Witter
This exercise requires students to enact an internal salary negotiation, taking on the roles of Cam Archer, a star employee, and Regan Kessel, a VP trying to attract the MBA into his department. The exercise presents a one-issue, distributive negotiation that... View Details
Keywords: BATNA; Decision Trees; Negotiation; Compensation and Benefits; Personal Development and Career; Retail Industry
McGinn, Kathleen, and Dina Witter. "RetailMax: Role for Cam Archer." Harvard Business School Exercise 904-024, September 2003. (Revised October 2020.)
- August 1996
- Exercise
Exercises in Negotiation Analysis
Two exercises designed to illustrate the relationship between BATNAs (best alternative to a negotiated agreement) and reservation prices and three exercises that illustrate the central ideas of Pareto efficiency are presented. The BATNA exercises involve multiple... View Details
Keywords: Negotiation
Wu, George. "Exercises in Negotiation Analysis." Harvard Business School Exercise 897-037, August 1996.
- August 2000 (Revised December 2014)
- Background Note
Negotiation Analysis: An Introduction
Provides an overview of the seven elements of negotiation analysis. These elements include BATNAs (nonagreement walk-aways), parties, interests, value-creation, barriers to agreements, power, and ethics. Illustrations are drawn from a range of contexts (from buying a... View Details
Wheeler, Michael A. "Negotiation Analysis: An Introduction." Harvard Business School Background Note 801-156, August 2000. (Revised December 2014.)
- 03 Jan 2017
- First Look
January 3, 2017
https://www.hbs.edu/faculty/Pages/item.aspx?num=49779 BATNAs in Negotiation: Common Errors and Three Kinds of 'No' By: Sebenius, James K. Abstract—The Best Alternative To a Negotiated Agreement (“BATNA”) concept in negotiation has proved... View Details
Keywords: Carmen Nobel
- 28 Mar 2017
- First Look
First Look at New Research, March 28
BATNAs in Negotiation: Common Errors and Three Kinds of 'No' By: Sebenius, James K. Abstract—The best alternative to a negotiated agreement (“BATNA”) concept in negotiation has proven to be immensely useful. In tandem with its value in... View Details
Keywords: Sean Silverthorne
- April 2013
- Article
What Roger Fisher Got Profoundly Right: Five Enduring Lessons for Negotiators
Roger Fisher, who died in 2012, enjoyed a remarkable career that modeled one way that an academic, especially in a professional school such as law or business, could make a significant, positive, and lasting difference in the world. Distinctive aspects of his career... View Details
Keywords: Bargaining; Conflict Resolution; Dealmaking; Negotiation; Personal Development and Career; Conflict and Resolution
Sebenius, James K. "What Roger Fisher Got Profoundly Right: Five Enduring Lessons for Negotiators." Negotiation Journal 29, no. 2 (April 2013): 159–169.
- 03 Oct 2007
- Research & Ideas
Dealing with the ‘Irrational’ Negotiator
their actions, the strength of your BATNA (Best Alternative to a Negotiated Agreement), and so on—there is a strong likelihood they will make better decisions. For example, if someone says "no" to an offer that you know is in... View Details
Keywords: by Deepak Malhotra & Max H. Bazerman
- Web
Negotiation Course Online | HBS Online
Tactical Choices Show Hide Details Concepts BATNA Analysis Psychological Factors Offer Analysis Bargaining Tactics Featured Exercises Negotiation simulation (Negotiating a Single Issue Agreement: Buying/Selling a Unique Property) Peer... View Details
- 01 Aug 2005
- Research & Ideas
How to Choose the Best Deal
should be a blessing in negotiation, of course. But picking the best possible deal takes careful planning. The set of techniques outlined here will put you on the right path. Beyond Batnas According to basic negotiation theory, Jim's... View Details
Keywords: by Michael Wheeler
- 10 Jan 2017
- First Look
First Look at New Research: January 10, 2017
Negotiation Journal BATNAs in Negotiation: Common Errors and Three Kinds of 'No' By: Sebenius, James K. Abstract—The Best Alternative To a Negotiated Agreement (“BATNA”) concept in negotiation has proved to be immensely useful. It is... View Details
Keywords: Sean Silverthorne
- 12 Oct 1999
- Research & Ideas
Building Bridges: New Dimensions in Negotiation
what set of no-deal alternatives face the participants. Its most familiar element involves what each party will do if there is no deal — in other words, "the best alternative to negotiated agreement" or BATNA (a term coined by... View Details
Keywords: by Anita M. Harris
- 01 Dec 1999
- News
Negotiating in 3-D: An Overarching Way to Get to Yes?
involving a number of players that had strong and stabilizing connections with various nonmining quarters of Chilean life, including the financial, industrial, and legal sectors. "Kennecott involved a variety of other parties that it could count on for support, and it... View Details
Keywords: Anita M. Harris
- 10 Sep 2001
- Research & Ideas
The Negotiator’s Secret: More Than Merely Effective
modest role biases can blow up potential deals. Suppose a plaintiff believes he has a 70 percent chance of winning a million-dollar judgment, while the defense thinks the plaintiff has only a 50 percent chance of winning. This means that, in settlement talks, the... View Details
Keywords: by James K. Sebenius
- 17 Sep 2001
- Research & Ideas
Is There Help for the Big Ticket Buyer?
agreement is reached. That is, what is your Best Alternative To a Negotiated Agreement, or BATNA (Fisher and Ury 1981)? By thinking about this alternative, you can better assess your reservation price, or the point above or below which... View Details
Keywords: by Max H. Bazerman
- 05 Feb 2013
- First Look
First Look: Feb. 5
2) make the full set of underlying "interests" (versus bargaining positions) central; 3) generate fresh, mutually beneficial ideas; 4) pay attention to BATNAs (Best Alternatives To a Negotiated Agreement); and 5) use... View Details
Keywords: Sean Silverthorne