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- June 2009 (Revised July 2009)
- Case
Mrs. Ebtissam Algosaibi: An Entrepreneur in the Kingdom of Saudi Arabia
Mrs. Ebtissam Algosaibi has created the leading high end jewelry company in the Middle East, Erum Jewelry, based in her home town of Alkhobar, Saudi Arabia. She believes Erum has the potential to be a world player similar to Cartier and Chopard. How should she expand... View Details
Keywords: Gender Characteristics; Entrepreneurship; Global Strategy; Problems and Challenges; Opportunities; Expansion; Apparel and Accessories Industry; Al-Khubar; Middle East
Isenberg, Daniel J. "Mrs. Ebtissam Algosaibi: An Entrepreneur in the Kingdom of Saudi Arabia." Harvard Business School Case 809-166, June 2009. (Revised July 2009.)