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Publications

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  • All HBS Web  (3,271)
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    • News  (706)
    • Research  (1,947)
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Show Results For

  • All HBS Web  (3,271)
    • People  (12)
    • News  (706)
    • Research  (1,947)
    • Events  (4)
    • Multimedia  (3)
  • Faculty Publications  (1,304)
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  • Web

Turning a Moment into a Movement: How the Anti-Racism Fund Co-Founders are Fighting Racism and Encouraging Other Companies to Do Their Part - Recruiting

Insights & Advice 16 Sep 2020 Turning a Moment into a Movement: How the Anti-Racism Fund Co-Founders are Fighting Racism and Encouraging Other Companies to Do Their Part Becca Carnahan Author HBS Team tag All Industries All Locations... View Details
  • 01 Jun 2013
  • News

Collective Wisdom

according to Karim R. Lakhani, is that thanks to the Internet, crowdsourcing has moved into new and unexpected industries and organizations, establishing itself as a mainstream strategy for innovating and gaining a competitive edge.... View Details
Keywords: crowdsourcing; Colleges, Universities, and Professional Schools; Educational Services; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Sep 2008
  • News

The Levitt Brand

Globalization of Markets” (1983). With nearly 900,000 reprints sold to date, “Marketing Myopia” posed a question that reverberates nearly fifty years later: “What business are you really in?” “An industry begins with the customer and his... View Details
Keywords: Julia Hanna; Colleges, Universities, and Professional Schools; Educational Services
  • 01 Feb 2001
  • News

Books

world. Kanter believes that attaining this higher level requires "deep systemic change ...and a deeper emphasis on human skills that build meaningful community out of mere connections." Based on a landmark project with rare on-site... View Details
Keywords: books; research; Publishing Industries (except Internet); Publishing Industries (except Internet)
  • 14 Jul 2003
  • Research & Ideas

Keeping Your Balance With Customers

Industrial Era, product innovation and operations management predominated. Product innovation ensured the continuous flow of new products that would sustain growth or market share or both. Operations management ensured that costs and... View Details
Keywords: by Robert S. Kaplan & David P. Norton
  • January 2014 (Revised August 2020)
  • Case

Building a Social Media Culture at Dell

By: Rohit Deshpandé and Michael Norris
As Michael Dell refocused his newly-private company on services and solutions, the entire corporation was pushed to embrace social media. View Details
Keywords: Information Technology; Marketing Strategy; Social Media; Technology Industry; United States
Citation
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Deshpandé, Rohit, and Michael Norris. "Building a Social Media Culture at Dell." Harvard Business School Case 514-096, January 2014. (Revised August 2020.)
  • 06 Jul 2020
  • Blog Post

A Letter from the Women in Investing Club

To our Women in Investing Community and Supporters, When we initially outlined our commitments for 2019-2020 as Women in Investing (WII) Co-Presidents, we centered the upcoming year around three key ideas: growing the club’s presence on... View Details
  • Profile

Laura Arjona

Jointly sponsored by HBS MBA Admissions, the African-American Student Union (AASU), the Latino Student Organization (LASO), and the Harvard University Native American Program (HUNAP), PSD is an opportunity for members of these communities... View Details
  • 01 Oct 1997
  • News

Expanded Elective Curriculum Offers Students A Wealth of Choices

by Assistant Professor Myra Hart. Working in self-selected teams, students may now spend up to a year on projects that explore organizational problem solving, industry or country analysis, or business plan development. A new field study... View Details
  • 2024
  • Article

Effects of a Real-Time Information-Based Intervention on Physician Prescribing Behavior

By: Olivia Zhao and Anna D Sinaiko
High out-of-pocket (OOP) prices for prescription drugs create financial difficulties for patients, and cost-related underuse of medications can adversely patient health. Simultaneously, many physicians report a willingness to address affordability concerns with... View Details
Keywords: Price; Health Care and Treatment; Communication Technology; Technology Adoption; Customer Focus and Relationships; Health Industry
Citation
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Zhao, Olivia, and Anna D Sinaiko. "Effects of a Real-Time Information-Based Intervention on Physician Prescribing Behavior." Academy of Management Best Paper Proceedings 2024, no. 1 (2024).
  • 04 Jan 2021
  • Blog Post

Bringing the Lessons of 2020 into 2021

States. It was a year of painful yet important lessons that we will all take with us into 2021. What we have found at HBS, and in working closely with our partner organizations, is that through it all, communities consistently came... View Details
Keywords: All Industries
  • 21 Oct 2019
  • Blog Post

Know Your Audience: Recruiting HBS Students for Consumer Products

broadly students are also interested in environmental, global, and community wellness. “There is a lot of synergy between our motivated and community minded students and the companies that are offering... View Details
Keywords: Consumer Products / Retail
  • 15 Nov 2010
  • Lessons from the Classroom

Connecting Goals and Go-To-Market Initiatives

the industry you compete in, the market segments where you do (and do not) choose to play, and the nature of the customers that you sell and service. These factors help to determine required sales tasks—that is, what your go-to-market... View Details
Keywords: by Sean Silverthorne; Retail
  • 01 Mar 2018
  • News

Ask the Expert: Disaster Master

unexpected? What kind of internal communication exists for perfect coordination? —Karan Gupta (GMP 18, 2015) BEER: Companies can be prepared by having a crisis management team and established communication... View Details
Keywords: Julia Hanna
  • 10 Feb 2014
  • News

King of His Castle

especially proud of the numbers inside the fairgrounds. About 71,000 guests attended the 17-day festival last year. "We are wholeheartedly involved, the community feels that, and the enthusiasm is contagious," he says. Appling's path to... View Details
Keywords: Jill Radsken; Arts, Entertainment
  • April 2011
  • Case

Shell Nigeria: The WikiLeaks Cables

By: Sandra J. Sucher, Rebecca M. Henderson and Matthew Preble
In November 2010, WikiLeaks began releasing the first of hundreds of thousands of U.S. diplomatic cables that it had obtained. Among the thousands of cables published by early 2011, were several that shed light on Royal Dutch Shell's operations in Nigeria and its... View Details
Keywords: Business and Government Relations; Energy Generation; Operations; Communication Technology; Crime and Corruption; Metals and Minerals; Ethics; Energy Industry; Nigeria
Citation
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Related
Sucher, Sandra J., Rebecca M. Henderson, and Matthew Preble. "Shell Nigeria: The WikiLeaks Cables." Harvard Business School Case 311-084, April 2011.
  • October 1993 (Revised September 1994)
  • Case

Northern Telecom (A): Greenwich Investment Proposal (Condensed)

By: Robert J. Dolan
The business products division has developed a business proposal asking for $50 million to fund the creation of a new telephone system for the small business market. The company's last entry into this marketplace lost $70 million. The new product would face 100... View Details
Keywords: Risk and Uncertainty; Communication Technology; Market Entry and Exit; Corporate Entrepreneurship; Investment; Product Development; Telecommunications Industry; Canada
Citation
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Related
Dolan, Robert J. "Northern Telecom (A): Greenwich Investment Proposal (Condensed)." Harvard Business School Case 594-051, October 1993. (Revised September 1994.)
  • 15 Nov 2020
  • News

Podcasts Engage New Audiences with HBS

approachable easily consumable and highly relatable—they can help listeners understand what makes HBS distinctive and how it’s making a difference in the world.” Brian Kenny Chief Marketing & Communications Officer “The Disruptive Voice”... View Details
  • 14 Aug 2015
  • Blog Post

What is a Career Coach?

It’s a fact that coming to HBS isn’t just a two year proposition – you’re connected to the HBS community for life. This sentiment is particularly true when it comes to our Career and Professional Development Office. For as long as you... View Details
  • 01 Mar 2023
  • News

Family Matters

University of California. The $5,000 cost was beyond her family’s means, but Thompson-Woode’s mother decided she would ask the community to invest in her daughter’s dream. “The city raised the money,” Thompson-Woode says. “People wanted... View Details
Keywords: April White
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