Pay - Publications - Faculty & Research

13 Sep 2010
Research & Ideas

The Consumer Appeal of Underdog Branding

appeared to be finished. He was unable to pay his bills, and he was forced to go on public relief. Driven by love, honor, and an incredible dose of grit, Braddock never relinquished his determination. In a last-chance bid to help his... View Details

Keywords: by Martha Lagace

23 Jun 2008
Research & Ideas

Innovative Ways to Encourage Personal Savings

existence since 1694 and are currently in use in a host of countries around the world. They blend elements of lotteries and savings programs. In particular, these products offer savers protection against principal loss and liquidity, but instead of View Details

Keywords: by Martha Lagace; Financial Services

15 Oct 2007
Research & Ideas

Businesses Beware: The World Is Not Flat

it does in most of the rest of the world since per capita consumption is an order of magnitude higher in the United States. Coke is therefore a cautionary tale of a company getting carried away with globaloney and paying for it—but is... View Details

Keywords: by Martha Lagace

08 Sep 2008
HBS Case

The Value of Environmental Activists

There are many methods, most financial, to measure the success of companies in meeting goals. But the question becomes a lot harder at Harvard Business School when MBAs are challenged to measure the efforts of environmental organizations like Greenpeace and the World... View Details

Keywords: by Sarah Jane Gilbert; Energy; Utilities

19 Sep 2016
Research & Ideas

Why Isn't Business Research More Relevant to Business Practitioners?

required to pay an administrative fee (the Industrial Funding Fee), which is based on a fraction of their self-reported sales. To encourage more accurate self-reporting, the GSA moved the required signature box from the bottom to the top... View Details

Keywords: by Carmen Nobel; Education

10 Sep 2020
Research & Ideas

The COVID Two-Step for Leaders: Protect and Pivot

performance while ensuring that their limited energy and processing capacity is being spent on truly mission-critical tasks. "It is nearly impossible to plan for the next six months—there simply is not enough data and information to do so." View Details

Keywords: by Boris Groysberg and Katherine Connolly Baden

13 Apr 2021
Book

How Inclusive Managers Create Glass-Shattering Organizations

companies, and the gender pay gap persists. While young women are aware of these systemic problems, the more nuanced forms of sexism that persist today often take them by surprise, say Ammerman and co-author Boris Groysberg, the Richard... View Details

Keywords: by Kristen Senz

10 Oct 2011
Research & Ideas

Retailing Revolution: Category Killers on the Brink

solutions to this issue include membership-only stores or allowing for price matching so that the consumer is unlikely to leave the showroom without making a purchase. Retailers must find ways to get consumers or manufacturers to pay for... View Details

Keywords: by Rajiv Lal & Jose B. Alvarez; Retail

10 Feb 2003
Research & Ideas

Commodity Busters: Be a Price Maker, Not a Price Taker

deliver on your promise, your customer will have a good reason to negotiate, focusing on price. Happy customers whose expectations are met tend to dwell less on price, and to generally behave better. For example, there is a great deal of evidence that satisfied... View Details

Keywords: by Benson P. Shapiro

04 Apr 2012
Research & Ideas

When Founders Recruit Friends and Family as Investors

Altogether, he "spent about $350,000 on Intuit, a sum pieced together from life savings, home-equity credit, credit cards, and loans from his father." During one particularly difficult period, he said, "What kept me going was just fear that I didn't know... View Details

Keywords: by Noam Wasserman

04 May 2021
Blog Post

Asian American Pacific Islander Heritage Month at HBS

you to be where you are today, and it means knowing that you have to do your best every day so that perhaps one day you will come close to paying them back for all that they have done for you. My heritage is both my reminder to always be... View Details

30 Jan 2020
Research & Ideas

The Upside of Highlighting a Product's Downsides

customers more control and set their brands apart. The online apparel retailer Everlane provides detailed descriptions about the factories that produce its clothing. And Lemonade has upended traditional insurance by taking a set portion of a customer’s premium and... View Details

Keywords: by Danielle Kost

01 Dec 2009
News

One Man Crime Wave

it was all about, but the rest of them would shrug and go ahead with the job and draw their pay and bitch to the shop steward about coffee breaks and work standards and seniority and how come I got moved over onto the damn grinder and... View Details

Keywords: Garry Emmons; fiction writing; Arts, Entertainment; Publishing Industries (except Internet); Information

Teaching Interest

Leadership and Organizational Behavior (LEAD)

By: Ethan S. Bernstein

Professor Bernstein taught Leadership and Organizational Behavior (LEAD) from 2013-2016 (7 sections). This course focuses on how managers become effective leaders by addressing the human side of enterprise.

The course is divided into five modules:View Details

Keywords: Leadership; Organizations; Personal Development and Career; Relationships; Communication

17 Dec 2008
Lessons from the Classroom

‘Ted Levitt Changed My Life’

interesting to note that he didn't go to the academy to get his ideas accepted; his approach was to convince important people in the practical world of marketing. Then the academic community would pay attention." "His approach... View Details

Keywords: by Julia Hanna; Education; Retail

Web

2024 Reunion Presentations - Alumni

balance" and "meaningful careers" have crowded the market, little has been discussed about the cost we pay to just "look perfect" at work. Dieting, cosmetics, exercising, weight loss drugs...we are increasingly becoming more... View Details

2017
Other Book

Good Work: The Taylor Review of Modern Working Practices

By: Matthew Taylor, Greg Marsh, Diane Nicol and Paul Broadbent

I was not the only person appointed to the Review. My fellow Review team members, Greg Marsh, Diane Nicol and Paul Broadbent have not only been an important source of ideas and wisdom throughout the process but have led in engaging with key groups of... View Details

Keywords: Future Of Work; Labor Relations; Marketplaces; Employment; Labor and Management Relations; Labor; Markets

Citation

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Research Summary

Overview

Grant uses a combination of laboratory and field experiments to harness consumers' cognitive and affective resources to increase their well-being. Consumers make countless daily decisions in the pursuit of happiness -- whether and how to spend or save their money, what... View Details

Keywords: Well-being; Judgment And Decision Making; Health; Prosocial Behavior

Person Page

Julie Battilana's Most Recent Columns for "Le Monde"

By: Julie Battilana

Julie Battilana is a regular contributor to the French newspaper "Le Monde." Below are her most recent articles.

Where are the Political Ideas Being Produced?

July, 16 2014

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Publications