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- October 1989
- Teaching Note
Hattori-Seiko and the World Watch Industry in 1980, Teaching Note
Teaching Note for (9-385-300). View Details
- September 1989
- Case
Steve Shirley
By: Shoshana Zuboff
Traces the career development of a well-known British entrepreneur who, as a young girl, was forced to flee the Nazi's occupation of Central Europe. Details her early work experiences in the heavily male dominated workplace of post-war Britain and follows the... View Details
- August 1989 (Revised November 1994)
- Case
Nissan Motor Co. Ltd.: Marketing Strategy for the European Market
By: John A. Quelch
Nissan executives are reviewing their European marketing strategy in light of the 1992 European Community (EC) market integration program and the likely end of bilateral import quotas on Japanese cars by some EC countries. Having recently established a manufacturing... View Details
- June 1989 (Revised July 1993)
- Case
CIGNA Worldwide
By: John A. Quelch
A CIGNA Worldwide (CWW) task group of European country directors and key functional managers is meeting in November 1988 to discuss how CWW should respond to the European Community's plan to remove existing internal barriers and restrictions to the free flow of goods... View Details
- April 1989
- Teaching Note
Roles and Relationships of Business and Government, Teaching Note
By: George C. Lodge
Teaching Note for (9-388-159). View Details
- March 1989 (Revised March 1999)
- Case
Metabo GmbH & Co. KG
By: Robert S. Kaplan
A privately owned German power tool company was dissatisfied with its existing cost system. The system could not produce timely accurate reports on cost center operations, and newly purchased automated machines were attracting large overhead costs. A new, highly... View Details
- 1989
- Book
British Business in Asia since 1860
By: G. Jones and R.P.T. Davenport-Hines
This book examines the historical experience of British business in Asia since 1860. Chapters on Iran, India, Thailand, Malayasia, China, Russian Asia and Japan explore the British impact on the region, and the relationship between British business and British and... View Details
Keywords: Business History; Business and Government Relations; India; Iran; Japan; Malaysia; Thailand; Great Britain
- January 1989 (Revised December 1991)
- Case
British Airways: ""Go for It, America!"" Promotion (A)
Senior marketing executives of a major international airline are deciding on a strategy to address a crisis situation precipitated by a series of terrorist acts. The company is experiencing the worst downturn ever in its U.S.-U.K. travel business due to media reports... View Details
- November 1988 (Revised May 1998)
- Teaching Note
Searching for Trade Remedies: The U.S. Machine Tool Industry--1983 & United States Trade Law, Teaching Note
By: David B. Yoffie
Teaching Note for (9-388-071) and (9-387-137). View Details
- October 1988 (Revised December 1994)
- Supplement
Major Home Appliance Industry in 1988
By: David J. Collis and Nancy Donohue
Updates developments in the industry. Included among these are GE's reinvestment program, GE and Whirlpool's bidding war for Roper, Sears' expansion into selling brand names, Whirlpool's expansion into the European markets, and a number of other examples of this kind... View Details
- October 1988 (Revised January 1989)
- Case
French Telecommunications in the 1980s (B)
By: George C. Lodge and Barbara L. Jenkins
- August 1988 (Revised February 1992)
- Case
Norton Group PLC: To Be or Not to Be in the Motorcycle Business (A)
By: V. Kasturi Rangan and Jon Skofic
Norton, a once famous motorcycle manufacturer, soundly beaten by Japanese competition, turns its attention to developing rotary engines. The company is acquired by Norton Group PLC, which is headed by a dashing entrepreneur. The new management must decide what... View Details
- June 1988 (Revised July 1988)
- Case
Finnpap/Finnboard: Fin-Project (B)
By: F. Warren McFarlan, Tapio Reponen and Richard G Mills
- May 1988 (Revised September 1988)
- Case
French Telecommunications in the 1980s (A)
By: George C. Lodge and Barbara L. Jenkins
- May 1988
- Background Note
Roles and Relationships of Business and Government
By: George C. Lodge
Synthesizes a wide range of literature and experience concerning comparative government-business relations, focusing especially on Japan, Europe, and the United States with some references to Brazil and Mexico. Designed for discussion in two consecutive class sessions.... View Details
- May 1988
- Teaching Note
Procter & Gamble Europe: Vizir Launch, Teaching Note
Teaching Note for (9-384-139). View Details
Keywords: Europe
- April 1988 (Revised May 1992)
- Case
Gaz de France
By: W. Carl Kester
The treasurer of Gaz de France is an aggressive, proactive manager of his company's liability structure, running one of the largest swap books of any non-financial corporation in the world. Currency futures, interbank forwards, and currency options are also frequently... View Details