product launch - Publications - Faculty & Research

15 Dec 2015
First Look

December 15, 2015

into a seven-year journey of research and development, including raising over $10 million of venture capital. The product had been granted Europe's CE certification in 2011 and had been launched... View Details

Keywords: Carmen Nobel

01 Jun 2016
News

Alumni and Faculty Books for June 2016

deepest human needs. The author suggests thinking like an entrepreneur as a way to improve one’s business, life, and relationships. Smarter Faster Better: The Secrets of Being Productive in Life and Business by Charles Duhigg (MBA 2003)... View Details

22 Jun 2021
Research & Ideas

The COVID-19 Mutiny: When Teams Leave and Take Their Clients

recruiters, interview with companies, and have private conversations with clients and team members (more on that later). Companies monitor productivity and goals, but in a world where COVID-19 has turned many companies into “federations... View Details

Keywords: by Robin Abrahams, Boris Groysberg, and Steven L. Manchel

01 Feb 2011
First Look

First Look: Feb. 1

practices or the contested meanings in the adoption of new practices (Leblibici, et al., 1991; Lounsbury and Pollack, 2001). While both research approaches have been quite productive and provocative, some scholars have raised concerns... View Details

21 Nov 2005
Research & Ideas

Making Credibility Your Strongest Asset

Negotiation is a breeze if you're selling a unique product or service that others desperately need: Just sit back and let the bidding begin. Likewise, if you're a buyer in a buyer's market, getting a bargain is a snap. But what happens... View Details

Keywords: by Michael Wheeler

28 Aug 2007
First Look

First Look: August 28, 2007

collaboration, believing that innovation could be managed much like production and partners treated like "suppliers." And third, they didn't invest in building collaborative capabilities, assuming that their existing people and... View Details

Keywords: Martha Lagace

15 Mar 2016
First Look

March 15, 2016

new products and businesses. The three-box framework makes leading innovation easier because it gives leaders a simple vocabulary and set of tools for managing and measuring these different sets of behaviors and activities across all... View Details

17 Jun 2021
News

Investing in a Post-COVID World; Exploring the Pandemic’s Impact on Gender Equity

Springbank Collective, a coalition of investors seeking to eliminate the gender gap, believes the “gender equity lens” for investing is a gateway to bigger themes, such as the future of work, the aging population, and the work View Details

Keywords: Margie Kelley

08 Jan 2018
Research & Ideas

The Startling Percentage of Financial Advisors with Misconduct Records

also taken some steps to level the playing field by making consumers more aware of the resources they have. In 2015, FINRA launched a national ad campaign to highlight its BrokerCheck service, with spots on cable that show, for example, a... View Details

Keywords: by Michael Blanding; Financial Services

22 Dec 2022
Blog Post

Climate Stories Episode #13: Democratizing Climate Returns - Nisha Desai (HBS 1997), Founder and CEO of Invest With Intention

energy.’ We were trying to be a bridge between saving the planet with new technologies” while talking to utilities and the “incumbent energy industry” about buying clean sources of power. Today, Nisha has evolved her focus and is View Details

01 Dec 2020
News

Finding The Right Patient-Provider Match

Kyruus, a Boston-based firm he cofounded that helps health care systems to manage their provider data and make it easier to connect patients with the right care—steps that ultimately benefit both patients and practitioners. Gardner View Details

Keywords: Susan Young

01 Sep 2016
News

Case Study: Alumni Advice for a Health Care Startup

family members and stakeholders. Wellthy launched nationwide in September 2015 as a private-pay, direct-to-consumer subscription service, with plans ranging in price from $100 a week for those who need help with finite projects to $200 a... View Details

27 Sep 2010
Research & Ideas

Customer Experts Lose Influence When Teams are Pressured

onto your team can actually minimize the pressure associated with the team's output being evaluated. I mentioned that one of the reasons performance pressure is so stressful is the team's awareness that their end product will be judged;... View Details

Keywords: by Sarah Jane Gilbert

16 Sep 2008
First Look

First Look: September 16, 2008

"pushing" one, or more, of four brand new businesses with considerable potential in the development pipeline to the market sooner; (2) allocating more resources to six new products being launched... View Details

Web

Print View - Course Catalog

designed for students whose career goals include: Launching new ventures as entrepreneurs Launching new products or new features for existing View Details

01 Dec 2004
News

Retirement's Changing Face

service that automatically kept track of addresses, travel plans, and important dates. Launched by Adams and Brian Robertson (MBA ’04), the company had grown to 45 employees and had over 2 million users by the time it was acquired by... View Details

Keywords: Personal Services

31 Jul 2018
First Look

New Research and Ideas, July 31, 2018

addresses interventions that firms, governments, and other parties deploy to shape household financial outcomes: education and information, peer effects and social influence, product design, advice and disclosure, choice architecture, and... View Details

Keywords: Dina Gerdeman

28 May 2012
Research & Ideas

A Pragmatic Alternative for Creating a Corporate Social Responsibility Strategy

environmental, educational, and humanitarian organizations. Microsoft donates almost $300 million annually in software products to nongovernmental organizations around the world. There has to be an internal logic for how these efforts... View Details

Keywords: by Dina Gerdeman

27 Oct 2009
First Look

First Look: October 27

in Developing Countries Authors: Diego Comin, Norman Loayza, Farooq Pasha, and Luis Serven Abstract We build a two-country asymmetric DSGE model with two features: (1) a product cycle structure determines the range of intermediate goods... View Details