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      • 2003
      • Book

      The Value Profit Chain: Treat Employees Like Customers and Customers Like Employees

      By: James L. Heskett, W. Earl Sasser Jr. and Leonard A. Schlesinger
      Keywords: Value; Profit; Employees; Customers
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      Heskett, James L., W. Earl Sasser Jr., and Leonard A. Schlesinger. The Value Profit Chain: Treat Employees Like Customers and Customers Like Employees. New York: Free Press, 2003.
      • January 2003 (Revised November 2003)
      • Case

      Merloni Elettrodomestici: The New Century Begins

      By: Joseph L. Bower
      Merloni Elettrodomestici was founded in 1975. This case traces the evolution of the company's strategy, organization, and management as it becomes the #3 player in Europe (the #1 in Eastern Europe). Issues involve questions of geographic expansion, resource allocation,... View Details
      Keywords: Management; Resource Allocation; Organizational Structure; Competitive Strategy; Expansion
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      Bower, Joseph L. "Merloni Elettrodomestici: The New Century Begins." Harvard Business School Case 303-062, January 2003. (Revised November 2003.)
      • January 2003 (Revised January 2007)
      • Case

      Guide Dogs for the Blind Association

      By: Allen S. Grossman, Jane Wei-Skillern and Kristin Lieb
      In 2002, Guide Dogs for the Blind Association, the recognized world leader in the breeding and training of guide dogs, was in the midst of broadening its reach and providing additional mobility services. Chief Executive Geraldine Peacock was concerned that systemic... View Details
      Keywords: Transition; Growth and Development Strategy; Resource Allocation; Organizational Change and Adaptation; Programs; Networks; Nonprofit Organizations; Competitive Strategy
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      Grossman, Allen S., Jane Wei-Skillern, and Kristin Lieb. "Guide Dogs for the Blind Association." Harvard Business School Case 303-006, January 2003. (Revised January 2007.)
      • August 8, 2003
      • Comment

      A Better Way to Motivate Staff

      By: Roberto G. Mendoza, Peter Hancock and Robert C. Merton
      Keywords: Motivation and Incentives; Employees
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      Mendoza, Roberto G., Peter Hancock, and Robert C. Merton. "A Better Way to Motivate Staff." Financial Times (August 8, 2003). (Comment.)
      • January 2003
      • Article

      A Multivariate Model of Strategic Asset Allocation

      By: Luis M. Viceira, John Y. Campbell and Y. Lewis Chan
      Keywords: Assets; Resource Allocation
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      Viceira, Luis M., John Y. Campbell, and Y. Lewis Chan. "A Multivariate Model of Strategic Asset Allocation." Journal of Financial Economics 67, no. 1 (January 2003): 41–80. (Click here for Appendix. Winner of the second 2003 Fama/DFA Prize for Capital Markets and Asset Pricing.)
      • 2003
      • Article

      BMW Group's Sustainability Management System: Preliminary Results, Ongoing Challenges, and the UN Global Compact

      By: Michael W. Toffel, Natalie Hill and Kellie McElhaney
      This article describes preliminary results and ongoing challenges faced by Designworks/USA, an industrial design subsidiary of BMW Group, in its sustainability management efforts since it implemented the world's first certified Sustainability Management System (SMS).... View Details
      Keywords: Environmental Sustainability; Management Systems; Standards; Social Issues; Corporate Social Responsibility and Impact; Outcome or Result; Auto Industry
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      Toffel, Michael W., Natalie Hill, and Kellie McElhaney. "BMW Group's Sustainability Management System: Preliminary Results, Ongoing Challenges, and the UN Global Compact." Corporate Environmental Strategy 10, no. 3 (2003).
      • 2003
      • Article

      Developing a Management Systems Approach to Sustainability at BMW Group

      By: Michael W. Toffel, Natalie Hill and Kellie McElhaney
      This article describes how Designworks/USA, a subsidiary of BMW Group, developed a Sustainability Management System (SMS) by integrating the management of environmental, social, and traditional business issues. After several months of deploying the SMS throughout its... View Details
      Keywords: Environmental Sustainability; Management Systems; Standards; Operations; Auto Industry
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      Toffel, Michael W., Natalie Hill, and Kellie McElhaney. "Developing a Management Systems Approach to Sustainability at BMW Group." Corporate Environmental Strategy 10, no. 2 (2003).
      • December 2002 (Revised October 2013)
      • Case

      Williams, 2002

      By: Joshua Coval, Robin Greenwood and Peter Tufano
      Williams, a Tulsa, Oklahoma-based firm in various energy businesses, must decide whether to accept a financing package offered by Berkshire Hathaway and Lehman Brothers. The proposed one-year credit facility would provide the firm with financial resources in a... View Details
      Keywords: Financial Management; Crisis Management; Credit; Capital Structure; Financial Strategy; Financing and Loans; Financial Instruments; Energy Industry; United States
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      Coval, Joshua, Robin Greenwood, and Peter Tufano. "Williams, 2002." Harvard Business School Case 203-068, December 2002. (Revised October 2013.)
      • December 2002
      • Case

      National Economic Accounting: Past, Present, and Future

      By: David A. Moss and Sarah A. Brennan
      Presents the fundamentals of GDP accounting (including definitions, etc.), examines the history of national accounting, and surveys the international debate over "Green GDP." The first section explains the basic rules and definitions of national economic accounting and... View Details
      Keywords: History; Natural Environment; Quality; Accounting; Forecasting and Prediction; Environmental Sustainability; Economy; United States
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      Moss, David A., and Sarah A. Brennan. "National Economic Accounting: Past, Present, and Future." Harvard Business School Case 703-026, December 2002.
      • November 2002 (Revised March 2006)
      • Case

      Global Conservation Trust, The: A Foundation for Food Security

      By: Ray A. Goldberg and Carin-Isabel Knoop
      Biodiversity is being lost due to the delegation of the ability to store and maintain various types of plants to governments and foundations with no or little financial base. How does one develop the resources to maintain plant diversity for the future benefit of... View Details
      Keywords: Food; Safety; Plant-Based Agribusiness; Nonprofit Organizations; Welfare; Finance; Environmental Sustainability; Agriculture and Agribusiness Industry
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      Goldberg, Ray A., and Carin-Isabel Knoop. "Global Conservation Trust, The: A Foundation for Food Security." Harvard Business School Case 903-418, November 2002. (Revised March 2006.)
      • 2002
      • Chapter

      Use the Balanced Scorecard to Partner with Strategic Constituents: Employees, Customers, Suppliers, and Communities

      By: Robert S. Kaplan and David P. Norton
      Keywords: Balanced Scorecard; Employee Relationship Management; Customer Relationship Management; Business and Community Relations; Business and Stakeholder Relations
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      Kaplan, Robert S., and David P. Norton. "Use the Balanced Scorecard to Partner with Strategic Constituents: Employees, Customers, Suppliers, and Communities." Chap. 2 in Partnering: The New Face of Leadership, edited by Larraine Segil, Marshall Goldsmith, and James Belasco, 9–33. New York: AMACOM, 2002.
      • October 2002
      • Supplement

      NerveWire: A Tale of Two Executives

      By: Nitin Nohria
      A series of five segments that include NerveWire, Inc., A Day in the Life of Malcolm Frank, A Day in the Life of Kirk Arnold, Employee Observations of Malcolm and Kirk, and Malcolm and Kirk Discuss Co-Leadership. View Details
      Keywords: Employees; Leadership; Organizations; Performance Evaluation; Behavior
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      Nohria, Nitin. "NerveWire: A Tale of Two Executives." Harvard Business School Video Supplement 403-806, October 2002.
      • September 2002 (Revised October 2002)
      • Case

      Managing Knowledge and Learning at NASA and the Jet Propulsion Laboratory (JPL)

      By: Dorothy A. Leonard and David Kiron
      Jet Propulsion Laboratory (JPL) faces a serious loss of knowledge--both because of the "faster, better, cheaper" mandate for Mars missions and from the retirement of key personnel. An extensive knowledge management system for NASA/JPL includes formal knowledge-capture... View Details
      Keywords: Knowledge Management; Knowledge Dissemination; Leadership Development; Internet and the Web; Risk and Uncertainty; Organizational Culture; Retirement; Human Resources; Human Capital
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      Leonard, Dorothy A., and David Kiron. "Managing Knowledge and Learning at NASA and the Jet Propulsion Laboratory (JPL)." Harvard Business School Case 603-062, September 2002. (Revised October 2002.)
      • September 2002 (Revised January 2003)
      • Case

      A-Rod: Signing the Best Player in Baseball

      By: Randolph B. Cohen
      This case analyzes a large investment decision considered by the Texas Rangers in 2000: whether to spend $252 million for the services of shortstop Alex Rodriguez. The signing was probably the most controversial sports contract of the past decade. View Details
      Keywords: Selection and Staffing; Investment; Sports; Brands and Branding; Sports Industry
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      Cohen, Randolph B., and Jason Wallace. "A-Rod: Signing the Best Player in Baseball." Harvard Business School Case 203-047, September 2002. (Revised January 2003.)
      • 2002
      • Chapter

      Helping Managers Assess the Value of Human Capital

      By: Christopher A. Bartlett
      Keywords: Human Capital; Valuation
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      Bartlett, Christopher A. "Helping Managers Assess the Value of Human Capital." In Business: The Ultimate Resource, edited by Daniel Goleman, 45–46. Cambridge, MA: Perseus Publishing, 2002.
      • August 2002 (Revised February 2005)
      • Case

      Gillette Company (A): Pressure for Change

      By: Rosabeth M. Kanter and James Weber
      After years of strong performance with market-dominating brands, Gillette's performance slips and a new CEO is selected from outside the company to lead a turnaround. This case describes the business and financial situation he inherited and asks what he should do... View Details
      Keywords: Business History; Performance Consistency; Product Positioning; Selection and Staffing; Change Management; Leading Change; Competitive Strategy; Planning; Retail Industry
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      Kanter, Rosabeth M., and James Weber. "Gillette Company (A): Pressure for Change." Harvard Business School Case 303-032, August 2002. (Revised February 2005.)
      • August 2002 (Revised February 2003)
      • Case

      Myteam.com

      By: John T. Gourville, Joseph B. Lassiter III and Taslim Pirmohamed
      Elliot Katzman is faced with the need to raise cash and cut spending to develop his online amateur sports software application, Myteam.com. Even with powerful allies such as Little League and Coca-Cola, "big deals with big players" had not kept the company from running... View Details
      Keywords: Cash Flow; Financial Management; Leadership Style; Crisis Management; Resource Allocation; Alliances; Sports; Web Sites; Sports Industry; Web Services Industry
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      Gourville, John T., Joseph B. Lassiter III, and Taslim Pirmohamed. "Myteam.com." Harvard Business School Case 503-026, August 2002. (Revised February 2003.)
      • August 2002 (Revised March 2003)
      • Teaching Note

      NerveWire (TN)

      By: Nitin Nohria and Bridget Gurtler
      Teaching Note for (9-402-020), (9-402-021), and (9-402-022). View Details
      Keywords: Economic Slowdown and Stagnation; Recruitment; Mission and Purpose; Internet and the Web; Problems and Challenges; Consulting Industry; Newton
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      Nohria, Nitin, and Bridget Gurtler. "NerveWire (TN)." Harvard Business School Teaching Note 403-055, August 2002. (Revised March 2003.)
      • August 2002 (Revised January 2003)
      • Case

      Australia-Japan Cable: Structuring the Project Company

      By: Benjamin C. Esty and Carrie Ferman
      In late September 1999, representatives from Telstri, Japan Telecom, and Teleglobe met to discuss the structure of the Australia-Japan Cable (AJC) project, a $520 million submarine cable system that would run from Australia to Japan. The sponsors, excited by the... View Details
      Keywords: Information Infrastructure; Cooperative Ownership; Organizational Structure; Investment; Ownership; Capital; Corporate Governance; Management Teams; Communication Technology; Projects; Compensation and Benefits; Corporate Finance; Telecommunications Industry; Australia; Japan
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      Esty, Benjamin C., and Carrie Ferman. "Australia-Japan Cable: Structuring the Project Company." Harvard Business School Case 203-029, August 2002. (Revised January 2003.)
      • 2002
      • Book

      Searching for a Corporate Savior: The Irrational Quest for Charismatic CEOs

      By: Rakesh Khurana
      Corporate CEOs are headline news. Stock prices rise and fall at word of their hiring and firing. Business media debate their merits and defects as if individual leaders determined the health of the economy. Yet we know surprisingly little about how CEOs are selected... View Details
      Keywords: Managerial Roles; Selection and Staffing; Personal Characteristics; Experience and Expertise; Investment Activism; Corporate Strategy
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      Khurana, Rakesh. Searching for a Corporate Savior: The Irrational Quest for Charismatic CEOs. Princeton, NJ: Princeton University Press, 2002.
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