Publications

June 2018 (Revised November 2018)
Case

Innovation at Insigne Health

By: Srikant M. Datar, Linda A. Cyr and Caitlin N. Bowler

Insigne Health is a fictional for-profit, integrated health insurer/health care provider whose leadership believes that by shifting members’ focus from “sickness” to “well-being” it could increase the overall health of its insured population and decrease the resources... View Details

Keywords: Design Thinking; Behavior Change; Chronic Disease; Health Care; Health Care and Treatment; Design; Behavior; Change; Innovation and Management

01 Dec 2023
News

Thinking Ahead

As we wind down 2023, there’s talk everywhere of generative AI and how it will fundamentally alter the world as we know it; but how does that translate for your corner of the business world? Is TikTok something you need to take seriously? (Is it time to dance?) We... View Details

Keywords: Julia Hanna; Illustrations by Chris Gash; News, Library, Internet, and Other Services; Information

30 May 2024
News

How to Have Effective Conversations

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Dan Morrell: Hi, this is Dan Morrell, host of Skydeck. Charles Duhigg (MBA 2003) is a Pulitzer Prize–winning journalist, a staff writer for The New Yorker, and author of the bestselling books The Power of... View Details

16 Jan 2018
First Look

First Look at New Research and Ideas, January 16, 2018

Guide to Corporate Culture: How to Manage the Eight Critical Elements of Organizational Life By: Groysberg, Boris, Jeremiah Lee, Jesse Price, and J. Yo-Jud Cheng Abstract—Executives are often confounded by culture because much of it is anchored in unspoken behaviors,... View Details

Keywords: Sean Silverthorne

2003
Report

UK Competitiveness: Moving to the Next Stage

By: Michael E. Porter and Christian H.M. Ketels

In October 2002, the Economic and Social Research Council (ESRC) appointed Professor Michael Porter and his team to conduct a brief, three-month review of the existing evidence on UK competitiveness. The effort was funded jointly by the ESRC and the Department of... View Details

Keywords: Competition; Economics; Performance Productivity; Management Analysis, Tools, and Techniques; Research and Development; Competency and Skills; Investment; Assets; Corporate Strategy; Policy; Management; Knowledge Use and Leverage; United Kingdom; United States

Read Now

November 1996
Case

Del Webb Corporation (B), The

By: Jay W. Lorsch and Samanta Graff

On November 16, 1987, the Del Webb board appointed Phil Dion chairman and CEO. This case outlines the development and implementation of a strategy to focus exclusively on real estate development and to liquidate all other assets. Discusses the appointment of two new... View Details

Keywords: Crisis Management; Management Succession; Strategic Planning; Governing and Advisory Boards; Business and Shareholder Relations; Conflict of Interests; Real Estate Industry

November 2008 (Revised January 2017)
Case

Maggie Lena Walker and the Independent Order of St. Luke

By: Anthony Mayo and Shandi Onise Smith

As America struggled to regain its balance in the aftermath of the American Civil War, Maggie Lena Walker did her best to actively effect change by finding solutions to the social and economic problems facing blacks and especially black women. Taking charge of the... View Details

Keywords: Organizational Change and Adaptation; Leading Change; Ethnicity; Race; Social Entrepreneurship; Personal Development and Career; Welfare; Business and Community Relations; Gender; Banks and Banking

Web

Healthy Outcomes - Managing the Future of Work

26 May 2019 | Financial Times Global Workers Are Ready for Retraining Developing Employees 07 May 2019 | Harvard Business Review The Plight of the Graying Tech Worker William R. Kerr 28 Mar 2019 | Sloan Management Review A skilled... View Details

Web

Faculty & Research - Entrepreneurship

Faculty & Research February 2025 Teaching Material Influencer-led brand building: Hairitage and the McKnights By: William R. Kerr and James Palano Mindy McKnight started in 2009 as an early influencer on social media whose videos of... View Details

November 2003 (Revised October 2005)
Case

Leading the Josie Esquivel Franchise (A)

By: Boris Groysberg and Laura Morgan Roberts

Reviews Josie Esquivel's career history, detailing how, through her personal attributes, skills, experiences, and organizational practices she has developed into a star analyst. Should Esquivel accept an offer to leave Lehman Brothers for Morgan Stanley? To make this... View Details

Keywords: Experience and Expertise; Decision Choices and Conditions; Resignation and Termination; Job Offer; Franchise Ownership; Performance; Personal Development and Career; Personal Characteristics; Competitive Strategy; Competitive Advantage

16 Oct 2017
Research & Ideas

The Most Successful Startups Have Hands-On Founders

performance, the researchers say. Founders are usually very busy people—they recruit key employees, raise funds, find a board, develop partnerships, set strategy, and design the organization, to name a few responsibilities. What often... View Details

Keywords: by Dina Gerdeman

June 1992 (Revised September 1993)
Case

Serendipity Software

Two partners, Anne Salpryn and Tom Hilliard, successfully develop a creative software company. While Anne becomes more managerially oriented, Tom wants to remain a software project creator. The partnership becomes jeopardized as Tom's personal life begins to fall apart... View Details

Keywords: Partners and Partnerships; Entrepreneurship; Software; Leadership Style; Gender Characteristics; Conflict and Resolution; Information Technology Industry

01 Sep 2023
News

That Was Then, This Is Now

of the world, and studying and working abroad has been my passion since high school. I found my calling in developing projects to assist refugees in Côte d’Ivoire and helping to build small businesses in Vietnam. I’ve strengthened... View Details

Keywords: Photographed by Tony Deifell (MBA 2002); edited by Julia Hanna. Above: Heidi Brooks, photographed in 2003 and 2023.; life experience; family; leadership

01 Sep 2023
News

Action Plan: In Context

Sara Jane Ho (MBA 2012) knows that many people think of etiquette as outdated, nothing more than “stuffy, stuffy old manners.” She has made a career—and now a Netflix series, Mind Your Manners—out of updating this old-fashioned perspective. “I see etiquette as the... View Details

Keywords: April White; communication; manners; business; entrepreneurship; China; human behavior

September 2009 (Revised March 2015)
Case

eBay Partner Network (A)

By: Benjamin Edelman and Ian Larkin

eBay considers adjustments to the structure and rules of its affiliate marketing program, eBay Partner Network (ePN). In particular, eBay reevaluates affiliate compensation structure, the role of bonuses for especially productive affiliates, and the overall rationale... View Details

Keywords: Compensation and Benefits; Marketing Strategy; Partners and Partnerships; Motivation and Incentives; Online Technology; Service Industry

February 2010 (Revised December 2011)
Case

Ricoh Company, Ltd.

By: Robert G. Eccles, Amy C. Edmondson, Marco Iansiti and Akiko Kanno

Ricoh, the Japanese copier manufacturer, is committed to reducing its environmental impact to one-eighth of its 2000 levels by 2050. It has already introduced three stages of environmental awareness to its operations, and its recycled copier business broke even in... View Details

Keywords: Environmental Accounting; Financial Reporting; Integrated Corporate Reporting; Investment; Operations; Corporate Social Responsibility and Impact; Environmental Sustainability; Electronics Industry; Manufacturing Industry; Japan