Publications

08 Apr 2013
Research & Ideas

How to Demotivate Your Best Employees

It would seem to make sense that when companies recognize their workers with awards, they are likely to see a boost in morale and perhaps even inspire them to work harder. It turns out that sometimes rewarding employees for good behavior... View Details

Keywords: by Dina Gerdeman; Service

Article

Beacon and Warning: Sherman Kent, Scientific Hubris, and the CIA's Office of National Estimates

By: J. Peter Scoblic

Would-be forecasters have increasingly extolled the predictive potential of Big Data and artificial intelligence. This essay reviews the career of Sherman Kent, the Yale historian who directed the CIA’s Office of National Estimates from 1952 to 1967, with an eye toward... View Details

Keywords: National Security; Analytics and Data Science; Analysis; Forecasting and Prediction; History

January–February 2013
Article

A Field Investigation of Multilevel Cynicism Toward Change

By: K. A. DeCelles, Paul E. Tesluk and Faye S. Taxman

Although most research on cynicism toward change (CTC) has been conceptualized at the individual level, we propose that CTC is better conceptualized as a multilevel phenomenon, acting as both an employee attitude and an organizational climate. We conducted a multilevel... View Details

Keywords: Organizational Change and Adaptation; Leading Change; Change Management; Attitudes

2014
Article

Notes from the Search for Deep Indicators in Services

By: James L. Heskett

Much of the research in the service sector over the last four decades has concerned itself with the search for deep indicators that explain service performance. This paper provides a brief retrospective of some of this research and illustrates the directions that this... View Details

Keywords: Service Delivery; Organizational Culture; Performance; Service Industry

Purchase

June 2013
Article

What Is Privacy Worth?

By: Alessandro Acquisti, Leslie K. John and George Loewenstein

Understanding the value that individuals assign to the protection of their personal data is of great importance for business, law, and public policy. We use a field experiment informed by behavioral economics and decision research to investigate individual privacy... View Details

Keywords: Safety; Rights; Valuation; Ethics; Identity

June 2013
Article

Opting-in: Participation Bias in Economic Experiments

By: Robert Slonim, Carmen Wang, Ellen Garbarino and Danielle Merrett

Assuming individuals rationally decide whether to participate or not to participate in lab experiments, we hypothesize several non-representative biases in the characteristics of lab participants. We test the hypotheses by first collecting survey and experimental data... View Details

Keywords: Participation Bias; Laboratory Experiments; Prejudice and Bias; Research

October 2008
Article

Gender in Job Negotiations: A Two-Level Game

By: Hannah Riley Bowles and Kathleen McGinn

We propose taking a two-level-game perspective on gender in job negotiations. At Level One, candidates negotiate with employers. At Level Two, candidates negotiate with household members. In order to illuminate the interplay between these two levels, we review research... View Details

Keywords: Perspective; Negotiation; Research; Organizational Culture; Body of Literature; Jobs and Positions; Gender; Labor

Article

Loss Aversion, Diminishing Sensitivity, and the Role of Experience in Repeated Decisions

Three experiments are presented that explore the assertion that loss aversion and diminishing sensitivity drive the effect of experience on choice behavior. The experiments are focused on repeated choice tasks where decision makers choose repeatedly between... View Details

Keywords: Experience and Expertise; Decision Choices and Conditions; Mathematical Methods; Loss

15 Apr 2015
News

2015 Best 40 Under 40 Professors: Francesca Gino, Harvard Business School

2010
Article

The Ethical Mirage: A Temporal Explanation as to Why We Are Not as Ethical as We Think We Are

By: A. E. Tenbrunsel, K. Diekmann, K A. Wade-Benzoni and Max Bazerman

This paper explores the biased perceptions that people hold of their own ethicality. We argue that the temporal trichotomy of prediction, action and recollection is central to these misperceptions: People predict that they will behave more ethically than they actually... View Details

Keywords: Forecasting and Prediction; Values and Beliefs; Framework; Research; Behavior; Cognition and Thinking; Perception; Prejudice and Bias

February 2009 (Revised September 2010)
Case

JWT China: Advertising for the New Chinese Consumer

By: Elisabeth Koll

This case analyzes the business strategy and expansion of JWT China from the late 1990s to 2008. As part of the world's fourth largest marketing communications network, JWT China grew into one of the largest integrated communications companies in China operating from... View Details

Keywords: Governing Rules, Regulations, and Reforms; Marketing Strategy; Consumer Behavior; Business and Government Relations; Business Strategy; Expansion; Advertising Industry; China

Educators

Purchase

12 Oct 2021
Research & Ideas

What Actually Draws Sports Fans to Games? It's Not Star Athletes.

lineup changes. Clubs announce lineups of 22 players a few days before a game, and gamblers closely follow these announcements. When the league announces a player injury, betting odds can swing widely, the researchers say. “You can see the dynamics of people's betting... View Details

Keywords: by Rachel Layne; Sports

2010
Chapter

Revisiting the Meaning of Leadership

By: Joel Podolny, Rakesh Khurana and Marya Hill-Popper

During the past 50 years, organizational scholarship on leadership has shifted from a focus on the significance of leadership for meaning-making to the significance of leadership for economic performance. This shift has been problematic for two reasons. First, it has... View Details

Keywords: Communication Intention and Meaning; Economics; Leadership; Performance Improvement; Behavior

10 Oct 2023
Research & Ideas

In Empowering Black Voters, Did a Landmark Law Stir White Angst?

As another election season approaches, American politics feels more polarized than ever, with racial tensions flaring in an uncertain economy. And a recent study parsing newly available data shows how a landmark Civil Rights-era law may have inadvertently fanned those... View Details

Keywords: by Rachel Layne

17 Jan 2024
HBS Case

Psychological Pricing Tactics to Fight the Inflation Blues

Many consumers recovering from the worst inflation in 40 years continue to closely watch their spending—they want to know that every expense is worth it. Now companies must confront a major challenge: gauging how much, if any, of their own higher costs customers are... View Details

Keywords: by Jay Fitzgerald; Consumer Products; Retail

08 Mar 2012
Working Paper Summaries

Customer-Driven Misconduct: How Competition Corrupts Business Practices

Keywords: by Victor Manuel Bennett, Lamar Pierce, Jason A. Snyder & Michael W. Toffel; Auto

Adi Sunderam

Adi Sunderam is the Willard Prescott Smith Professor of Corporate Finance at Harvard Business School, a Research Associate at the National Bureau of Economic Research, and a Faculty Affiliate of the Harvard Economics department. He teaches Finance 2 in... View Details

Keywords: asset management; banking; brokerage; federal government; financial services; investment banking industry

January 2011 (Revised April 2014)
Case

Uptake of Malaria Rapid Diagnostic Tests

By: Nava Ashraf, Natalie Kindred and Richard Sedlmayr

This case describes barriers to adoption of malaria rapid diagnostic tests in Zambia and highlights the importance of understanding end users in promoting product adoption. Rapid diagnostic tests (RDTs) are simple, easy-to-use tools that provide a relatively reliable,... View Details

Keywords: Developing Countries and Economies; Health Pandemics; Technology; Health Care and Treatment; Policy; Behavior; Prejudice and Bias; Health Industry; Zambia