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      • June 1990 (Revised April 1993)
      • Teaching Note

      Novo Industri A/S--1981, Teaching Note

      By: W. Carl Kester
      Teaching Note for (9-286-084). View Details
      Keywords: Biotechnology Industry; Chemical Industry; Denmark; United States
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      Kester, W. Carl. "Novo Industri A/S--1981, Teaching Note." Harvard Business School Teaching Note 290-037, June 1990. (Revised April 1993.)
      • April 1990 (Revised January 1993)
      • Teaching Note

      Fiat--1986 (TN)

      By: W. Carl Kester
      Teaching Note for (9-288-003). View Details
      Keywords: Auto Industry; Italy
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      Kester, W. Carl. "Fiat--1986 (TN)." Harvard Business School Teaching Note 290-057, April 1990. (Revised January 1993.)
      • April 1990
      • Case

      Nestle Alimentana S.A. -- Infant Formula (Abridged)

      By: James E. Austin
      The new vice president of infant and dietetic products of Nestle Alimentana S.A. has to make recommendations on the company's marketing programs for its infant formulas in developing countries. The U.S. subsidiary is currently the target of a consumer boycott because... View Details
      Keywords: Product Marketing; Emerging Markets; Developing Countries and Economies; Distribution Channels; Marketing Strategy; Cross-Cultural and Cross-Border Issues; Food; Business Subsidiaries; Food and Beverage Industry; United States; Switzerland
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      Austin, James E. "Nestle Alimentana S.A. -- Infant Formula (Abridged)." Harvard Business School Case 590-070, April 1990.
      • February 1990 (Revised August 2001)
      • Case

      Merloni Elettrodomestici SpA: The Transit Point Experiment

      By: Janice H. Hammond and Maura G Kelly
      Merloni Elettrodomestici is a leading Italian manufacturer of domestic appliances. In 1986, an exposition for Merloni customers is scheduled at its Milano regional warehouse. During the two-month period preceding the event, when the warehouse must be free of inventory,... View Details
      Keywords: Logistics; Marketing Channels; Planning; Time Management; Distribution Channels; Competitive Advantage; Customer Relationship Management; Information Technology; Consumer Products Industry; Italy
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      Hammond, Janice H., and Maura G Kelly. "Merloni Elettrodomestici SpA: The Transit Point Experiment." Harvard Business School Case 690-003, February 1990. (Revised August 2001.)
      • February 1990
      • Teaching Note

      Steve Shirley, Teaching Note

      By: Shoshana Zuboff
      Teaching Note for (9-490-004). View Details
      Keywords: Europe; Great Britain
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      Zuboff, Shoshana. "Steve Shirley, Teaching Note." Harvard Business School Teaching Note 490-067, February 1990.
      • 1990
      • Chapter

      The British Government and Foreign Multinationals before 1970

      By: G. Jones
      Keywords: Business History; Multinational Firms and Management; Business and Government Relations; United Kingdom
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      Jones, G. "The British Government and Foreign Multinationals before 1970." In Governments, Industries and Markets: Aspects of Government-Industry Relations in Great Britain, Japan, West Germany and the United States of America since 1945, edited by M. Chick. Aldershot: Edward Elgar Publishing, 1990.
      • January 1990 (Revised January 1993)
      • Teaching Note

      Gaz de France, Teaching Note

      By: W. Carl Kester
      Teaching Note for (9-288-030). View Details
      Keywords: France
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      Kester, W. Carl. "Gaz de France, Teaching Note." Harvard Business School Teaching Note 290-023, January 1990. (Revised January 1993.)
      • October 1989
      • Case

      BSN Groupe - Europe 1992

      By: Ray A. Goldberg
      Keywords: Europe
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      Goldberg, Ray A. "BSN Groupe - Europe 1992." Harvard Business School Case 590-049, October 1989.
      • October 1989
      • Teaching Note

      Hattori-Seiko and the World Watch Industry in 1980, Teaching Note

      By: Michael E. Porter
      Teaching Note for (9-385-300). View Details
      Keywords: Manufacturing Industry; Japan; Switzerland; United Kingdom
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      Porter, Michael E. "Hattori-Seiko and the World Watch Industry in 1980, Teaching Note." Harvard Business School Teaching Note 390-074, October 1989.
      • September 1989
      • Case

      Steve Shirley

      By: Shoshana Zuboff
      Traces the career development of a well-known British entrepreneur who, as a young girl, was forced to flee the Nazi's occupation of Central Europe. Details her early work experiences in the heavily male dominated workplace of post-war Britain and follows the... View Details
      Keywords: Work-Life Balance; Entrepreneurship; Gender; Great Britain
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      Zuboff, Shoshana. "Steve Shirley." Harvard Business School Case 490-004, September 1989.
      • August 1989 (Revised November 1994)
      • Case

      Nissan Motor Co. Ltd.: Marketing Strategy for the European Market

      By: John A. Quelch
      Nissan executives are reviewing their European marketing strategy in light of the 1992 European Community (EC) market integration program and the likely end of bilateral import quotas on Japanese cars by some EC countries. Having recently established a manufacturing... View Details
      Keywords: Marketing Strategy; Resource Allocation; Market Entry and Exit; Trade; Auto Industry; Japan; United Kingdom; Europe
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      Quelch, John A. "Nissan Motor Co. Ltd.: Marketing Strategy for the European Market." Harvard Business School Case 590-018, August 1989. (Revised November 1994.)
      • June 1989
      • Case

      Nokia-Mobira Oy: Mobile Telecommunications in Europe

      By: John A. Quelch
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      Quelch, John A. "Nokia-Mobira Oy: Mobile Telecommunications in Europe." Harvard Business School Case 589-112, June 1989.
      • June 1989 (Revised July 1993)
      • Case

      CIGNA Worldwide

      By: John A. Quelch
      A CIGNA Worldwide (CWW) task group of European country directors and key functional managers is meeting in November 1988 to discuss how CWW should respond to the European Community's plan to remove existing internal barriers and restrictions to the free flow of goods... View Details
      Keywords: Multinational Firms and Management; Insurance; Competitive Strategy; Emerging Markets; Trade; Insurance Industry; Europe
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      Quelch, John A. "CIGNA Worldwide." Harvard Business School Case 589-098, June 1989. (Revised July 1993.)
      • April 1989
      • Teaching Note

      Roles and Relationships of Business and Government, Teaching Note

      By: George C. Lodge
      Teaching Note for (9-388-159). View Details
      Keywords: Japan; Europe; United States; Mexico; Brazil
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      Lodge, George C. "Roles and Relationships of Business and Government, Teaching Note." Harvard Business School Teaching Note 389-197, April 1989.
      • March 1989 (Revised March 1999)
      • Case

      Metabo GmbH & Co. KG

      By: Robert S. Kaplan
      A privately owned German power tool company was dissatisfied with its existing cost system. The system could not produce timely accurate reports on cost center operations, and newly purchased automated machines were attracting large overhead costs. A new, highly... View Details
      Keywords: Activity Based Costing and Management; Cost; Budgets and Budgeting; Capital Budgeting; Cost Management; Reports; Private Ownership; Business or Company Management; Consumer Products Industry; Germany
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      Kaplan, Robert S. "Metabo GmbH & Co. KG." Harvard Business School Case 189-146, March 1989. (Revised March 1999.)
      • 1989
      • Book

      British Business in Asia since 1860

      By: G. Jones and R.P.T. Davenport-Hines
      This book examines the historical experience of British business in Asia since 1860. Chapters on Iran, India, Thailand, Malayasia, China, Russian Asia and Japan explore the British impact on the region, and the relationship between British business and British and... View Details
      Keywords: Business History; Business and Government Relations; India; Iran; Japan; Malaysia; Thailand; Great Britain
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      Jones, G., and R.P.T. Davenport-Hines, eds. British Business in Asia since 1860. Cambridge: Cambridge University Press, 1989.
      • January 1989 (Revised December 1991)
      • Case

      British Airways: ""Go for It, America!"" Promotion (A)

      By: Stephen A. Greyser
      Senior marketing executives of a major international airline are deciding on a strategy to address a crisis situation precipitated by a series of terrorist acts. The company is experiencing the worst downturn ever in its U.S.-U.K. travel business due to media reports... View Details
      Keywords: Advertising Campaigns; Crime and Corruption; Crisis Management; Management Teams; Time Management; Marketing Strategy; Perception; Value Creation; Travel Industry; United Kingdom; United States
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      Greyser, Stephen A. British Airways: ""Go for It, America!"" Promotion (A). Harvard Business School Case 589-089, January 1989. (Revised December 1991.)
      • November 1988 (Revised May 1998)
      • Teaching Note

      Searching for Trade Remedies: The U.S. Machine Tool Industry--1983 & United States Trade Law, Teaching Note

      By: David B. Yoffie
      Teaching Note for (9-388-071) and (9-387-137). View Details
      Keywords: Manufacturing Industry; United States; Japan; Germany
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      Yoffie, David B. "Searching for Trade Remedies: The U.S. Machine Tool Industry--1983 & United States Trade Law, Teaching Note." Harvard Business School Teaching Note 389-059, November 1988. (Revised May 1998.)
      • October 1988 (Revised January 1989)
      • Case

      French Telecommunications in the 1980s (B)

      By: George C. Lodge and Barbara L. Jenkins
      Keywords: Telecommunications Industry; France
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      Lodge, George C., and Barbara L. Jenkins. "French Telecommunications in the 1980s (B)." Harvard Business School Case 389-037, October 1988. (Revised January 1989.)
      • August 1988 (Revised February 1992)
      • Case

      Norton Group PLC: To Be or Not to Be in the Motorcycle Business (A)

      By: V. Kasturi Rangan and Jon Skofic
      Norton, a once famous motorcycle manufacturer, soundly beaten by Japanese competition, turns its attention to developing rotary engines. The company is acquired by Norton Group PLC, which is headed by a dashing entrepreneur. The new management must decide what... View Details
      Keywords: Acquisition; Decision Choices and Conditions; Corporate Entrepreneurship; Human Resources; Crisis Management; Resource Allocation; Production; Competition; Auto Industry; Motorcycle Industry; Japan; United Kingdom
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      Rangan, V. Kasturi, and Jon Skofic. "Norton Group PLC: To Be or Not to Be in the Motorcycle Business (A)." Harvard Business School Case 589-013, August 1988. (Revised February 1992.)
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