Publications

June 2011
Teaching Note

Curt Schilling's Next Pitch (TN)

By: Noam Wasserman

Teaching Note for 810053. View Details

Keywords: Entrepreneurship; Problems and Challenges; Selection and Staffing; Groups and Teams; Leadership Style; Business Startups; Internet and the Web; Financing and Loans; Games, Gaming, and Gambling

01 Sep 2018
News

Case Study: A Good Fit

gym, for example—and sustaining it over time, says Sean Eldridge (MBA 2009). He and his cofounders at Gain Life, an early-stage startup based at the Harvard Launch Lab, have an app for that. By combining behavioral science and marketing best practices with the... View Details

Keywords: Jen McFarland Flint

08 Mar 2019
Blog Post

“There’s no quick shortcut to success:” Zorpads takes off

terminology and the product itself – plus, knowing a good deal when they saw one, the web domain was $12 a year. Partnerships take Zorpads to the stars Since graduating from HBS in 2017, Wiegele and Smith continued growing Zorpads,... View Details

February 2003 (Revised March 2007)
Case

Internet Customer Acquisition Strategy at Bankinter

By: Francisco de Asis Martinez-Jerez, V.G. Narayanan and Lisa Brem

Bankinter, a relatively small Spanish bank, has a large presence as an Internet financial services provider. Leading the way to profitability through the Internet will give Bankinter a major competitive advantage over the larger, more established Spanish banks. Ann... View Details

Keywords: Customer Relationship Management; Internet and the Web; Activity Based Costing and Management; Customer Value and Value Chain; Banks and Banking; Banking Industry; Spain

23 Aug 2004
Research & Ideas

Strategy for Small Fish

ventures during the venture capital boom of the late 1990s was selecting areas that had no staying power, such as Web calendars or Web-dispatched limousine services. Over time, it was inevitable that these new niches would merge with... View Details

Keywords: by Marco Iansiti & Roy Levien

01 Jun 1999
News

Where Main Street Meets Wall Street

achieve their long-term financial objectives through an array of services, products, and coordination between the Web, the phones, and our service centers. We let people pick the service they're comfortable with, including face-to-face advice." Fidelity's Bruce... View Details

Keywords: Garry Emmons

22 Sep 2003
Research & Ideas

When Protestors Knock at Your Door

shareholder meetings to attacking (through Web sites, posters, postcards, etc.) company leaders. Q: You suggest that analyzing non-financial costs of capitulation versus compliance could expand research on the impact of NGOs. Where will... View Details

Keywords: by Cynthia Churchwell

08 Dec 2015
News

Living the Legacy

full of reporters. He’s not just going to sit there and nod. He’s going to question assumptions and refute them.” How does CORe differ from other online programs? Paul felt that HBX maximized the web platform whereas many other online... View Details

13 May 2014
News

Inside Africa

news, lifestyle features, travel and entertainment information, plus an A-to-Z (Algeria to Zimbabwe) guide to each African nation. In one of its latest ventures, Africa.com has begun selling domain names to companies wanting to create a View Details

Keywords: Constantine von Hoffman

12 Apr 2010
Research & Ideas

One Report: Better Strategy through Integrated Reporting

companies a clear view of risks to and opportunities in their own strategy. Second, One Report speaks with one voice to all stakeholders, who can even engage with the company via Web 2.0 tools and technologies. One Report is thus an... View Details

Keywords: by Martha Lagace

January 2003 (Revised May 2003)
Case

VendQuest (A): The Business Idea

By: Dwight B. Crane and David Foster

A potential founder of a company is considering whether to start up a new enterprise that would link parts distributors with customers in the construction industries via the Internet. This case describes the industry and the potential advantages to distributors and... View Details

Keywords: Business Startups; Corporate Strategy; Business Model; Distribution; Corporate Entrepreneurship; Internet and the Web; Business Plan; Customer Relationship Management; Business Ventures; Construction Industry

Find at Harvard

November 1996 (Revised December 1996)
Case

Rogers Communications, Inc.: The Wave

By: John A. Deighton, Karsten Voermann and Reginal Gilyard

Rogers Communications, Inc., Canada's largest cable television provider, is deciding how it should respond to developments that appear to portend the convergence of its industry with the computing and telecommunications industries. In particular, it is investigating... View Details

Keywords: Decisions; Innovation and Invention; Marketing Strategy; Market Entry and Exit; Internet and the Web; Mobile and Wireless Technology; Consumer Behavior; Technology Adoption; Telecommunications Industry; Canada

26 Oct 2017
Research Event

In an Era of 'Fake News,' What is the Future of Advertising and Publishing?

automated system, users would pay nominal sums for content as they moved between web pages without the attentions of outside commercial interests. All of the panels saw their main job as linking together the vast and fragmented contents... View Details

Keywords: by Jen Deaderick; Media & Broadcasting; Journalism & News

18 Oct 2016
First Look

October 18, 2016

and broad differences in approaches used to select migrants for admission. Looking forward, the capacity of people, firms, and countries to successfully navigate this tangled web of global talent will be critical to their success.... View Details

Keywords: Sean Silverthorne

19 Nov 2013
First Look

First Look: November 19

"codification" with a focus on IT applications. More recently, with Web 2.0, there is an increasing emphasis on collaboration so that individuals are interacting with each other, not simply documents. This note, based on... View Details

Keywords: Sean Silverthorne

Profile

Sheila Lirio Marcelo

hero-like efforts. Launched in 2007, Care.com is an online web portal for connecting families, caregivers and employers for child care, senior care, housekeeping, pet care and more. Today, more than 14.1 million members in 16 countries... View Details

April 2009 (Revised November 2018)
Case

Sanctuary Soft: International Expansion Strategies

By: Boris Groysberg, Geoff Marietta, Tim Marshall and Adam Hartley

Sanctuary Soft CEO Elizabeth Smalley faced increasing pressure from her primary investor to expand operations internationally. If successful, the expansion could enlarge Sanctuary’s customer base and enable the firm to better serve existing clients’ overseas offices.... View Details

Keywords: Global Strategy; Governing Rules, Regulations, and Reforms; Labor; Laws and Statutes; Market Entry and Exit; Web Services Industry; Web Services Industry; Web Services Industry; Web Services Industry; China; India; Germany; United Kingdom; United States

01 Dec 1999
News

A Class Act

Web site (www.alumni.hbs.edu/bulletin). While the 1995 readership survey showed that only 25 percent of alumni were interested in the online format, that number had grown to 52 percent in a recent (February 1999) readership study. As more... View Details

Keywords: Nancy O. Perry

February 2017
Case

Yemeksepeti: Growing and Expanding the Business Model through Data

By: William R. Kerr, Gamze Yucaoglu and Eren Kuzucu

In October 2016, Nevzat Aydin, co-founder and CEO of Yemeksepeti, the Turkish online food-ordering company, was looking over the company's quarterly results and projections for the upcoming year with his management team. It had been almost a year and a half since Aydin... View Details