Engagement Strategy Of Institutions - Publications - Faculty & Research

23 Jun 2021
Research & Ideas

One More Way the Startup World Hampers Women Entrepreneurs

and the Direction of Startup Innovation. “You’re missing out on information from a huge swath of the population,” says Rembrand Koning, an assistant professor in the Strategy... View Details

Keywords: by Michael Blanding

01 Oct 2020
What Do You Think?

Are CEOs the Wrong Leaders for Stakeholder Capitalism?

(iStock) iStock SUMMING UP Who Will Call the Shots in Stakeholder Capitalism? At one time in my checkered academic career I studied, researched, and published papers about interorganizational management. Specifically, I was interested in measuring the benefits View Details

Keywords: by James Heskett

30 Sep 2015
Research & Ideas

Political Polarization: Why We All Just Can't Get Along

Incorrect beliefs are easier to overcome than an ingrained lack of trust. However, as the researchers later demonstrate, even that remedy may prove hard to achieve. Dylan Minor, a visiting assistant professor View Details

Keywords: by Roberta Holland; Banking; Financial Services

15 Feb 2017
Op-Ed

What Africa Can Teach the United States About Funding Infrastructure Projects

procurement can be streamlined to avoid inadequate specification of the project’s scope and/or a bad selection process. For example, Senegal’s Infrastructure Council vets projects, the World Bank and other development finance View Details

Keywords: by John Macomber; Construction

31 Jan 2017
Research & Ideas

The Dow at 20,000: What's That All About?

LV:There’s certainly a symbolic vibe when the Dow gets to 20,000-- something to celebrate to the extent that it reflects the American economy’s long history of growth, profitability, and success. For the professional and View Details

Keywords: by Jim Aisner

06 Feb 2006
Research & Ideas

Sorting Out the Patent Craze

pulling out and demanding large royalties on their patent. Standard setting bodies can limit these "opportunism" problems. Q: You discuss a couple of interesting issues with regard to SSOs: "Real authority" and... View Details

Keywords: by Sara Grant; Technology

18 Jul 2024
Research & Ideas

New Hires Lose Psychological Safety After Year One. How to Fix It.

Some research shows that people are more likely to speak up when engaging in so-called pro-social behaviors, in which they are thinking of others, rather than themselves. In a medical environment, that might... View Details

Keywords: by Michael Blanding; Health

24 Jul 2000
Research & Ideas

Global Brands: Connecting With Consumers Across Boundaries

elsewhere." Going forward, he predicted, as the television screen and computer monitor converge into one "box," the banner ads that dominate the Web—but do little to engage the attention of... View Details

Keywords: by James E. Aisner

11 Apr 2000
Research & Ideas

Financial Services 24/7

What did people do before ATMs? That's a question that causes most twentysomethings to draw a blank. They don't remember the days when people conducted their banking—face-to-face with a teller—between 9 a.m. and 3 p.m. on weekdays. The idea View Details

Keywords: by Susan Young

02 Jul 2012
Research & Ideas

Why Good Deeds Invite Bad Publicity

really pay off when companies need that goodwill from the public? In a recent working paper, No News Is Good News: CSR Strategy and Newspaper Coverage of Negative Firm Events, Oberholzer-Gee set out to test... View Details

Keywords: by Michael Blanding; Energy

29 Jan 2014
Research & Ideas

Super Bowl Ads for Multitaskers

strategy of using action-focused ads for its 2014 Super Bowl commercials. Even though Coke doesn't sell beverage products online, much of its advertising content is on its... View Details

Keywords: by Michael Blanding; Advertising; Sports

24 Apr 2020
Op-Ed

Lessons from the NFL: Virtual Hiring, Leadership, Building Teams and COVID-19

trades or as free agents. The NFL instituted unrestricted free agency on March 1, 1993. Prior to this, under “Plan B,” a team could protect 37 of its players with the right of... View Details

Keywords: by Sarah Abbott , Boris Groysberg, Tali Groysberg, and Abhijit Naik; Sports

21 Mar 2004
Research & Ideas

Loyalty: Don’t Give Away the Store

Frequent shopping programs that reward customers with discounts or other perks are commonplace in grocery stores, but many are not as effective in influencing buying behavior as they could be, argues HBS professor Rajiv Lal. "The Impact View Details

Keywords: by Manda Salls; Consumer Products; Retail

Publications