Publications

Publications

Filter Results: (7,139) Arrow Down
Filter Results: (7,139) Arrow Down Arrow Up

Show Results For

Show Results For

← Page 95 of 7,139 Results →
  • Profile

Fereshteh Zeineddin

Why was earning your MBA here important to you? I was at a point in my career when I wanted to transition into brand management. I knew that to become a great brand manager, I needed to gain a better understanding of all aspects of business. A general View Details
Keywords: Retail
  • 17 Jun 2014
  • First Look

First Look: June 17

  Publications August 2013 California Management Review What Impact? A Framework for Measuring the Scale & Scope of Social Performance By: Ebrahim, Alnoor, and V. Kasturi Rangan Abstract—Organizations with social missions, such as... View Details
Keywords: Sean Silverthorne
  • Web

Teaching by the Case Method - Christensen Center for Teaching & Learning

Teaching by the Case Method Case Method in Practice Preparing to Teach Leading in the Classroom Providing Assessment & Feedback Sample Class Play Video Chris Christensen described case method teaching as "the art of managing... View Details
  • November–December 2023
  • Article

Iterative Coordination and Innovation: Prioritizing Value over Novelty

By: Sourobh Ghosh and Andy Wu
An innovating organization faces the challenge of how to prioritize distinct goals of novelty and value, both of which underlie innovation. Popular practitioner frameworks like Agile management suggest that organizations can adopt an iterative approach of frequent... View Details
Keywords: Innovation; Novelty; Goals; Specialization; Coordination; Field Experiment; Software Development; Agile; Scrum; Iteration; Iterative; Organizations; Innovation and Invention; Value; Goals and Objectives; Integration; Applications and Software
Related
  • 03 Oct 2023
  • Research Event

Build the Life You Want: Arthur Brooks and Oprah Winfrey Share Happiness Tips

coauthor of the new book Build the Life You Want: The Art and Science of Getting Happier, for an intimate, powerful conversation that touches on: the mistake people make in thinking that money, power, and fame will bring them happiness; the importance of View Details
Keywords: by HBS Staff
  • September 2022
  • Article

Cost of Cardiac Stereotactic Body Radioablation Therapy versus Catheter Ablation for Treatment of Ventricular Tachycardia

By: Chen Wei, Michelle Boeck, Pierre C. Qian, Todd Vivenzio, Zoe Elizee, Jeremy S. Bredfeldt, Robert S. Kaplan, Usha Tedrow, Raymond Mak and Paul C. Zei
Cardiac SBRT is a novel way of treating refractory ventricular tachycardia (VT) that may be less costly than catheter ablation, owing to its noninvasive, outpatient nature. We applied time-driven activity-based costing to both procedures. The direct and total... View Details
Keywords: Health Care and Treatment; Activity Based Costing and Management; Cost; Health Industry
Related
  • February 2018
  • Article

Maintaining Beliefs in the Face of Negative News: The Moderating Role of Experience

By: Bradley R. Staats, Diwas S. KC and F. Gino
Many models in operations management involve dynamic decision making that assumes optimal updating in response to information revelation. However, behavioral theory suggests that rather than updating their beliefs, individuals may persevere in their prior beliefs. In... View Details
Keywords: Information; Announcements; Service Operations; Decision Making; Medical Specialties; Experience and Expertise; Medical Devices and Supplies Industry
Related
  • 08 Apr 2019
  • Blog Post

Second Life: Reflections on Complementing Success with an Encore Career

In 2015, Steve Kloeblen retired and thought he was done with the corporate world. A graduate of HBS Executive Education’s General Management Program, Kloeblen had more than 30 years of experience with IBM, culminating with his transition... View Details
Keywords: Technology
  • July 2001 (Revised December 2001)
  • Case

American Express Interactive

By: Lynda M. Applegate
Follows the protagonist, Sonia Sharpe, as she and her American Express Interactive Team attempt to develop and market an interactive, on-line, corporate travel service in a highly competitive environment. Looks at the possible resources and partnerships a company needs... View Details
Keywords: Corporate Entrepreneurship; Partners and Partnerships; Growth and Development Strategy; Competitive Strategy; Marketing Strategy; Product Positioning; Applications and Software; Technological Innovation; Global Strategy; Expansion; Information Technology; Vertical Integration; Financial Services Industry; Travel Industry
Related
  • September 1992 (Revised October 1992)
  • Case

Acid Rain: The Southern Co. (B)

By: Forest L. Reinhardt
In addition to the issues of expected cost minimization elucidated in Acid Rain: The Southern Co. (A), problems involving regulatory uncertainty are critical to the firm's Clean Air Act compliance strategy. The regulatory uncertainty affects, and is affected by, the... View Details
Keywords: Energy Generation; Business Strategy; Environmental Sustainability; Cost vs Benefits; Risk and Uncertainty; Strategic Planning; Investment Return; Government Legislation; Wastes and Waste Processing; Business and Government Relations; Utilities Industry; Energy Industry; United States
Related
  • Web

Finding Job Opportunities - Alumni

Careers Finding Job Opportunities Careers Finding Job Opportunities Starting to get the job search underway but feeling overwhelmed? These tools can help you stay organized and informed as you start to explore your options. Finding Job... View Details
  • 2015
  • Working Paper

Corporate Sponsorship in Culture—A Case of Partnership in Relationship Building and Collaborative Marketing by a Global Financial Institution and a Major Art Museum

By: Ragnar Lund and Stephen A. Greyser
Purpose: This paper examines cultural sponsorship from a partnership and relationship marketing perspective. It studies a case of how a partnership between two international institutions, a bank and a museum, adds value to both in terms of interaction with... View Details
Keywords: Value Creation; Partners and Partnerships; Marketing Strategy; Culture; Banks and Banking
Related
  • 19 Aug 2002
  • Research & Ideas

Here Comes Internet2—Time to Shed Dot Vertigo

The dot-com implosion has left many managers wary of the promised wonders of information technology, but those who ignore the next phase of the Internet—dubbed Internet2—do so at their peril, says HBS... View Details
Keywords: by Martha Lagace
  • 2016
  • Book

Consumers, Corporations, and Public Health: A Case-Based Approach to Sustainable Business

By: John A. Quelch
The public health footprint associated with corporate behavior has come under increased scrutiny in the last decade, with an increased expectation that private profit not come at the expense of consumer welfare.

Consumers, Corporations, and Public... View Details
Keywords: Consumer; Corporate Culture; Public Health; Consumer Behavior; Marketing Strategy; Corporate Strategy; Health; Innovation and Invention; Innovation and Management; Supply Chain Management; Information Industry; Information Industry; Information Industry; Information Industry; Information Industry; Information Industry; Information Industry; Information Industry; Information Industry; Information Industry; Information Industry; Information Industry; Information Industry; Information Industry; Information Industry; Information Industry; Information Industry; Information Industry; Information Industry; Information Industry; Information Industry; Asia; Oceania; North and Central America; Middle East; Latin America; Europe
Related
  • Web

Courses - Entrepreneurship

across several doctoral programs. Detailed curriculum information for each doctoral program associated with this unit can be found on the doctoral programs website: PhD in Business Economics PhD in Organizational Behavior DBA in Strategy... View Details
  • March 2011 (Revised June 2011)
  • Supplement

Arck Systems (C)

By: Ian Larkin
The Arck Systems series of cases describes the dilemmas faced by a senior sales manager in determining a sales compensation plan at an enterprise software company. The existing compensation plan is aggressive and highly rewards "star" performers. The cases track a... View Details
Keywords: Change; Framework; Compensation and Benefits; Employees; Management; Organizational Design; Outcome or Result; Performance Evaluation; Sales; Motivation and Incentives; System; Applications and Software
Related
  • 2017
  • Working Paper

The Need for Speed: Effects of Uncertainty Reduction in Patenting

By: Mike Horia Teodorescu
Patents are essential in commerce to establish property rights for ideas and to give equal protection to firms that develop new technologies. Young firms especially depend on the protection of intellectual property to bring a product from concept to market. However,... View Details
Keywords: Startups; Natural Language Processing; Machine Learning; Patents; Business Startups; Risk and Uncertainty; Outcome or Result; Green Technology Industry
Related
  • October 2014 (Revised March 2015)
  • Case

Integrated Reporting at Aegon

By: Robert G. Eccles, George Serafeim, Sydney Ribot and Michael Krzus
In 2011, Aegon adopted integrated reporting—a corporate reporting approach that sought to present company performance in a holistic light by considering medium- to long-term issues, stakeholder opinions, and the relationship between material financial and nonfinancial... View Details
Related
  • Research Summary

Overview

By: Shikhar Ghosh
I am focused on exploring the human side of developing early stage entrepreneurial ventures. These enterprises are characterized by the pursuit of opportunity, shortage of resources to pursue their goals and uncertainty at every step of the journey. Some of the... View Details
Keywords: Scale; Exit; Founders' Agreements; Success Measures; Entrepreneurial Risk; Founding Teams; Entrepreneurship; Failure; Europe; Middle East; Asia
  • 26 Jan 2018
  • HBS Seminar

John Helveston, Boston University