Publications

April 2023 (Revised February 2024)
Case

AI Wars

By: Andy Wu, Matt Higgins, Miaomiao Zhang and Hang Jiang

In February 2024, the world was looking to Google to see what the search giant and long-time putative technical leader in artificial intelligence (AI) would do to compete in the massively hyped technology of generative AI. Over a year ago, OpenAI released ChatGPT, a... View Details

Keywords: AI; Artificial Intelligence; AI and Machine Learning; Technology Adoption; Competitive Strategy; Technological Innovation

March 2002 (Revised October 2005)
Case

Wal-Mart in 2002

By: David B. Yoffie and Yusi Wang

In its first quarter of 2002, Wal-Mart became the largest company on the globe (by sales) and expanded into Japan. Was the giant retailer unstoppable? This case explores Wal-Mart's top issues in fueling top- and bottom-line growth: diversification into groceries, new... View Details

Keywords: Diversification; Expansion; Multinational Firms and Management; Corporate Strategy; Global Strategy; Retail Industry; Japan; United States

November 1990 (Revised June 1991)
Case

American Airlines (A): Strategy in the 1990s

By: Jay W. Lorsch and Gary W. Loveman

American Airlines is pursuing a growth strategy through international and domestic route expansion. At the same time, the airline is working hard to cut costs while trying to provide the best customer service possible. Is this strategy achievable given the recent surge... View Details

Keywords: Expansion; Air Transportation; Cost Management; Customer Focus and Relationships; Growth and Development Strategy; Air Transportation Industry; United States

Find at Harvard

31 Oct 2008
News

Harvard Business School Announces Continued Access to Student Loans

24 Mar 2022
Video

Women in Sports: Gender and Equity in the Olympics and Beyond

May 1997 (Revised July 1997)
Case

Vermeer Technologies (B): Realizing the Dream

By: Ashish Nanda

The Vermeer team works day and night to develop its software offering, unforeseen difficulties and internal tensions notwithstanding. In less than a year, the product is ready. The Vermeer team waits anxiously for the market to pronounce its verdict. View Details

Keywords: Internet and the Web; Applications and Software; Business Startups; Product Development; Information Technology Industry

14 Nov 2019
Video

Health Minute: Can Non-traditional Health Care Companies Impact the Health Sector?

April 1995 (Revised July 1996)
Case

Governance at Metallgesellschaft (A)

By: Jay W. Lorsch and Samanta Graff

MG Corp., a U.S. subsidiary of Germany's international conglomerate, Metallgesellschaft, engaged in a disastrous hedging strategy that nearly dragged the entire enterprise into bankruptcy. This case explores issues of responsibility and accountability among the... View Details

Keywords: Business Subsidiaries; Corporate Accountability; Business Conglomerates; Governing and Advisory Boards; Insolvency and Bankruptcy; Corporate Governance; Mining Industry; Chemical Industry; Germany; United States

15 Mar 2014
News

Italy fighting hard to lose minnow status

01 Mar 2012
News

Send a Message to the Women in Your Company

11 Jun 2018
Blog Post

Reimagining Fashion For The Good Of All

Business School (HBS) MBA program, I will spend my summer as an intern in the company’s Strategy Department. It reports directly to the Management Board and works on projects that will steer the future of the company. At HBS, we are... View Details

Keywords: Consumer Products / Retail

Web

Great American Business Leaders of the 20th Century - Leadership

Edward T. Bedford Corn Products Refining Company, 1906–1930 Edward J. Bednarz Pinkerton's, 1967–1979 Olive Ann M. Beech Beech Aircraft Corporation, 1950–1968 Eugene N. Beesley Eli Lilly & Company, 1969–1973 Hernand Behn International... View Details

Web

Placement - Doctoral

Evidence from Field Data Advisors: Eugene F. Soltes (Chair), Krishna G. Palepu , and Aiyesha Dey Close Business Economics 2025 Maxim Alekseev Business Economics, 2025 Placement: Hong Kong University of Science and Technology, Finance Department Dissertation: Essays in... View Details

April 2021 (Revised August 2021)
Case

Borusan CAT: Monetizing Prediction in the Age of AI (A)

By: Navid Mojir and Gamze Yucaoglu

Borusan Cat is an international distributor of Caterpillar heavy machines. Esra Durgun (Director of Strategy, Digitization, and Innovation) and Ozgur Gunaydin (CEO) seem to have bet their careers on developing Muneccim, a new predictive technology that is designed to... View Details

Keywords: Monetization Strategy; Artificial Intelligence; AI; Forecasting and Prediction; Applications and Software; Technological Innovation; Marketing; Segmentation; AI and Machine Learning; Construction Industry; Turkey