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Show Results For
- All HBS Web
(3,611)
- People (15)
- News (949)
- Research (2,110)
- Events (8)
- Multimedia (70)
- Faculty Publications (1,494)
- 01 Dec 2015
- Blog Post
What is the HBS FIELD Program?
I have always been interested in exploring personally and professionally), but that I would have the opportunity to work on the iconic brand Harley-Davidson. Not only that, but I would get the opportunity to work with five people who have... View Details
- 22 Jan 2016
- Blog Post
Case Protagonists at HBS
revitalizer of such watch brands as Blancpain, Tag Heuer, and Hublot, was my favorite protagonist by a longshot. He spoke about love and passion being the only two things you need in this world – and mentioned that a passion can be... View Details
- 22 Feb 2022
- News
Breaking News
for—titles and papers, revenue mix, staff strength, audience strength, and brand strengths—to be able to identify promising opportunities. “And at the intersection between the two—impact and investment—our aspiration is to build a pooled... View Details
- 11 Feb 2020
- Sharpening Your Skills
10 Rules Entrepreneurs Need to Know Before Adopting AI
experts from industry. Your team needs both ML engineers (often PhD level) and top software engineers who can productize and deploy AI. (Ideally you want talent who can do both, but good luck finding them!) There's a limited supply of ML engineers and big tech... View Details
Keywords: by Rocio Wu
- 01 Oct 1998
- News
Dinh Thi Hoa: Up from the Ashes of War
her first year out of HBS working as the Oil of Olay brand manager for Procter & Gamble (P & G) in Bangkok, Hoa returned to Hanoi to found Galaxy. With clients such as P&G, Motorola, and Boeing, she has established a foothold in one of... View Details
Keywords: Dun Gifford, Jr. (MBA 1992)
- March 2016 (Revised May 2018)
- Case
ASOS PLC
By: John R. Wells and Gabriel Ellsworth
Launched in 2000, ASOS was one of the world’s largest online fashion specialists in 2018. Focusing on young consumers aged 16–25 years, the company offered over 85,000 items on its websites, many times more than the largest fashion stores, and added several thousand... View Details
Keywords: ASOS; AsSeenOnScreen; Online Fashion; Online Apparel; Nick Beighton; Nick Robertson; E-commerce; E-Commerce Strategy; Online Retail; Multichannel Retailing; Omnichannel; Social Media; Marketplaces; Shipping; Advertising; Digital Marketing; Business Growth and Maturation; Business Model; Business Startups; For-Profit Firms; Customer Focus and Relationships; Age; Gender; Currency Exchange Rate; Profit; Revenue; Geography; Geographic Scope; Global Range; Global Strategy; Globalized Firms and Management; Globalized Markets and Industries; Business History; Selection and Staffing; Journals and Magazines; Human Capital; Business or Company Management; Crisis Management; Goals and Objectives; Growth and Development; Growth and Development Strategy; Growth Management; Management Succession; Brands and Branding; Marketing Channels; Marketing Communications; Marketing Strategy; Product Positioning; Social Marketing; Media; Distribution; Distribution Channels; Order Taking and Fulfillment; Infrastructure; Logistics; Public Ownership; Problems and Challenges; Strategy; Adaptation; Business Strategy; Competition; Competitive Strategy; Corporate Strategy; Expansion; Vertical Integration; Segmentation; Internet and the Web; Mobile and Wireless Technology; Apparel and Accessories Industry; Fashion Industry; Retail Industry; United Kingdom; England; London
Wells, John R., and Gabriel Ellsworth. "ASOS PLC." Harvard Business School Case 716-449, March 2016. (Revised May 2018.)
- July 2020
- Case
Amanda and Kristen: Mented Cosmetics
By: Steven Rogers, Jeffrey J. Bussgang and Alterrell Mills
The co-founders (Black HBS alumnae) of an e-commerce beauty startup explore the unmet needs within the beauty industry. This case study examines the entrepreneurial opportunities that come from identifying an underserved market, specifically within the Black community... View Details
Keywords: Brands and Branding; Competition; Customers; Disruption; Disruptive Innovation; Distribution Channels; Entrepreneurship; Finance; Macroeconomics; Marketing; Marketing Channels; Marketing Communications; Marketing Strategy; Mission and Purpose; Organizational Culture; Product Design; Product Development; Product Positioning; Sales; Social Issues; Social Marketing; Business Startups; Strategic Planning; Strategy; Supply Chain Management; Venture Capital; Beauty and Cosmetics Industry; Advertising Industry; Public Relations Industry; Chemical Industry; Manufacturing Industry; Retail Industry; North and Central America; United States; New York (city, NY); New York (state, US)
Rogers, Steven, Jeffrey J. Bussgang, and Alterrell Mills. "Amanda and Kristen: Mented Cosmetics." Harvard Business School Case 321-002, July 2020.
- Profile
Wombi Rose
these, it was just, what can we make?" Turning inspiration into a fully realized plan Wombi and John returned home with a number of pop-up cards; their instant popularity convinced them to go into business—with their own products. "You can't build a View Details
- February 2020
- Case
Leading Change in Talent at L'Oréal
By: Lakshmi Ramarajan, Vincent Dessain and Emer Moloney
Jean-Claude Le Grand just stepped into a new role as Executive Vice-President for Human Resources at the global cosmetics company, L’Oréal. He is now responsible for the hiring, development, promotion, and retention of 83,000 employees worldwide. The highly successful... View Details
Keywords: Advertising; Business Headquarters; Business Divisions; Business Organization; Change; Change Management; Transformation; Competency and Skills; Experience and Expertise; Talent and Talent Management; Demographics; Diversity; Gender; Nationality; Multinational Firms and Management; Human Resources; Employees; Recruitment; Retention; Selection and Staffing; Innovation and Management; Jobs and Positions; Employment; Human Capital; Leadership; Leadership Development; Leadership Style; Leading Change; Management Practices and Processes; Marketing; Brands and Branding; Product Marketing; Organizations; Organizational Change and Adaptation; Organizational Structure; Personal Development and Career; Planning; Strategic Planning; Problems and Challenges; Networks; Social Psychology; Attitudes; Power and Influence; Social and Collaborative Networks; Business Strategy; Advertising Industry; Beauty and Cosmetics Industry; Consumer Products Industry; France; Paris
Ramarajan, Lakshmi, Vincent Dessain, and Emer Moloney. "Leading Change in Talent at L'Oréal." Harvard Business School Case 420-106, February 2020.
- Web
Sustainable Business Strategy Course | HBS Online
More about what you earn Syllabus 3 Modules, 20-25 Hours Download full syllabus 8 hrs Module 1 The Business Case for Action Understand the business case for change and how to analyze and assess industry disruptions to develop business models that create shared value.... View Details
- Web
Harvard Business School
president of Bestfoods, where was responsible for commercial management of branded food products (Knorr, Hellmann's, Mazola). He went on to help lead the turnaround of the Home & Office Papers division of International Paper. Vernon... View Details
- 15 Mar 2022
- Research & Ideas
This Workplace Certification Made Already Safe Companies Even Safer
called OHSAS 18001. While advocates have claimed for years that OHSAS 18001 adoption would lead to fewer workplace injuries, better brand image, and access to new customers, such claims were based on anecdotal evidence. In fact, little... View Details
Keywords: by Rachel Layne
- 23 Jan 2013
- Research & Ideas
Three-Dimensional Strategy: Winning the Multisided Platform
third party. By contrast, a grocery store also creates a space for consumers and multiple brands to meet—but the store controls the transaction, serving as a reseller. Done right, the MSP model has proven extremely lucrative, throwing off... View Details
Keywords: by Julia Hanna
- Web
Industry Information - Alumni
and news on emerging designers, disruptive technologies and global brands in the fashion and luxury goods industries. United States Census Bureau: Retail Trade Provides the industry monthly sales and inventory data, annual survey data... View Details
- 01 Jun 2022
- News
A Sustainable Solution for Fashion
demand shifts by season. Brands and retailers must correctly stock items in their customers’ preferred color, pattern, style, fit, and price without much historical data. “Most of the software out there is backward looking and purely... View Details
Keywords: April White
- 15 Oct 2007
- Research & Ideas
Businesses Beware: The World Is Not Flat
their counterparts at International. Wal-Mart also tries to aggregate across national boundaries with its IT platform and regional management teams that were created in 2004 to manage global brand development and oversee government and... View Details
Keywords: by Martha Lagace
- 28 Oct 2022
- Blog Post
Latina Women in Leadership: Shirley Verónica Cardona (MBA 2012)
scale. HBS played a critical role in equipping me with a general management skill set. The case method, specifically, prepared me to confidently take on work across new industries from consumer goods to travel & tourism to EdTech as well as new functional areas... View Details
- 01 Mar 2021
- Blog Post
Exploring Career Passions through Short Intensive Programs – Moving Beyond Direct to Consumer
model” which caught many large incumbents sleeping. Brands came to market with the simple notion of relying on the internet to establish direct connections with consumers that bypassed traditional retailers. Entrepreneurs created loads of... View Details
- 06 Nov 2018
- Research & Ideas
8 Ways to Make Olympic Stadiums Useful After the Games End
the 2028 Games as well. Despite the cost involved, competition to host the Olympics will no doubt continue. Political and financial risks aside, it’s hard to think of a more visible branding opportunity for a city or country, Greyser... View Details
- 29 Aug 2023
- News
Helping Consumers Decarbonize their Purchases
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. In this episode, we’re going to be highlighting an episode of another HBS podcast: Climate Rising, which focuses on what businesses are doing, can do, and should do... View Details