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Show Results For
-
All HBS Web
(6,501)
- People (23)
- News (1,632)
- Research (3,349)
- Events (10)
- Multimedia (25)
- Faculty Publications (1,849)
- October 31, 2023
- Article
Research: Can a More Detailed LinkedIn Profile Boost Your Salary?
By: Boris Groysberg and Eric Lin
Our digital presence impacts how others perceive us. A simple résumé and a list of references no longer captures the essence of our professional capabilities. In this article, the authors explain how the intentional management of our online personas can have a positive...
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Groysberg, Boris, and Eric Lin. "Research: Can a More Detailed LinkedIn Profile Boost Your Salary?" Harvard Business Review (website) (October 31, 2023).
- March 2012
- Article
Choosing the United States
By: Michael E. Porter and Jan W. Rivkin
The U.S. is not winning its appropriate share of location decisions, even those involving the high-value-adding activities that the country has long been able to attract. In part, this is because U.S. policy makers are not addressing weaknesses in the national business...
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Porter, Michael E., and Jan W. Rivkin. "Choosing the United States." Harvard Business Review 90, no. 3 (March 2012): 80–91.
- June 2020
- Case
In-housing Digital Marketing at Sprint Corp.
By: David E. Bell, Rajiv Lal and Olivia Hull
In the fall of 2019, Sprint’s Chief Digital Officer Rob Roy reflected on the telecom’s efforts to improve the effectiveness of its digital marketing campaigns. Digital media buying had long been handled by an outside agency, but in 2017, Sprint brought those functions...
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Keywords:
Advertising;
Digital Marketing;
Transformation;
Talent and Talent Management;
Marketing Strategy;
Social Marketing;
Telecommunications Industry;
Electronics Industry;
Web Services Industry;
United States
Bell, David E., Rajiv Lal, and Olivia Hull. "In-housing Digital Marketing at Sprint Corp." Harvard Business School Case 520-026, June 2020.
- May 2022
- Supplement
Third Point in 2020: Growth Is Where the Value Is? (B)
By: Robin Greenwood and Denise Han
In early May 2020, Daniel Loeb’s team at Third Point was evaluating a potential growth opportunity in the Walt Disney Company and whether investor activism might play a role. Battered by the effects of COVID-19, the company’s stock had initially tumbled to $86 and then...
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Keywords:
Growth;
Equity;
Disney;
Value;
Economics;
Finance;
Investment;
Strategy;
Management;
Investment Activism;
Investment Return;
Growth and Development;
North America
Greenwood, Robin, and Denise Han. "Third Point in 2020: Growth Is Where the Value Is? (B)." Harvard Business School Supplement 222-030, May 2022.
- Program
Leading Professional Service Firms
Summary As entry barriers rapidly disappear, competition is accelerating and reshaping the business landscape for professional service firms. Navigating this continual change successfully requires extraordinary leadership abilities. This professional service firm View Details
- 16 Dec 2002
- Lessons from the Classroom
Marrying Distance and Classroom Education
adult learning workshop was looking at the strengths and weaknesses of face-to-face education versus online distance learning. But in fact, these two types of education can be quite complementary. Should executives interested in corporate...
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Keywords:
by Sean Silverthorne
- 01 Mar 2022
- What Do You Think?
Is It Time for More Reverse Mentoring?
with our younger talent about ideas they are proposing for our company’s strategic direction? Personally, should I be making use of one or more of these apps that I don’t understand? Twenty-five years ago, there was a sense at General Electric that senior View Details
Keywords:
by James Heskett
- January–February 2019
- Article
What Does Your Corporate Brand Stand For?
By: Stephen A. Greyser and Mats Urde
While most firms are adept at defining product brands, they’re less sure-footed with their corporate brands. What exactly does a parent company’s name represent, and how is it perceived in the marketplace?
A strong corporate identity provides direction and... View Details
A strong corporate identity provides direction and... View Details
Keywords:
Organizations;
Identity;
Brands and Branding;
Reputation;
Management Analysis, Tools, and Techniques;
Corporate Strategy
Greyser, Stephen A., and Mats Urde. "What Does Your Corporate Brand Stand For?" Harvard Business Review 97, no. 1 (January–February 2019): 80–88.
- Teaching
Overview
Professor Bernstein currently teaches a second-year MBA course in Managing Human Capital (MHC). He is also the faculty chair for the Harvard Business School Online Developing Yourself as a Leader course and teaches in a variety of executive education...
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- Program
Driving Corporate Performance
organizational structures and systems, talent management, and performance measurement, this corporate performance management program improves your ability to actively improve performance, create value, and...
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- June 2003 (Revised April 2004)
- Case
Mercy Corps: Global Social Entrepreneurship (A)
By: Christopher A. Bartlett and Daniel F. Curran
Neal Keny-Guyer, CEO of Mercy Corps International, built his organization by following the advice of Theodore Roosevelt: "Be smart enough to hire good people and have sense enough to get out of their way." For eight years, Keny-Guyer helped Mercy Corps grow in size and...
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Keywords:
Corporate Entrepreneurship;
Globalization;
Government and Politics;
Selection and Staffing;
Leadership;
Organizational Structure;
Opportunities;
Afghanistan;
Iraq
Bartlett, Christopher A., and Daniel F. Curran. "Mercy Corps: Global Social Entrepreneurship (A)." Harvard Business School Case 303-079, June 2003. (Revised April 2004.)
- November 2005
- Case
Michael Ovitz and The Walt Disney Company (A)
By: Jay W. Lorsch and Alexis Chernak
Faced with the need to hire a new president, The Walt Disney Co. pursued Michael Ovitz, a founder of the Creative Artist Agency. Although initially disinterested, Ovitz engaged in negotiations with Michael Eisner, CEO of The Walt Disney Co., in the summer of 1995...
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Keywords:
Corporate Governance;
Management Teams;
Selection and Staffing;
Negotiation;
Organizational Culture
Lorsch, Jay W., and Alexis Chernak. "Michael Ovitz and The Walt Disney Company (A)." Harvard Business School Case 406-065, November 2005.
- September 2004 (Revised August 2007)
- Case
Enterprise IT at Cisco (2004)
By: Andrew P. McAfee, F. Warren McFarlan and Alison Berkley Wagonfeld
Illustrates the challenges associated with centralizing IT decisions at Cisco after a decade of decentralized planning and project funding. When Brad Boston became Cisco's new CIO in 2001, he found that managers were starting to get frustrated with the results of their...
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Keywords:
Management;
Resource Allocation;
Information Technology;
Problems and Challenges;
Business Ventures;
Change Management;
Entrepreneurship;
Projects;
Planning;
Corporate Finance;
Information Technology Industry
McAfee, Andrew P., F. Warren McFarlan, and Alison Berkley Wagonfeld. "Enterprise IT at Cisco (2004)." Harvard Business School Case 605-015, September 2004. (Revised August 2007.)
- 03 May 2010
- Research & Ideas
What Is the Future of MBA Education?
and management than I did since we began researching and writing this book. Datar: I am looking at how implementation and execution strategies vary across countries. I'm also continuing my research in...
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- February 1995 (Revised November 1996)
- Case
MasterCard and World Championship Soccer
By: John A. Quelch and Carin-Isabel Knoop
The MasterCard vice president for global promotions and other MasterCard executives are appraising the results of MasterCard's worldwide sponsorship of the 1994 World Cup soccer championship. They must decide whether to commit to sponsor the 1998 championship to be...
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Keywords:
Credit Cards;
Marketing Strategy;
Multinational Firms and Management;
Advertising Campaigns;
Globalization;
Sports;
Financial Services Industry;
Sports Industry;
France;
United States
Quelch, John A., and Carin-Isabel Knoop. "MasterCard and World Championship Soccer." Harvard Business School Case 595-040, February 1995. (Revised November 1996.)
- December 2009 (Revised September 2014)
- Case
TD Canada Trust
By: Dennis Campbell and Brent Kazan
The case illustrates the role of performance measurement and analytics in translating TD-Canada Trust's service model of "comfortable banking" into operational terms. In 2000, in a banking market where consumers and regulators were typically hostile to mergers and...
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Keywords:
Mergers and Acquisitions;
Customer Focus and Relationships;
Customer Satisfaction;
Commercial Banking;
Profit;
Balanced Scorecard;
Organizational Change and Adaptation;
Banking Industry;
Canada
Campbell, Dennis, and Brent Kazan. "TD Canada Trust." Harvard Business School Case 110-049, December 2009. (Revised September 2014.)
- 29 Sep 2009
- First Look
First Look: September 29
http://cb.hbsp.harvard.edu/cb/product/410032-PDF-ENG Managing Individual Human Capital: Library Resources Harvard Business School Note 410-046 This technical note provides a list of library resources for researching View Details
Keywords:
Martha Lagace
- August 2011
- Supplement
John Fahey, President and CEO of National Geographic Society, In-Class Comments, 2/11/11
By: David Garvin
In January 2010, John Fahey, president, CEO, and chairman of the board of trustees' executive committee of the Washington, D.C.-based National Geographic Society (NGS), must decide how best to organize the 121-year old mission-driven organization for a world of...
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Keywords:
Transformation;
Leadership Style;
Business or Company Management;
Brands and Branding;
Sales;
Environmental Sustainability;
Business Strategy;
Web Sites;
Publishing Industry;
Washington (state, US)
Garvin, David. "John Fahey, President and CEO of National Geographic Society, In-Class Comments, 2/11/11." Harvard Business School Video Supplement 312-701, August 2011.
- Web
Entrepreneurship & Innovation - MBA
Entrepreneurship at HBS Clare Simonis 02 NOV 2018 | MBA Students When people talk about a founder, there's often commentary around her magnetic confidence, her natural ability to convince everyone in the room that what she's doing is part...
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- Program
The Business of Entertainment, Media, and Sports
sale of creative goods and services Balance risks and rewards to manage multiple new releases simultaneously Execute strategic marketing decisions that take into account different industry players' roles...
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