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  • 19 Oct 2012
  • Research & Ideas

Digital Technology’s Profound Game Change for Marketers

technology is radically transforming the marketing function and the role of the marketing professional. The changes rippling through the marketing industry goes far beyond the simple mantra of "follow the eyeballs" to different screens. Gartner analyst Laura... View Details
Keywords: by Jeffrey Bussgang; Advertising; Technology
  • Web

Changing the World: Life Choices of Influential Leaders - Course Catalog

we will analyze case-length biographies to understand the choices these high-impact individuals faced in their lives and the paths they followed. Our aim will be to develop principles and frameworks to explain and predict their success.... View Details
  • 01 Jun 2017
  • News

A Finger on the Pulse of the Financial System

What if it were possible to accurately predict and maybe even prevent the next global financial crisis? Harvard’s Behavioral Finance and Financial Stability (BFFS) Project, conceived at HBS and launched in July 2016, aims to do just that.... View Details
  • 20 Feb 2008
  • First Look

First Look: February 20, 2008

and Jeffrey Wurgler Abstract Abstract We propose and test a catering theory of nominal stock prices. The theory predicts that when investors place higher valuations on low-price firms, managers will maintain share prices at lower levels,... View Details
Keywords: Martha Lagace
  • December 1998
  • Background Note

Cash Management Practices in Small Companies

By: H. Kent Bowen, Andrew R. Jassy, Laurence E. Katz, Kevin E. Kelly and Baltej Kochar
Most small business managers claim that cash management is their leading concern. Often walking a tightrope between growth and illiquidity, small business managers face different cash management challenges than their counterparts in larger companies. Compared to larger... View Details
Keywords: Motivation and Incentives; Working Capital; Management Practices and Processes; Organizational Design; Cash; Forecasting and Prediction; Policy; Business Strategy
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  • 01 Dec 2020
  • News

Up Your Time Affluence

wealth weakly predicts happiness. “It’s okay to be money-focused,” says Whillans. “But beyond a certain point, the amount of money you have has little bearing on happiness levels.” Finding quality time in an already hectic schedule can... View Details
  • April 1998 (Revised November 1999)
  • Case

Hamilton Financial Investments: A Franchise Built on Trust

By: Robert L. Simons and Antonio Davila
Provides a vehicle for students to evaluate risk management in the fast-paced mutual funds industry. A new risk manager has been hired to install new management controls and procedures. A series of decisions will determine how much business and franchise risk the... View Details
Keywords: Risk Management; Management Teams; Managerial Roles; Forecasting and Prediction; Investment Funds; Performance Evaluation; Corporate Strategy; Change Management; Financial Services Industry; Banking Industry
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  • June 2010 (Revised July 2011)
  • Case

Classic Knitwear and Guardian: A Perfect Fit?

By: John A. Quelch and Patricia Girardi
Classic Knitwear manufactures and distributes casual apparel, either unbranded or under a private-label brand name. Partly because Classic has no brand recognition with consumers, gross margins are low. To improve margins, the company considers partnering via a... View Details
Keywords: Market Research; Forecasting; Consumer Marketing; New Product Marketing; Product Lines; Merchandising; Branding; Demand and Consumers; Partners and Partnerships; Marketing Strategy; Forecasting and Prediction; Product Marketing; Brands and Branding; Product Development; Manufacturing Industry; Apparel and Accessories Industry
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  • 15 Dec 2015
  • First Look

December 15, 2015

or liking both scholarly documentary films and action-packed thrillers. However, when predicting other consumers’ tastes for the same items, people believe that a preference for one precludes enjoyment of the dissimilar other. Five... View Details
Keywords: Carmen Nobel
  • 01 Jun 1997
  • News

Entertainment Moguls Ponder the Future at HBS Conference

with an audience of some 350 people. Biondi said that future success in the entertainment industry will depend on senior executives' ability to predict trends from new technology. He reminded participants that TV executives, for example,... View Details
Keywords: Paula Maute
  • 01 Oct 1997
  • News

Terence P. Stewart

of Stewart and Stewart, a Washington-based law firm that represents both domestic and foreign clients on issues of trade and international law, Stewart understands that such disagreements are the predictable outgrowth of a global... View Details
Keywords: Garry Emmons
  • 25 Sep 2000
  • Research & Ideas

Cyber-Marketing: Scouting the Digital Communications Frontier

ability to select and interact with consumers with little regard for time or geography. As with earlier media transformations, the greatest benefit will go to those who comprehend and embrace the new medium most quickly, as well as View Details
Keywords: by Peter K. Jacobs
  • 20 Jun 2017
  • First Look

First Look at New Research and Ideas, June 20

“waver” over time in the relative weight they put on them. The model predicts that good news about fundamentals can trigger large price bubbles. We analyze the patterns of cash-flow news that generate the largest bubbles, the reasons why... View Details
Keywords: Sean Silverthorne
  • 05 Nov 2014
  • What Do You Think?

Are We Entering an Era of Neuromanagement?

businesses." The predominant view was that the practice at present has many limitations. Ann Romaine-Adelstein commented, "I doubt we can predict with validity from a scan yet who will work hard, be innovative or exercise great... View Details
Keywords: by James Heskett
  • 17 Feb 2016
  • Research & Ideas

Man vs. Machine: Which Makes Better Hires?

learning to predict which candidates will do best in a particular position. The question is, how much should companies weight this information versus the more subjective impression gleaned from job interviews? “Essentially firms [are]... View Details
Keywords: by Michael Blanding; Employment
  • 22 Jan 2019
  • First Look

New Research and Ideas, January 22, 2019

up to the point where the benefit of the marginal project is just equal to the cost. Because labor is a key input to innovation when the opportunity cost of time is lower, such as during school breaks or time off from work, we find that such models View Details
Keywords: Dina Gerdeman
  • 01 Oct 2013
  • First Look

First Look: October 1

Credit Supply: Firm Level Evidence By: Ivashina, Victoria, and Bo Becker Abstract—Theory predicts that there is a close link between bank credit supply and the evolution of the business cycle. Yet fluctuations in bank-loan supply have... View Details
Keywords: Sean Silverthorne
  • 01 Feb 2016
  • Research & Ideas

CEOs and Coaches: How Important is Organizational 'Fit?'

misguided optimism. In truth, it is deceptively difficult to predict ex-ante the success of any union. We’re reminded of this as the Super Bowl approaches: when it comes to predicting the success of a... View Details
Keywords: by Boris Groysberg & Abhijit Naik; Sports
  • 05 Jul 2017
  • What Do You Think?

Can Innovation Save Us From Ourselves?

tolerable level?” Ramji commented, “(I) think it is human vanity with some highly optimistic predictions ” Other comments took on an even darker tone. MichaelA wrote, “Homo Deus brings round the basis on which Humanism was first... View Details
Keywords: by James Heskett; Technology
  • 01 Jun 2022
  • Blog Post

Climate Stories Episode #6: Climate Change, Peacebuilding, and Business: Lise Grande and Dr. Teagan Blaine, USIP.

change does not intersect with peacebuilding. The realities are there We need to be more honest about what the likely impacts are going to be.” – Dr. Tegan Blaine, Director of Climate, Environment, and Conflict at the U.S. Institute of Peace A series of White Papers... View Details