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- News (456)
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- August 1982
- Supplement
American President Lines Ltd.: CMS-I Decision (B)
By: James I. Cash Jr. and Michael R. Vitale
Cash, James I., Jr., and Michael R. Vitale. "American President Lines Ltd.: CMS-I Decision (B)." Harvard Business School Supplement 183-036, August 1982.
- August 1982 (Revised June 1983)
- Case
American President Lines Ltd.: CMS-I Decision (A)
By: James I. Cash Jr. and Michael R. Vitale
Cash, James I., Jr., and Michael R. Vitale. "American President Lines Ltd.: CMS-I Decision (A)." Harvard Business School Case 183-035, August 1982. (Revised June 1983.)
- 2020
- Book
American Business History: A Very Short Introduction
By: Walter Friedman
By the early twentieth century, it became common to describe the United States as a "business civilization." President Coolidge in 1925 said, "The chief business of the American people is business." More recently, historian Sven Beckert characterized Henry Ford's... View Details
Keywords: American Economy; Democratic Capitalism; Business History; Economy; Entrepreneurship; United States
Friedman, Walter. American Business History: A Very Short Introduction. New York: Oxford University Press, 2020.
- June 2009
- Case
The Rise of President Barack Hussein Obama
By: David A. Thomas, Laura Morgan Roberts and Stephanie Creary
This case profiles President Barack Hussein Obama's rise to the presidency as an "improbable candidate." The case illustrates the ways in which he overcame criticism from those who questioned his credibility and his values, and skepticism from those who were unsure... View Details
Keywords: Ethnicity; Race; Political Elections; Leadership; Personal Development and Career; Creativity; Trust
Thomas, David A., Laura Morgan Roberts, and Stephanie Creary. "The Rise of President Barack Hussein Obama." Harvard Business School Case 409-115, June 2009.
- 12 Nov 2008
- Research & Ideas
The Marketing of a President
Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge. When the book is written on this election, it should not be titled The... View Details
Keywords: by John Quelch
- June 2018 (Revised January 2019)
- Case
Membership Rewards® from American Express
By: Shelle Santana, Frances X. Frei and Lauren G. Pickle
Credit and charge card issuer American Express (Amex) had developed a strong reputation among consumers due in part to its Membership Rewards (MR) loyalty program, first established in 1991. Through MR, all Amex cardholders could accumulate and redeem “points” based on... View Details
Keywords: Financial Services; Customer Loyalty; Credit Cards; Marketing Strategy; Product Marketing; Brands and Branding; Customer Value and Value Chain; Value Creation; Financial Services Industry; Banking Industry; North America; United States
Santana, Shelle, Frances X. Frei, and Lauren G. Pickle. "Membership Rewards® from American Express." Harvard Business School Case 518-079, June 2018. (Revised January 2019.)
- November 1992 (Revised May 1993)
- Case
American Mobile Satellite Corporation
By: Frank V. Cespedes and Laura Goode
American Mobile Satellite Corp. (AMSC) has a license to provide wireless mobile communications via satellite throughout the United States and 200 miles of coastal waters. The first satellite launch is scheduled for 1994 and, in the interim, AMSC is providing limited... View Details
Keywords: Wireless Technology; Decisions; Distribution Channels; Marketing Strategy; Product Development; Sales; Emerging Markets; Resource Allocation; Performance Capacity; Communications Industry; Information Technology Industry; United States
Cespedes, Frank V., and Laura Goode. "American Mobile Satellite Corporation." Harvard Business School Case 593-038, November 1992. (Revised May 1993.)
- 06 Nov 2008
- Op-Ed
Selling Out The American Dream
first and citizens second. Credit card offers flood the mail. Media supported by advertising encourage consumers to aspire to celebrity lifestyles, to keep up with the Joneses by acquiring more stuff. Even President Bush, following the... View Details
Keywords: by John Quelch
- 19 Apr 2004
- Research & Ideas
Birth of the American Salesman
pots and pans and numerous other items, became chairman of Alcoa. Edward Prizer, who became president of Vacuum Oil in 1918, made his reputation by organizing the firm's domestic and foreign sales operations. Clarence Mott Woolley, View Details
Keywords: by Laura Linard
- Article
Memos to the President from a 'Council of Psychological Science Advisers'
By: Bethany A. Teachman, Michael I. Norton and Barbara A. Spellman
On September 15, 2015, President Obama issued an Executive Order recommending that executive departments and agencies use "behavioral science insights to better serve the American people." The articles in this special section were already in press when the order was... View Details
Keywords: Social Psychology; Government Administration; Public Administration Industry; United States
Teachman, Bethany A., Michael I. Norton, and Barbara A. Spellman. "Memos to the President from a 'Council of Psychological Science Advisers'." Perspectives on Psychological Science 10, no. 6 (November 2015): 697–700.
- 2020
- Article
Remaking the Imperial Presidency: The Mayaguez Incident of 1975 and the Contradictions of Credibility
By: Mattias Fibiger
This article argues that the Mayaguez incident of 1975 was a missed opportunity to establish a more democratic American foreign policy. President Gerald Ford managed the crisis with an eye toward domestic and international credibility. But his conception of credibility... View Details
Keywords: Foreign Policy; Presidency; Ford Administration; Government and Politics; History; Crisis Management; United States
Fibiger, Mattias. "Remaking the Imperial Presidency: The Mayaguez Incident of 1975 and the Contradictions of Credibility." Diplomacy & Statecraft 31, no. 1 (2020): 118–142.
- 06 Feb 2012
- Research & Ideas
Kodak: A Parable of American Competitiveness
When American companies move pieces of their operations overseas—often because manufacturing and labor costs are much cheaper—they run the risk of moving the expertise, innovation, and new growth opportunities just out of their reach as... View Details
- 25 Jan 2021
- Book
In a Nutshell, Why American Capitalism Succeeded
How did the United States become the world’s center of business growth following its founding in 1776? Surely a number of nations had powerful natural resources, stable financial and legal institutions, and dynamic entrepreneurs over that same span. Why was View Details
- December 2005 (Revised May 2009)
- Case
C.R. Smith and the Birth of American Airlines
By: Anthony Mayo and Laura Gaie Singleton
Presents an overview of the path that C.R. Smith pursued to build American Airlines into one of the largest airlines in the world in the 20th century. Over the course of his 30-year tenure as president of American Airlines, Smith deployed a three-pronged... View Details
Keywords: Leadership Style; Growth and Development Strategy; Industry Growth; Operations; Air Transportation Industry; United States
Mayo, Anthony, and Laura Gaie Singleton. "C.R. Smith and the Birth of American Airlines." Harvard Business School Case 406-082, December 2005. (Revised May 2009.)
- June 2013
- Case
Ken Traub at American Bank Note Holographics
By: Suraj Srinivasan and Michael Norris
Ken Traub is hired as CFO for American Bank Note Holographics, the market-leading security holograph company in January 1999, but discovers on his first day that the company has misstated its financials and resigns. After consulting with the company for the next... View Details
Keywords: Information Technology; Moral Sensibility; Earnings Management; Crime and Corruption; Personal Development and Career; Management Teams; Technology Industry; Service Industry; United States
Srinivasan, Suraj, and Michael Norris. "Ken Traub at American Bank Note Holographics." Harvard Business School Case 113-073, June 2013.
- 06 Apr 2009
- Research & Ideas
Cheers to the American Consumer
latest, fastest microprocessor. Politicians, like marketers, understand the importance of the venturesome consumer. President Obama's campaign slogan, "Change we can believe in," captures perfectly the spirit of the venturesome... View Details
Keywords: by John Quelch
- May 1992 (Revised February 1994)
- Case
North American Free Trade Agreement: Free For Whom?
Mexico, the United States, and Canada have negotiated a North American Free Trade Agreement (NAFTA) that would create the largest free trade zone in the world. The union would build on the three-year-old Free Trade Agreement between the United States and Canada.... View Details
Shapiro, Helen, and Phyllis Dininio. "North American Free Trade Agreement: Free For Whom?" Harvard Business School Case 792-049, May 1992. (Revised February 1994.)
- 05 Jan 2017
- Cold Call Podcast
The American Food Paradox: Growing Obese and Going Hungry
Keywords: Food & Beverage
- 07 Oct 2024
- Research & Ideas
Election 2024: Why Demographics Won't Predict the Next President
have had very distinct voting patterns over the decades. Black Americans, for instance, have traditionally voted overwhelmingly for Democrats, while rural and working-class white Americans have increasingly thrown their support to... View Details
Keywords: by Jay Fitzgerald
- 16 Nov 2009
- Research & Ideas
The Times Captures History of American Business
From the dawn of the U.S. transcontinental railroad in 1869 to the widespread embrace of consumer products like cell phones and iPods in our time, the story of American business is in constant motion, never at rest—or at ease. A new... View Details