Wellness - Publications - Faculty & Research

28 Jan 2019
Research & Ideas

Forget Cash. Here Are Better Ways to Motivate Employees

gift cards for pulling off impressive projects, or even just by saying “thank you” for a job well done. “Cash matters in people’s lives, but it’s not all that matters,” says Whillans, who researches what makes people happy. “What really... View Details

Keywords: by Dina Gerdeman

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Impact Investments

Mission Statement The Project on Impact Investments is dedicated to studying the universe of impact investors and portfolio companies that seek to generate social benefits alongside financial returns as well as creating the infrastructure... View Details

08 Aug 2022
HBS Case

Building an 'ARMY' of Fans: Marketing Lessons from K-Pop Sensation BTS

complete with a plot that featured band member Jin as a time-traveling hero trying to save his bandmates, each with their own alter-egos. The story allowed BTS to create interlinking music and videos as well as a weekly webcomic, a novel,... View Details

Keywords: by Shalene Gupta; Media & Broadcasting; Music

01 Sep 2023
News

Solving for Z

With nearly 20 years of experience as a senior human resources executive, Matthew Breitfelder (MBA 2002) has seen a lot of change in the corporate talent space. But what’s happening now looks like a tectonic generational shift. From his perch as global head of human... View Details

Keywords: Alexander Gelfand; Illustrations by Doug Chayka; Administration of Human Resource Programs; Government

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Organize Care Around Medical Conditions - Institute For Strategy And Competitiveness

IPU leadership team. Patient and clinician scheduling is critical to success. The processes of care need to be well defined and mapped accurately. Whenever possible standard care processes need to be followed. It is especially important... View Details

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1.8 Academic Honors - MBA

School imply that a broad range of factors should be considered when decisions are made about which students should be awarded academic honors. These factors include the achievement of an exceptionally high academic performance, as well... View Details

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Business & Environment - Faculty & Research

behavior. Using scanner panel data from a single California location of a major grocery chain, and completely controlling for consumer heterogeneity, we demonstrate that bringing your own bags simultaneously increases purchases of environmentally friendly as View Details

2023
Article

Digital Health Reimbursement Strategies of 8 European Countries and Israel: Scoping Review and Policy Mapping

By: Robin van Kessel, Divya Srivastava, Ilias Kyriopoulos, Giovanni Monti, David Novillo-Ortiz, Ran Milman, Wojciech Wilhelm Zhang-Czabanowski, Greta Nasi, Ariel Dora Stern, George Wharton and Elias Mossialos

Background: The adoption of digital health care within health systems is determined by various factors, including pricing and reimbursement. The reimbursement landscape for digital health in Europe remains underresearched. Although various emergency reimbursement... View Details

Keywords: Technology Adoption; Health Care and Treatment; Cross-Cultural and Cross-Border Issues; Price; Health Industry; Europe; Israel

Citation

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17 Jan 2024
HBS Case

Psychological Pricing Tactics to Fight the Inflation Blues

considered especially effective today—as well as those that are losing luster. Tiered pricing guides consumers to make the ‘right’ choice An increasing number of firms are starting to use tiered pricing, a strategy that provides customers... View Details

Keywords: by Jay Fitzgerald; Consumer Products; Retail

16 Nov 2016
Research & Ideas

Turning One Thousand Customers into One Million

drivers, Uber today is arguably as well informed about low-wage workers as the US Department of Labor.) By gathering this information, Uber was able to use the online ads to identify the right drivers. Etsy followed a different track.... View Details

Keywords: by Thales S. Teixeira and Michael Blanding; Retail; Transportation; Accommodations

2009
Working Paper

Do Friends Influence Purchases in a Social Network?

By: Raghuram Iyengar, Sangman Han and Sunil Gupta

Social networks, such as Facebook and Myspace have witnessed a rapid growth in their membership. Some of these businesses have tried an advertising-based model with very limited success. However, these businesses have not fully explored the power of their members to... View Details

Keywords: Marketing; Network Effects; Sales; Power and Influence; Social and Collaborative Networks; Web Sites; South Korea

Citation

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30 Jun 2022
HBS Case

Peloton Changed the Exercise Game. Can the Company Push Through the Pain?

got a lot of levers to pull.” Despite the risk, Dolan believes Peloton does appear to have a future. “It’s not like they’re a high-tech company, wondering if a drug will get FDA approval,” Dolan says. “No surprises are coming down the pike. The game is pretty View Details

Keywords: by Lane Lambert; Media & Broadcasting; Health; Bicycle

14 May 2018
Research & Ideas

Amazon vs. Whole Foods: When Cultures Collide

company is just acquiring the stores for their locations, and plans to phase out the Whole Foods brand. Assuming that Amazon wants Whole Foods to succeed, however, it might do well to consider the benefits of the grocery chain’s... View Details

Keywords: by Michael Blanding; Food & Beverage

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Your Personalized Experience - MBA

graduation. You’ll enjoy lifelong access to programming and events geared specifically toward alumni, as well access to our Career Coaching program, host of webinars and other alumni-specific professional development resources. View Details

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Japan - Global

global impact. Located in Tokyo, the JRC's primary purpose is to support HBS faculty research and case-writing activities in Japan. The School strives to deepen faculty's understanding of and exposure to Japanese management issues, trends, and practices, as View Details

07 Feb 2022
Research & Ideas

Digital Transformation: A New Roadmap for Success

encourages the psychological safety necessary for cultivating a growth mindset among employees. To nurture that sense of shared purpose, as well as customer-centric thinking, participants described how they sent cross-functional or... View Details

Keywords: by Linda A. Hill, Ann Le Cam, Sunand Menon, and Emily Tedards

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Measure Outcomes & Cost for Every Patient - Institute For Strategy And Competitiveness

capacity cost rates to allocate resource costs, has become the gold standard in measuring the true costs of health care delivery and well described in a growing literature. Currently, process mapping in health care is sporadic, covering... View Details

14 Feb 2007
Op-Ed

Tata-Corus: India’s New Steel Giant

communicating across borders and time zones, and integrating compensation practices, are not as new to the Tata group as they might well have been to the hapless TCL management team. And finally, my feeling is that the Indians are still... View Details

Keywords: by Tarun Khanna

22 Apr 2024
Research & Ideas

When Does Impact Investing Make the Biggest Impact?

that, then that company has more capital and can do things that it couldn't otherwise do.” Doing well by doing good is an important trend in business generally and venture capital specifically, with the sphere of impact investing no... View Details

Keywords: by Rachel Layne

15 Aug 2023
HBS Case

(Virtual) Reality Check: How Long Before We Live in the 'Metaverse'?

avatars interact with other avatars in virtual spaces. The early years of gaming The metaverse has its non-fiction roots in early massively multiplayer online role-playing games (MMORPGs) that took off in the late 1990s, including Ultima Online and EverQuest, as View Details

Keywords: by Jay Fitzgerald; Technology; Computer; Information Technology

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