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- Faculty Publications (25)
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- All HBS Web (39)
- Faculty Publications (25)
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- 16 Apr 2015
- News
Sustainable Strides at NIKE, Inc.
- 01 Jun 2014
- News
Faculty Q&A: The Cup Runneth Over
fans were forced by FIFA to remove their pants before entering the stadium. As a result, hundreds of fans watched the game in their underwear. Needless to say, the Dutch brewery reaped a marketing bonanza. For the big athletic equipment... View Details
Keywords: Garry Emmons
- 01 Feb 1998
- News
Running Up the Score
and suddenly, there's no doubt it's the 1990s: "Mr. Davis, how much money do you make? What kind of car do you drive? How many houses do you own?" It's a fact of life these days that when kids, or fans of any age, look upon a professional View Details
Keywords: Garry Emmons
- 01 Dec 2017
- News
Yoga Inc.
an estimated 36.7 million US practitioners purchasing classes, gear, and accessories—an increase of 80 percent in four years. It has also spawned a number of lucrative business models: Vancouver-based apparel company Lululemon Athletica... View Details
Keywords: Deborah Halber