Emerging Market - Publications - Faculty & Research

01 Mar 2017
News

Ask the Expert: Capital Architect

Brunell spent five years helping Vietnam transition to a market economy, instituting government transparency measures and a national competitiveness index. (© Whitehotpix/ZUMAPRESS.com) David Brunell (MBA 1962) is a master at making... View Details

03 May 2011
First Look

First Look: May 3

Business Review 89, no. 5 (May 2011) Abstract Although there's ample research to guide marketers in naming new products, little of it has addressed follow-on offerings, even though these make up the bulk of new products in many... View Details

Keywords: Sean Silverthorne

September 2016
Case

Generali: Paving the Way for CEE Expansion

By: Dante Roscini and Emer Maloney

Generali was one of Italy’s largest companies and one of Europe’s largest insurers and had for decades been at the center of the web of cross-shareholding that has characterized the opaque brand of old Italian capitalism. This bred sub-par returns while serving to... View Details

Keywords: Joint Ventures; Transformation; Insurance; Emerging Markets; Negotiation Deal; Business and Shareholder Relations; Expansion; Business Strategy; Insurance Industry; Italy; Europe

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November 2009
Case

METRO Cash & Carry in China, 2008

By: Tarun Khanna

In April 2008, the country head for METRO AG's Cash & Carry wholesaling operations is considering the most appropriate model for expansion in China, where METRO has operated stores for small business professionals for eight years. In addition, METRO is actively... View Details

Keywords: Developing Countries and Economies; Emerging Markets; Distribution Channels; Partners and Partnerships; Competitive Strategy; Expansion; Retail Industry; China

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Educators

January 2000 (Revised April 2000)
Case

StarMedia: Launching a Latin American Revolution

By: Thomas R. Eisenmann and Jon K Rust

By the fall of 1999, StarMedia had sprinted to a sizable lead in the race to acquire Latin American Internet users. Its pan-regional, horizontal portal was the first to target Spanish- and Portuguese-language speakers on the Internet, registering 1.2 billion page views... View Details

Keywords: Private Ownership; History; Risk Management; Business Cycles; Corporate Entrepreneurship; Infrastructure; Media; Emerging Markets; Cross-Cultural and Cross-Border Issues; Web; Information Technology Industry; Web Services Industry

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March 2008 (Revised March 2009)
Case

Microsoft's Unlimited Potential (A)

By: V. Kasturi Rangan and Marie Bell

In April 2007, Bill Gates announced Microsoft Unlimited Potential. Its mission was to enable social and economic opportunity for the next five billion people. To deliver against this mission, Microsoft sought to focus its citizenship efforts and its product development... View Details

Keywords: Developing Countries and Economies; Emerging Markets; Corporate Social Responsibility and Impact; Growth and Development Strategy

Citation

Find at Harvard

privilege of generating new primary source materials for generations to come as part of the Creating Emerging Markets oral history project. I cherish the one of a kind opportunity I had to travel to India to... View Details

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Understanding Africa: Business, Entrepreneurship, Political Economy and the Complexities of a Continent - Course Catalog

with expertise in the field, "Understanding Africa" will offer big picture understandings of the continent and the ways in which its past informs the present. At the same time, the course will take deep, vertical looks at both the differences and nuances that render... View Details

Career Coach

Jan Pianca

MBA Admissions. Before joining HBS, Jan worked as a Marketing and Communication Manager for Austrian Airlines in Milan. As a career coach to alumni and students, Jan welcomes the opportunity to assist individuals with their job search,... View Details

01 Mar 2007
News

The Plight of the Global Poor

growth and with the top tiers in emerging markets relatively small, business is beginning to eye this huge population at the bottom of the pyramid (BOP) as a viable and essential market. Indeed, it is only... View Details

Keywords: Garry Emmons; bottom of the pyramid (BOP); Colleges, Universities, and Professional Schools; Educational Services; Social Assistance; Health, Social Assistance

03 Jan 2007
First Look

First Look: January 3, 2007

around the globe. As he considers 3i's performance through the first quarter of 2006 (3i's fiscal year 2006), he must balance his satisfaction at the firm's results and progress in the recent buoyant market with the question of whether... View Details

Keywords: Sean Silverthorne

Profile

John Smith-Ricco

ambition, however, remains international in scope. "I’m not sure of the role or industry," says John, "but I want to be directly connected to emerging markets in Africa, where I can help... View Details

26 Sep 2013
Research & Ideas

Behind India’s Economic and Political Woes

of all, I'll say that this isn't a crisis, but a significant correction. It's the result of a general reduction in confidence in the Indian economy and, in turn, has fed further angst. The fall of the rupee comes at a time of corrections to other View Details

Keywords: by Zeenat Potia

01 Jun 2008
News

Faculty Books

looks at the emergence of capitalism and democracy as systems of economic and political governance and considers how they may be both mutually supportive and antagonistic. Chapters on the theory and history of these systems challenge the... View Details

Keywords: Educational Services; Business Schools & Computer & Management Training; Educational Services; Publishing Industries (except Internet); Information; Management

24 Jul 2006
Research & Ideas

How Kayak Users Built a New Industry

and the sport of rodeo kayaking quickly emerged from the rapids. Harvard Business School professor Carliss Baldwin and her colleagues Christoph Hienerth and Eric von Hippel were drawn to the sport as well, but not to get their feet wet.... View Details

Keywords: by Sean Silverthorne; Entertainment & Recreation

12 Dec 2016
HBS Case

Business Lessons from Dwayne 'The Rock' Johnson

his wallet and saw he only had seven dollars left. That stuck with him, and it has fueled him ever since. “The power in the entertainment industry is shifting to the superstars, and the smartest among those stars are finding ways to capitalize on that trend and View Details

Keywords: Re: Anita Elberse; Motion Pictures & Video; Entertainment & Recreation

24 Jan 2012
First Look

First Look: Jan. 24

expertise, defensible turf, and organizational support. We demonstrate that these elements must be combined in specific pathways for knowledge-based innovative structures to emerge and embed. These pathways View Details

Keywords: Sean Silverthorne

Roberto C. Goizueta

a marketing coup, Goizueta’s Classic Coke, in 1986, beat out Pepsi to emerge once again as the nation’s best-selling soft drink with 40% of the $38 billion market. Goizueta aggressively expanded Coca-Cola... View Details

Keywords: Food & Tobacco

09 Oct 2012
First Look

First Look: October 9

PublicationsAuctions, Market Mechanisms, and Their Applications Authors:Peter Coles, Sanmay Das, Sébastien Lahaie, and Boleslaw Szymanski Publication:Second International ICST Conference, AMMA 2011 Abstract This book constitutes the... View Details

Keywords: Sean Silverthorne

November 2006 (Revised January 2007)
Case

Habitat for Humanity International in South Africa

By: Nicolas P. Retsinas, Arthur I Segel and Nelson Hioe

In March 2006, Larry English, Director of Program Design and Innovation for Habitat for Humanity International Africa and the Middle East, was reflecting on a large development project in Durbin that had stalled. Notwithstanding global attention led by former President... View Details