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  • 07 Dec 1999
  • Research & Ideas

Henry Heinz and Brand Creation in the Late Nineteenth Century

strategic rationale of branding and its importance to competing effectively on the demand side of the economy. In a young market, he realized, consumers had to be able to... View Details
Keywords: by Nancy F. Koehn
  • 2008
  • Working Paper

Consequences of Voluntary and Mandatory Fair Value Accounting: Evidence Surrounding IFRS Adoption in the EU Real Estate Industry

By: Karl A Muller III, Edward J. Riedl and Thorsten Sellhorn
We examine the causes and consequences of European real estate firms' decisions to provide investment property fair values prior to the required disclosure of this information under International Financial Reporting Standards (IFRS). We find evidence that investor... View Details
Keywords: Fair Value Accounting; Financial Reporting; International Accounting; Corporate Disclosure; Standards; Real Estate Industry; European Union
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  • 17 Oct 2023
  • HBS Case

With Subscription Fatigue Setting In, Companies Need to Think Hard About Fees

From software that once came in a box to phone apps that do simple tasks, more products and services are moving to a subscription model—and consumers are feeling it. The average US View Details
Keywords: by Jay Fitzgerald; Consumer Products; Consumer Products; Consumer Products
  • Web

Buy Now, Pay Later: Credit and Information Technology

the Courts Credit and Information Technology Credit in a Consumer Society Research Links Credits “The ratings given by the large commercial ratings agencies are on the whole remarkably exact.” — Peter P.... View Details
  • 2020
  • Working Paper

Automation and the Plight of Young Workers: Evidence from the Automation of Telephone Operation in the Early 20th Century

By: Daniel P. Gross and James J. Feigenbaum
Telephone operation was one of the most common jobs for young American women in the early 1900s. Between 1920 and 1940, AT&T adopted dial service in over half of U.S. telephone exchanges, automating away a legion of operators. We show that upon a city's adoption of... View Details
Keywords: Employment; Labor; Gender; Technology Adoption; History; Telecommunications Industry; United States
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  • 24 Oct 2023
  • Research & Ideas

When Tech Platforms Identify Black-Owned Businesses, White Customers Buy

restaurants that received the label were white, compared to the racial makeup of reviewers of the same restaurants prior to the introduction of the feature. The authors also used voting and Census data to determine that increased View Details
Keywords: by Jay Fitzgerald; Food & Beverage
  • June 2009
  • Article

Highbrow Films Gather Dust: Time-inconsistent Preferences and Online DVD Rentals

By: Katherine L. Milkman, Todd Rogers and Max H. Bazerman
We report on a field study demonstrating systematic differences between the preferences people anticipate they will have over a series of options in the future and their subsequent revealed preferences over those options. Using a novel panel data set, we analyze the... View Details
Keywords: Decision Choices and Conditions; Forecasting and Prediction; Film Entertainment; Demand and Consumers; Renting or Rental; Power and Influence; Prejudice and Bias; Online Technology; Motion Pictures and Video Industry
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  • 02 Jan 2018
  • First Look

First Look at New Research and Ideas, January 3, 2018

opinion and policies? What are its risks and rewards? And what is the playbook for leaders considering speaking out? The authors of this article examine those questions View Details
Keywords: Sean Silverthorne
  • Working Paper

The Long-Run Dynamics of Electricity Demand: Evidence from Municipal Aggregation

By: Tatyana Deryugina, Alexander MacKay and Julian Reif
Economic theory suggests that demand is more elastic in the long run relative to the short run, but evidence on the empirical relevance of this phenomenon is scarce. We study the dynamics of residential electricity demand by exploiting price variation arising from a... View Details
Keywords: Energy; Demand and Consumers; Price; Policy; Mathematical Methods
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  • March 2021 (Revised January 2023)
  • Background Note

The Pandemic's Impact on the U.S. Food System

By: José B. Alvarez and Natalie Kindred
This note is intended not as a comprehensive account but as a starting point for discussion about the impact of the COVID-19 pandemic on the U.S. food system. Written in late 2020, the note describes, in part through the voices of industry leaders, how the pandemic... View Details
Keywords: COVID-19 Pandemic; Agribusiness; Risk and Uncertainty; Risk Management; Leadership; Change Management; Safety; Health; Health Pandemics; Disruption; Adaptation; Supply Chain; Supply Chain Management; Consumer Behavior; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; United States
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  • 15 Dec 2008
  • Research & Ideas

The Surprisingly Successful Marriages of Multinationals and Social Brands

What happens when giant multinational corporations acquire relatively small companies that enjoy iconic status as socially progressive brands? According to recent research out of Harvard Business School, such marriages can be good for business View Details
Keywords: by Sarah Jane Gilbert; Consumer Products; Consumer Products
  • 2018
  • Working Paper

Platform Competition: Betfair and the U.K. Market for Sports Betting

By: Ramon Casadesus-Masanell and Neil Campbell
We examine two episodes of strategic interaction in the U.K. betting industry: (i) Betfair (an entrant multi-sided platform or MSP) vs. Flutter (also an MSP), and (ii) Betfair vs. traditional bookmakers. We find that although Betfair was an underfunded second mover in... View Details
Keywords: Platform Design; Betting; Digital Platforms; Design; Network Effects; Business Model; Competition; Cooperation; Market Entry and Exit
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  • Web

2018 Financial Risk and Regulation Survey - Behavioral Finance & Financial Stability

54% indicated the Dodd-Frank Act was too aggressive while 30% believed it was well-calibrated and 16% stated it was not aggressive enough. Similarly, 45% stated that the Bureau of Consumer Financial... View Details
  • 01 Oct 1997
  • News

Antitrust in Historical Perspective

terms with what business itself should be. Is it a method for delivering goods to consumers at the lowest prices? Is it a mechanism for providing employment? Is it a tool for asserting national power abroad? Is it a vehicle for building... View Details
Keywords: Thomas K. McCraw and Richard S. Tedlow
  • 17 Apr 2024
  • Blog Post

New Venture Competition 2024: Business and Environment Ventures

efficiency on both sides and accelerating the energy transition. PARTICIPANTS - SOCIAL ENTERPRISE TRACK Lokale - Farand Anugerah (MBA 2025) - Address stunting, empower community with organic fruit farming, View Details
  • 16 Mar 2009
  • Working Paper Summaries

Running Out of Numbers: Scarcity of IP Addresses and What To Do About It

Keywords: by Benjamin Edelman; Computer; Communications; Telecommunications
  • Web

Black Business Leaders and Entrepreneurship | Baker Library

Help Center Black Business Leaders and Entrepreneurship How can I find underserved markets as a black entrepreneur? Use these resources to validate the need underlying your business idea. Please contact infoservices@hbs.edu to schedule a... View Details
  • Web

Building Iconic Brands and Brighter Futures: Interview with Glossier CEO, Kyle Leahy - Recruiting

Insights & Advice 11 Dec 2023 Building Iconic Brands and Brighter Futures: Interview with Glossier CEO, Kyle Leahy Becca Carnahan Author HBS Team tag Alumni Consumer Products / Retail Student & Alumni... View Details
  • 10 Jun 2022
  • Blog Post

New Venture Competition 2022: Business and Environment Ventures

they sell, the more they are helping to keep our oceans free of plastics. Because companies find success using our certified material, it creates demand for more material —and that further incentives collection in at-risk communities,... View Details
  • 18 May 2007
  • Working Paper Summaries

An Empirical Approach to Understanding Privacy Valuation

Keywords: by Luc Wathieu & Allan Friedman