Filter Results:
(9,795)
Show Results For
- All HBS Web
(9,795)
- People (19)
- News (2,356)
- Research (2,467)
- Events (35)
- Multimedia (231)
- Faculty Publications (1,755)
Show Results For
- All HBS Web
(9,795)
- People (19)
- News (2,356)
- Research (2,467)
- Events (35)
- Multimedia (231)
- Faculty Publications (1,755)
- September 1998 (Revised April 2002)
- Case
ECM Group: Improving Global Marketing Productivity
Associated Foods is considering a proposed program barter deal submitted by media consultancy ECM, along with other proposals to improve marketing expenditure productivity. This case allows calculation of the quantitative as well as the qualitative issues. View Details
Arnold, David J. "ECM Group: Improving Global Marketing Productivity." Harvard Business School Case 599-055, September 1998. (Revised April 2002.)
- 14 Jul 2006
- News
The Case for Consumer-Driven Medicaid
- June 2012
- Case
Siemens AG: Key Account Management
By: Thomas Steenburgh, Michael Ahearne and Elena Corsi
The key account manager of an engineering company has to convince a department to give up important contracts. The German engineering company Siemens had set up a global key account management program since 2010. The key account manager of an emerging account had been... View Details
Keywords: Key Account Management; Commercialization; Marketing; Marketing Management; Engineering; Marketing Strategy; Customer Relationship Management; Profit; Problems and Challenges; Electronics Industry; Consumer Products Industry; Europe
Steenburgh, Thomas, Michael Ahearne, and Elena Corsi. "Siemens AG: Key Account Management." Harvard Business School Case 512-110, June 2012.
- 9 AM – 10 AM EDT, 26 Jun 2019
- HBS Online
HBS Online Sustainable Business Strategy
Learn how to become a purpose-centered business leader while examining the critical role that businesses play in solving the world's big problems, including climate change, income inequality, and social injustice. Program Dates: June 26, 2019 - July 17, 2019 View Details
- 9 AM – 10 AM EST, 06 Feb 2019
- HBS Online
HBS Online Sustainable Business Strategy
Learn how to become a purpose-centered business leader while examining the critical role that businesses play in solving the world's big problems, including climate change, income inequality, and social injustice. Program Dates: February 6, 2019 - February 27, 2019 View Details
- 9 AM – 9 AM EDT, 09 Oct 2018
HBX Business Analytics
Develop a data mindset and the analytical skills to interpret and communicate data. This course will demystify data analysis and equip you with concrete skills to apply in your work or further studies. Program Dates: October 9, 2018 - December 6, 2018 View Details
- 9 AM – 10 AM EDT, 16 Oct 2019
- HBS Online
HBS Online Business Analytics
Develop a data mindset and the analytical skills to interpret and communicate data. This course will demystify data analysis and equip you with concrete skills to apply in your work or further studies.
Program Dates: October 16, 2019 - December 11, 2019 View Details
- 9 AM – 10 AM EDT, 07 Aug 2019
- HBS Online
HBS Online Business Analytics
Develop a data mindset and the analytical skills to interpret and communicate data. This course will demystify data analysis and equip you with concrete skills to apply in your work or further studies.
Program Dates: August 7, 2019 - October 2, 2019 View Details
- 9 AM – 10 AM EST, 09 Jan 2019
- HBS Online
HBS Online Business Analytics
Develop a data mindset and the analytical skills to interpret and communicate data. This course will demystify data analysis and equip you with concrete skills to apply in your work or further studies.
Program Dates: January 9, 2019 - March 6, 2019 View Details
- 9 AM – 9 AM EST, 07 Mar 2018
- HBS Online
HBX Leading with Finance
Leading with Finance helps you build an intuitive understanding of finance to better communicate with key stakeholders and grow your career. Target audience: HBS alumni and colleagues; recommend to someone from your professional of personal network. Program Dates:... View Details
- 9 AM – 9 AM EST, 17 Jan 2018
- HBS Online
HBX Leading with Finance
Leading with Finance helps you build an intuitive understanding of finance to better communicate with key stakeholders and grow your career. Target audience: HBS alumni and colleagues; recommend to someone from your professional of personal network.
Program Dates:... View Details
Robert F. White
Bob White is a Senior Lecturer in the Entrepreneurial Management Unit at the Harvard Business School where he teaches courses in the MBA program (Required and Elective curricula) and the Executive Education program. Courses taught include Entrepreneurial... View Details
- 2015
- Case
Advanced Leadership Pathways: Tom Santel and a Community Based Approach to Early Childhood Health
By: Rosabeth M. Kanter, Grace Sza-Hua Chen and Ai-Ling Jamila Malone
Tom Santel, a former CEO of Anheuser-Busch's international subsidiary, pursued his initial interest in addressing St. Louis' educational challenges, which morphed into an early childhood health intervention program given the strong links between health and education.... View Details
Keywords: Children; Health; Programs; Leadership; Social Issues; Business and Community Relations; St. Louis
Kanter, Rosabeth M., Grace Sza-Hua Chen, and Ai-Ling Jamila Malone. "Advanced Leadership Pathways: Tom Santel and a Community Based Approach to Early Childhood Health." Harvard Business Publishing Case 316-048, 2015.
- Web
Career Path - MBA
students not only have the tools they need for both their internship and full-time search, but also an array of resources geared toward professional development throughout their career. 60 Career Coaches 200 Career Programs 822 Hiring... View Details
- Blog
When Generations Learn Together
What happens when a father and son team up to attend executive education programs together? Bracken Seaberg (BS) and Jim Seaberg (JS) discuss their shared experiences in Private Equity and Venture Capital and Changing the Game:... View Details
- Web
Overview - MBA
MS/MBA Biotechnology: Life Sciences Overview Bridging Science and Business Harvard offers a joint degree program that confers an MBA from Harvard Business School and a Master of Science, Biotechnology: Life Sciences from the Graduate... View Details
- December 2012
- Case
Ocean Mist Farms
By: David E. Bell, Jose B. Alvarez, Mary Shelman and Michael Norris
In late 2012, Kori Tuggle, director of marketing and business development at Ocean Mist Farms, a California produce company, examines her social media-based marketing program and her attempts to create a brand for a bulk commodity. View Details
Bell, David E., Jose B. Alvarez, Mary Shelman, and Michael Norris. "Ocean Mist Farms." Harvard Business School Case 513-027, December 2012.
- 16 Feb 2015
- News