Publications

September 2014 (Revised January 2017)
Teaching Note

Access Health CT: Marketing Affordable Care (A) & (B)

By: John A. Quelch

Keywords: Affordable Care Act (ACA); Marketing Communications; Market Segmentation; Marketing Management; Startup Management; Analysis; Innovation and Invention; Marketing; Measurement and Metrics; Outcome or Result; Performance; Strategy; Health Industry; Insurance Industry; North and Central America

March 2015
Case

Pearson Affordable Learning Fund

By: Michael Chu, Vincent Dessain and Kristina Maslauskaite

An in-house venture capital fund for affordable private schools at the base of the pyramid established by Pearson, the world's largest education company, PALF sought to invest in business models providing superior educational outcomes in emerging markets on a... View Details

Keywords: Impact Investment; Low Cost Private Schools; Investment Fund; Business At The Base Of The Pyramid; Transition; Investment; Development Economics; Business Growth and Maturation; Social Entrepreneurship; Emerging Markets; Private Sector; Education; Education Industry; Asia; Africa

16 Dec 2013
HBS Case

D’O: Making a Michelin-Starred Restaurant Affordable

losing the rating, a starred restaurant often invests more money than ever on high-quality staff, flatware, wine, and ingredients. The result: higher prices. Dinner tabs in France or Italy often skyrocket to more than 120 per person, for instance. Frugal patrons look... View Details

Keywords: by Carmen Nobel & Joanie Tobin; Food & Beverage

17 Nov 2016
Cold Call Podcast

Building Affordable Health Care in Paradise

Keywords: Re: Tarun Khanna; Health

February 2025
Supplement

eBee: Affordable Mobility for Africa

By: Ramon Casadesus-Masanell, Gamze Yucaoglu and Jordan Mitchell

The case opens in March 2023, as Sten van der Ham and Jaap Maljers, CEO and co-founder of eBee, an electric bike (e-bike) company in Africa, are contemplating the different avenues for growth and path to profitability for the young and ambitious company. In 2023, the... View Details

Keywords: Business Model; Value Creation; Competition; Logistics; Profit; Resource Allocation; Expansion; Corporate Strategy

19 Dec 2012
Research & Ideas

Affordable Housing: Israel and the United States

include housing. Returning veterans could not find affordable homes. A condominium costs 12 times annual income; and the country has a dearth of rental units. In Israel, demand for housing outstrips supply—a conundrum familiar to United... View Details

Keywords: by Nicolas P. Retsinas, John H. Vogel & Charles S. Laven; Construction; Real Estate

February 2025
Supplement

eBee: Affordable Mobility for Africa

By: Ramon Casadesus-Masanell, Gamze Yucaoglu and Jordan Mitchell

April 2024 (Revised February 2025)
Teaching Note

eBee: Affordable Mobility for Africa

By: Ramon Casadesus-Masanell, Gamze Yucaoglu and Jordan Mitchell

Teaching Note for HBS Case No. 724-360.The case opens in March 2023, as Sten van der Ham and Jaap Maljers, CEO and co-founder of eBee, an electric bike (e-bike) company in Africa, are contemplating the different avenues for growth and path to profitability for the... View Details

Keywords: Business Model; Value Creation; Competition; Expansion; Logistics; Profit; Resource Allocation; Corporate Strategy; Business Startups; Growth and Development Strategy; Business Strategy; Product Marketing; Entrepreneurial Finance; Bicycle Industry; Africa; Kenya

August 2023 (Revised April 2024)
Case

eBee: Affordable Mobility for Africa

By: Ramon Casadesus-Masanell and Gamze Yucaoglu

The case opens in March 2023, as Sten van der Ham and Jaap Maljers, CEO and co-founder of eBee, an electric bike (e-bike) company in Africa, are contemplating the different avenues for growth and path to profitability for the young and ambitious company. In 2023, the... View Details

Keywords: Business Model; Business Startups; Growth and Development Strategy; Business Strategy; Bicycle Industry; Africa; Kenya

February 2015
Supplement

The Affordable Care Act (G): The Final Votes

By: Joseph L. Bower and Michael Norris

In the fall of 2009, the House and Senate each voted to pass health reform bills. These bills then had to be combined into the Affordable Care Act and the ACA had to be passed by both houses. Reconciliation had to be used because of Republican Scott Brown's Senate... View Details

Keywords: Health Care; Health Care Policy; Government And Politics; Health; Policy; Health Industry; United States

August 2016
Teaching Note

Mahindra Lifespace Developers' Venture into Affordable Housing

By: Joseph B. Fuller and Monica Baraldi

Mahindra Lifespace Developers Limited (MLDL) was the infrastructure and real estate arm of the Mahindra Group, an Indian conglomerate with revenues of $16.5 billion in 2014. Employing 400 experts in land acquisition, design, project management, sales and marketing, and... View Details

Keywords: Business Conglomerates; Business Startups; Development Economics; Developing Countries and Economies; Corporate Entrepreneurship; Social Entrepreneurship; Housing; Emerging Markets; Business and Government Relations; Human Needs; Social Issues; Urban Development; Real Estate Industry; India

January 2016
Teaching Note

The Affordable Care Act Case Series

By: Joseph L. Bower and Michael Norris

September 2020 (Revised October 2020)
Case

Briscola—Pizza Society: Scaling Affordable Luxury

By: Gary P. Pisano and Federica Gabrieli

Riccardo Cortese and Federico Pinna were the CEOs of Briscola—Pizza Society, a restaurant chain they had founded in 2014 with a clear ambition: create a distinctive international pizza chain that would combine a fast-casual format with the devotion to quality that... View Details

Keywords: Entrepreneurship; Growth and Development Strategy; Expansion; Geographic Location; Business Model; Ownership Type; Food and Beverage Industry; Europe; Italy

February 2024
Case

Decent: Building Affordable Healthcare for All

By: Lindsay N. Hyde, DJ DiDonna and James Barnett

February 2015
Supplement

The Affordable Care Act (J): Healthcare.gov

By: Joseph L. Bower and Michael Norris

In the fall of 2013, Healthcare.gov launches as an insurance exchange for consumers to buy health insurance. The launch is filled with glitches, and some worry if it will imperil the fate of the entire ACA. View Details

Keywords: Health Care; Health Care Policy; Government And Politics; Health; Policy; Health Industry; United States

December 2016
Supplement

Access Health CT: Marketing Affordable Care (B)

By: John A. Quelch and Emily C. Boudreau

Supplements the (A) case. View Details

February 2015
Supplement

The Affordable Care Act (B): Industry Negotiations

By: Joseph L. Bower and Michael Norris

In 2009, the Obama administration and Senator Max Baucus, chairman of the Senate Finance Committee enter into talks with industry groups that will be affected by the health reform that the Congress is working on. View Details

Keywords: Health Care; Health Care Policy; Health; Health Industry; United States