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Publications

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  • October 2014 (Revised June 2016)
  • Case

MasterCard: Driving Financial Inclusion

By: Sunil Gupta, Rajiv Lal and Natalie Kindred
MasterCard CEO Ajay Banga was investing significant time and attention to increase financial inclusion among individuals with historically no access to banking or financial services in countries around the world with large underserved populations. The effort included... View Details
Keywords: Marketing; Financial Services; Financial And Social Return; Financial Inclusion; Strategic Management; South Africa; Nigeria; Ajay Banga; Marketing Strategy; Social Marketing; Financial Services Industry; Banking Industry; South Africa; Nigeria
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  • March 2016
  • Teaching Note

MasterCard: Driving Financial Inclusion

By: Sunil Gupta
Since joining MasterCard (MC) in 2010, CEO Ajay Banga had made advancing financial inclusion (FI)—bringing formal financial services to marginalized populations—an important goal for the company. In 2014, MC had entered a number of partnerships with governments and... View Details
Keywords: Financial Inclusion; Banking; Equality and Inequality; Credit Cards; Developing Countries and Economies; Banking Industry; South Africa; Nigeria
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  • Blog

Leading Successful Digital Transformation

that focuses on the business problems or opportunities, and not on the technology or the latest buzzword. After all, digital strategy is all about strategy. When Ajay Banga became the CEO of Mastercard, he... View Details
  • 20 Jan 2015
  • First Look

First Look: January 20

production. Executives of European and Russian energy companies present their views. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/715006-PDF-ENG Harvard Business School Case 515-035 MasterCard: Driving Financial Inclusion MasterCard CEO View Details
Keywords: Sean Silverthorne