Publications

November 2002 (Revised May 2003)
Case

ConAgra Foods

By: Ray A. Goldberg and Ingrid Vargas

In 2002, ConAgra Foods CEO Bruce Rohde was deliberating the next steps in the process of transforming the company from an agribusiness giant to a value-added food processor. ConAgra had become the second largest food company and number one food service supplier in the... View Details

Keywords: Corporate Strategy; Leading Change; Change Management; Organizational Change and Adaptation; Food; Agribusiness; Product; Business Processes; Management Teams; Expansion; Brands and Branding; Food and Beverage Industry; Agriculture and Agribusiness Industry; United States

24 Oct 2018
Sharpening Your Skills

Startup or Established Company? Which Is Best for You?

wanted to build the team. So, on day one I hired a head of recruiting to get things off to a strong start. I also knew market adoption would be critical to fundraising so (we) focused on growth very early on—before we even had a product!”... View Details

Keywords: by Julia B. Austin

June 2010
Article

The China Rules: A Practical Guide for CEOs Managing Multinational Corporations in the People's Republic

By: Lynn S. Paine

To achieve growth and profitability in the world's third-largest economy, multinationals need strong leadership--but China is tough on top executives. Pulsating with opportunity, China attracts foreigners, yet HR professionals continue to rank it as one of the most... View Details

Keywords: Cross-Cultural and Cross-Border Issues; Multinational Firms and Management; Leadership; Management Skills; Organizational Change and Adaptation; Adaptation; China

April 2014
Article

The Limits of Scale: Companies That Get Big Fast Are Often Left Behind. Here's Why.

By: Hanna Halaburda and Felix Oberholzer-Gee

The value of many products and services rises or falls with the number of customers using them; the fewer fax machines in use, the less important it is to have one. These network effects influence consumer decisions and affect companies' ability to compete. Strategists... View Details

Shaking the Globe: Courageous Decision-Making in a Changing World

We live in a highly interdependent world where 95 percent of the world's consumers live outside the U.S. Two-thirds of the world's purchasing power is also outside the U.S. Shaking the Globe guides everyone on how to absorb the... View Details

Marketing Curriculum - Faculty & Research

Term Quarter Credits B2B Sales and Distribution (also listed under Entrepreneurial Management) Lou Shipley Spring 2026 Q3 1.5 The Business of Entertainment, Media, and Sports (also listed under General Management) Anita Elberse Fall 2025... View Details

December 2010
Article

An Exploration of Technology Diffusion

By: Diego Comin and Bart Hobijn

We develop a model that, at the aggregate level, is similar to the one sector neoclassical growth model, while, at the disaggregate level, has implications for the path of observable measures of technology adoption. We estimate our model using data on the diffusion of... View Details

Keywords: Business Model; Income; Technology Adoption; Macroeconomics; Innovation and Invention

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September 2000 (Revised November 2002)
Case

Amazon.com: 1994-2000

By: Lynda M. Applegate and Meredith Collura

Enables a thorough analysis of Amazon.com and the company's value proposition, in terms of its business concept, digital business capabilities, and community and shareholder value. Examines the company's complex set of business models and web of business relationships,... View Details

Keywords: Entrepreneurship; Asset Pricing; Capital; Financial Strategy; Technological Innovation; Business or Company Management; Growth and Development Strategy; Business Strategy; Competitive Strategy; Information Technology Industry; Web Services Industry

August 2017
Case

CareMore Health System

By: Robert S. Huckman and Brian W. Powers

CareMore Health System—a physician-founded care delivery system and health plan—had developed and refined an innovative care model for at-risk seniors enrolled in Medicare managed care (i.e., Medicare Advantage) plans. CareMore's President, Sachin Jain, and his... View Details

Keywords: Health Care Delivery; Health Insurance; Medicare; Medicaid; Managed Care; Extensivist; Social Determinants Of Health; Health Care and Treatment; Insurance; Business Model; Growth and Development Strategy; Decision Choices and Conditions; Health Industry; United States

01 Oct 2001
Research & Ideas

How To Make Restructuring Work for Your Company

address any one of these challenges can cause the restructuring to fail. Having A Business Purpose Restructuring is more likely to be successful when managers first understand the fundamental business/strategic problem or opportunity that... View Details

Keywords: by Stuart C. Gilson

September 2023 (Revised January 2024)
Case

AB InBev: Brewing Up Forecasts during COVID-19

By: Mark Egan, C. Fritz Foley, Esel Cekin and Emilie Billaud

In July 2021, the CEO of AB InBev's European operations and his team strategized to position the company for success post-pandemic. As the world's largest beer company, boasting over 500 brands, revenue of $46 billion, and a workforce of 160,000 in 2020, AB InBev... View Details

07 Feb 2022
Research & Ideas

Digital Transformation: A New Roadmap for Success

must constantly attend to both top and bottom lines by launching new products, services, and experiences consistently. Leaders from software-as-a-service (SaaS) business models, for example, described how delivering at the price points... View Details

Keywords: by Linda A. Hill, Ann Le Cam, Sunand Menon, and Emily Tedards

Finance - Faculty & Research

Customer Satisfaction ; Growth and Development ; Technological Innovation ; Education Industry ; Technology Industry ; India ; South Korea Citation Educators Related Troncoso, Isamar, Frank V. Cespedes, and Stacy Straaberg. "TagHive:... View Details

Topics - HBS Working Knowledge

(93) Budgets and Budgeting (4) Buildings and Facilities (4) Business Conglomerates (1) Business Cycles (6) Business Divisions (7) Business... View Details

Europe - Global

evolving business model, assess emerging growth avenues, and decide how the platform can maintain its leadership in a maturing, fragmented, and rapidly converging entertainment industry. See more research... View Details

February 2022 (Revised September 2022)
Case

InstaDeep: AI Innovation Born in Africa (A)

By: Shikhar Ghosh and Esel Çekin

Karim Beguir and Zohra Slim were the co-founders of InstaDeep, a deep tech startup focusing on artificial intelligence (AI) solutions. Instadeep was one of the few companies globally that were partnering with DeepMind, an AI subsidiary of Google [Alphabet Inc.].... View Details

Keywords: AI; Artificial Intelligence; Entrepreneurship; Operations; Business Subsidiaries; Brands and Branding; Innovation and Invention; Growth and Development Strategy; AI and Machine Learning; Technology Industry; Africa

2009
Other Unpublished Work

Steering Monetary Policy Through Unprecedented Crises

By: David Moss and Cole Bolton

In early April 2008, economic conditions in Europe appeared to be deteriorating on almost all fronts: sales figures were falling, business and consumer confidence were slumping, forecasts for European growth were being revised downward, and inflation was rising. In... View Details

Keywords: Financial Crisis; Inflation and Deflation; Central Banking; Interest Rates; International Finance; Policy; Crisis Management; Europe

04 Apr 2017
First Look

First Look at New Research, April 4

attract more customers, or should they enroll landlords in Alfred and reach consumers in that way? Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/316154-PDF-ENG Harvard Business School Case 317-063 Royal DSM: From Continuous... View Details

Keywords: Sean Silverthorne

April 1998
Case

Compaq, 1998

By: Steven C. Wheelwright and Matt Verlinden

In 1997, Compaq Computer Corp. had become a $25 billion powerhouse. It had accomplished its revenue growth projections, successfully made a number of strategic acquisitions, and increased its gross margins, principally by moving up market into servers, workstations,... View Details

Keywords: Mergers and Acquisitions; Transformation; Customer Relationship Management; Profit; Revenue; Growth and Development Strategy; Brands and Branding; Distribution Channels; Alliances; Customization and Personalization; Computer Industry