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- All HBS Web
(2,042)
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- Research (1,158)
- Events (2)
- Multimedia (15)
- Faculty Publications (449)
- 07 Aug 2012
- First Look
First Look: August 7
Ramana NandaHarvard Business School Case 812-168 Siddharth Kapoor, the Founder and CEO of ABC India Pvt. Ltd., reflected on his meetings as he walked out of VC Ventures' offices in Mumbai. After a few months of intensely pitching his... View Details
Keywords: Sean Silverthorne
- 29 Jan 2013
- First Look
First Look: Jan. 29
that the supplier of this good is relatively altruistic towards them and are therefore more keen to purchase a brand extension that is also directed at them. As a result, the success of brand extensions depends on the overlap between the... View Details
Keywords: Sean Silverthorne