Publications

January 2006 (Revised August 2006)
Case

Wikis at Dresdner Kleinwort Wasserstein: (A)

In October 2005, Myrto Lazopoulou, head of user centered design at the investment bank Dresdner Kleinwort Wasserstein (DrKW), contemplates how to spread the usage of wikis inside the company. As a "social software" like chats and blogs (both already in use at DrKW),... View Details

Keywords: Communication Technology; Information Technology; Performance Productivity; Investment Banking; Applications and Software; Social and Collaborative Networks; Cooperation; Banking Industry; Financial Services Industry

23 Jul 2001
Research & Ideas

How One Center of Innovation Lost its Spark

How do once-thriving centers of innovation slow down, falter, and in some cases all but grind to a halt? That's a question that fascinates HBS professor Donald N. Sull. In a new working paper describing his in-depth research, Sull focused on the travails of one former... View Details

Keywords: by Donald Sull; Manufacturing; Transportation; Auto

March 2006 (Revised December 2009)
Compilation

Skype

By: Peter A. Coles and Thomas R. Eisenmann

Presents eBay's rationale for its $2.6 billion acquisition in late 2005 of Skype, a fast growing voice-over-Internet protocol (VoIP) provider. Describes Skype's history, technology, business model, and competition, as well as government regulation of VoIP services. View Details

Keywords: Mergers and Acquisitions; Business Model; Communication Technology; Growth and Development Strategy; Network Effects; Competitive Strategy; Internet and the Web; Information Infrastructure; Telecommunications Industry

10 Jun 2002
Research & Ideas

Reinventing the Industrial Giant

this same path again? GM does not believe that these new changes will repeat the 1980s debacle. Rather, their executives see the Internet as the way of the future. The 1999 annual report states that the company believes "... that the potential of the Internet and... View Details

Keywords: by Nitin Nohria, Davis Dyer & Frederick Dalzell; Manufacturing

01 Jun 2014
News

Screen Saver

choice. For Lopez, that has meant deploying a multifaceted strategy with an underlying premise: Make the customer feel at home while providing a sense of escape. "My career has always been about consumer persuasion," says Lopez, who came... View Details

Keywords: Julia Hanna; Arts, Entertainment

01 Jun 2015
News

Faculty Q&A: Reemerging Technologies

to the product, as well as the identity of the organizations and community that produce and sell them. For example, the Swiss redefined mechanical watches as luxury goods infused with craftsmanship and beauty. Something I’ve studied... View Details

Keywords: April White; Apparel Manufacturing; Manufacturing; Electrical Equipment, Appliance, and Component Manufacturing; Manufacturing; Printing and Related Support Activities; Manufacturing

20 May 2013
Research & Ideas

The Long-Term Fix to US Competitiveness

ecosystem of partnerships and collaborations." Three panelists outlined some of those collaborations. Mary L. Fifield, president of Bunker Hill Community College, described that school's partnership with a consortium of local... View Details

Keywords: by Stephanie Schorow & Harvard Gazette

April 2024 (Revised July 2024)
Case

Unleashing Human Magic at Best Buy

By: Leonard A. Schlesinger, Sunil Gupta and Amram Migdal

The case examines the transformation of Best Buy under CEO Hubert Joly's leadership from 2012. Facing significant business challenges, including competition from online and physical retailers, Joly implemented the "Renew Blue" turnaround strategy, which focused on... View Details

17 Feb 2015
News

The First Five Years: Diogo Castro Freire (MBA 2012)

first stage of filmmaking, called development, in the fall. That included the synopsis for the film and strategy for the broader communications initiative that will have the film as its platform. It also... View Details

Keywords: Arts, Entertainment; Motion Picture and Sound Recording Industries; Information

Web

Business and Climate Change Course | HBS Online

Understand the science, economic impact, and policy implications of climate change Identify and communicate the risks and opportunities posed by climate change across industries Leverage insights from real-world examples to inform future... View Details

December 2023 (Revised February 2024)
Case

Transforming Healthcare Delivery at Karolinska University Hospital

By: Susanna Gallani, Mary Witkowski, Elena Corsi and Nikolina Jonsson

The case study examines the journey toward value-based healthcare at Karolinska University Hospital. The hospital's ambitious shift to a patient-centered care delivery model, accompanied by the construction of a new facility, encountered challenges such as high costs,... View Details

Keywords: Change Management; Transformation; Transition; Business Organization; Communication Strategy; Information Infrastructure; Service Delivery; Organizational Change and Adaptation; Organizational Structure; Health Industry; Sweden; Europe

Career Coach

Cheryl Rousseau

transitions of all kinds: On-Boarding; Inter-Company Movements; Succession/Planned Exits; Out-Boarding; Job Search; Boards Seats. Cheryl has an MBA in Finance and Strategy (Kellogg ’87) and gained first-hand executive knowledge in a... View Details

Keywords: Consulting; Investment Banking; Financial Services (All); Investment Management; Financial Services (All); Private Equity; Financial Services (All); Health Care; Retail

2012
Chapter

Firing Your Best Customers: How Smart Firms Destroy Relationships Using CRM

By: Jill Avery and Susan Fournier

With incidences in the 20%–25% range, the practice of firing customers has become increasingly attractive as firms try to maximize the lifetime value of their customer portfolios. This chapter traces the relationship trajectory of a 30-year customer of Filene's... View Details

Keywords: Brands; Brand Management; CRM; Customer Relationship Management; Customer Focus and Relationships; Customers; Marketing; Brands and Branding; Marketing Communications; Marketing Strategy; Consumer Products Industry

25 Jan 2018
News

A Whole New Game

According to research compiled by the Federal Reserve, cities, not suburbs, are now the leading generators of US economic growth. From 2010 to 2016, urban populations grew faster than those in the suburbs, reversing a nearly 70-year-old trend. And sports teams are a... View Details

01 Feb 2001
News

Books

world. Kanter believes that attaining this higher level requires "deep systemic change ...and a deeper emphasis on human skills that build meaningful community out of mere connections." Based on a landmark project with rare on-site... View Details

Keywords: books; research; Publishing Industries (except Internet); Information

01 Sep 2014
News

Book Review: Getting Beyond Yes

Every company needs a strategy—a forward-looking plan for the future—and every company needs to keep that bottom line growing through sales. But all too often, the folks devising the grand plan and the folks sealing the deals are not on the same page. In his new book,... View Details

Keywords: Maureen Harmon; faculty research; faculty books

10 Jun 2013
Research & Ideas

How Numbers Talk to People

Thomas H. Davenport and Jinho Kim offer an introduction to the best methods for consuming data. In this excerpt, Davenport and Kim discuss multiple ways to tell a story with data, "the best way to communicate results to nonanalytical... View Details

June 2009
Case

Manchester Products: A Brand Transition Challenge

By: John A. Quelch and Heather Beckham

In January of 2005, Manchester Products Inc., a longtime leader in office furniture that only recently entered into the home furniture market, acquired Paul Logan's Furniture Division (PLFD). The acquisition of PLFD made Manchester an instant market leader in household... View Details

Keywords: Acquisitions; Consumer Marketing; Brand Equity; Branding; Brands and Branding; Marketing Communications; Marketing Strategy; Mergers and Acquisitions; Retail Industry; Consumer Products Industry; United States