Publications

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March 2017
Teaching Note

Sales Compensation Vignettes

By: Frank V. Cespedes

This Teaching Note supports the case study comprising two vignettes about startup companies considering whether and how to change their sales compensation plans. The case allows students to compare and contrast the objectives, structure, and process of sales incentives... View Details

Keywords: Compensation; Sales; Strategy; Compensation and Benefits

01 Apr 2013
Video

chillbaby - Episode 2 - Lessons Learned

April 2000 (Revised August 2002)
Case

The Holland House

By: William J. Poorvu and Michael A. Everett-Lane

In November 1993, Edward Geffner, executive director of Project Renewal, Inc. (PRI), is proposing that his not-for-profit firm develop Holland House at 351 West 42nd Street in New York City into a single- room occupancy hotel for homeless people. He has put together a... View Details

Keywords: Buildings and Facilities; Nonprofit Organizations; Social Entrepreneurship; Welfare; Construction; Poverty; Property; Real Estate Industry; Construction Industry; New York (city, NY)

September 1994 (Revised October 2002)
Case

Citibank: Launching the Credit Card in Asia Pacific (A)

By: V. Kasturi Rangan

Consumer Bank pondered the possibilities of launching a credit card in the Asia Pacific region. The bank's New York headquarters, and several of its country managers in the region, were not enthusiastic. But others were supportive because of the opportunity to expand... View Details

Keywords: Product Launch; Service Operations; Value Creation; Customer Focus and Relationships; Trade; Business Strategy; Expansion; Laws and Statutes; Banking Industry; Asia; New York (city, NY)

2015
Case

Advanced Leadership Pathways: Tom Santel and a Community Based Approach to Early Childhood Health

By: Rosabeth M. Kanter, Grace Sza-Hua Chen and Ai-Ling Jamila Malone

Tom Santel, a former CEO of Anheuser-Busch's international subsidiary, pursued his initial interest in addressing St. Louis' educational challenges, which morphed into an early childhood health intervention program given the strong links between health and education.... View Details

Keywords: Children; Health; Programs; Leadership; Social Issues; Business and Community Relations; St. Louis

April 1998 (Revised June 1999)
Case

Bausch & Lomb, Inc.: Pressure to Perform

By: Robert L. Simons, Alex C. Sapir '97 and Indra Reinbergs

Bausch & Lomb is the subject of press attacks and experiences a sharp fall in stock price when management practices are exposed. Aggressive goal setting, supported by financial market expectations, is discussed as a precursor to a series of events that results in... View Details

Keywords: Performance Expectations; Management Practices and Processes; Ethics; Financial Markets; Financial Statements; Business and Shareholder Relations

October 2021 (Revised December 2021)
Case

Customer-Centric Design with Artificial Intelligence: Commonwealth Bank

By: Karim R. Lakhani, Yael Grushka-Cockayne, Jin Hyun Paik and Steven Randazzo

As Commonwealth Bank (CommBank) CEO Matt Comyn delivered the full financial year results in August 2021 over videoconference, it took less than two minutes for him to make his first mention of the organization's Customer Engagement Engine (CEE), the AI-driven customer... View Details

Keywords: Artificial Intelligence; Customer-centricity; Banks and Banking; Customer Focus and Relationships; Technological Innovation; Transformation; Organizational Change and Adaptation; Performance; AI and Machine Learning; Financial Services Industry; Australia

June 2021
Case

Modern Endowment Management: Paula Volent and the Bowdoin Endowment

By: Luis M. Viceira, Emily R. McComb and Dean Xu

This case examines modern endowment investment management through the lens of a leadership transition between Chief Investment Officers (CIOs). In March 2021, Paula Volent is about to step down as the CIO of the endowment of Bowdoin College after twenty-one years, and... View Details

Keywords: Investment Portfolio; Investment Banking; Growth Management; Investment Return; Capital Markets; Interest Rates; Competition; Cost Management; Risk Management; Financial Liquidity; Performance Evaluation

28 Jun 2022
News

Why Companies Think Paying for Abortion Travel Is Worth It

July 1993
Case

Richardson Hindustan Limited (Abridged)

By: Hugo Uyterhoeven

Deals with the problems of a country manager building and balancing a constituency relationship. Explicitly examines the demands and responsiveness of four major constituencies: corporate headquarters; the national organization; the Indian government; and the public... View Details

Keywords: Business or Company Management; Business and Government Relations; Adoption; Multinational Firms and Management; Business Strategy; Growth and Development Strategy; Business and Shareholder Relations; India

15 Feb 2012
News

Social Innovation Challenge

June 2020 (Revised July 2023)
Case

Time Out: The Evolution from Media to Markets

By: Kate Barasz and Eva Ascarza

In February 2020, Time Out’s chief executive officer Julio Bruno is evaluating the strategic direction of the company. Over the span of five decades, Time Out — the global media and entertainment brand — had gone from a self-published counterculture publication in... View Details

Keywords: Branding; Media Businesses; Hospitality; Hospitality Industry; Digital; Brands and Branding; Media; Marketing; Marketing Strategy; Organizational Change and Adaptation; Strategy; Media and Broadcasting Industry; Food and Beverage Industry; United Kingdom; United States

08 Apr 2016
Blog Post

Working With Organizations That Recruit at HBS: An Interview with Harley Munsell

strategy. We know you managed Dedicated Interview Period – tell us about that experience. Managing Dedicated Interview Period was a busy, but fun experience! With the support of others on the CPD team, I... View Details

Keywords: Consulting

January – February 2011
Article

Creating Shared Value

By: Michael E. Porter and Mark R. Kramer

The capitalist system is under siege. In recent years business has been criticized as a major cause of social, environmental, and economic problems. Companies are widely thought to be prospering at the expense of their communities. Trust in business has fallen to new... View Details

Keywords: Customer Value and Value Chain; Economic Growth; Economic Systems; Corporate Social Responsibility and Impact; Environmental Sustainability; Trust; Human Needs; Welfare; Competitive Advantage; Value Creation

May 2024
Article

Moral Thin-Slicing: Forming Moral Impressions from a Brief Glance

By: Julian De Freitas and Alon Hafri

Despite the modern rarity with which people are visual witness to moral transgressions involving physical harm, such transgressions are more accessible than ever thanks to their availability on social media and in the news. On one hand, the literature suggests that... View Details

Keywords: Moral Judgement; Thin Slices; Social Media; Fake News; Misinformation; Moral Sensibility; News; Behavior