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      • Article

      Internal Differentiation Within Multinational Corporations

      By: S. Ghoshal and N. Nohria
      Keywords: Business Ventures; Global Range
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      Ghoshal, S., and N. Nohria. "Internal Differentiation Within Multinational Corporations." Strategic Management Journal 10, no. 4 (July–August 1989): 323–337.
      • June 1989 (Revised July 1993)
      • Case

      CIGNA Worldwide

      By: John A. Quelch
      A CIGNA Worldwide (CWW) task group of European country directors and key functional managers is meeting in November 1988 to discuss how CWW should respond to the European Community's plan to remove existing internal barriers and restrictions to the free flow of goods... View Details
      Keywords: Multinational Firms and Management; Insurance; Competitive Strategy; Emerging Markets; Trade; Insurance Industry; Europe
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      Quelch, John A. "CIGNA Worldwide." Harvard Business School Case 589-098, June 1989. (Revised July 1993.)
      • 20 Apr 1989 - 22 Apr 1989
      • Lecture

      The Rise of Japan in International Business: Implications for the American Business Environment

      By: W. Carl Kester
      Keywords: Business Ventures; Situation or Environment; Japan; United States
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      Kester, W. Carl. "The Rise of Japan in International Business: Implications for the American Business Environment." University of Southern California, Center for International Business Education and Research, Los Angeles, CA, April 20–22, 1989. (Presenter of research on Japanese mergers and acquisitions, and discussant of research on the globalization of Japanese corporate finance.)
      • April 1989 (Revised January 1994)
      • Case

      Novo Industri

      By: Michael E. Porter and Michael J. Enright
      Describes the structure of the insulin industry, a treatment for diabetes and Novo's strategy and competitive position in early 1982. The industry is undergoing significant change and Novo must decide how to defend and build its international position. Designed as an... View Details
      Keywords: Change; Global Strategy; Industry Structures; Alliances; Competitive Strategy; Health Disorders; Pharmaceutical Industry
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      Porter, Michael E., and Michael J. Enright. "Novo Industri." Harvard Business School Case 389-148, April 1989. (Revised January 1994.)
      • 1989
      • Chapter

      Analytic Themes of the U.S. Program on the Processes of International Negotiation

      By: James K. Sebenius and Howard Raiffa
      Keywords: Negotiation Process; International Relations; United States
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      Sebenius, James K., and Howard Raiffa. "Analytic Themes of the U.S. Program on the Processes of International Negotiation." In Processes of International Negotiation, edited by Frances Mautner-Markhof, 293–303. Boulder, CO: Westview Press, 1989.
      • Article

      Forward Discount Bias: Is It an Exchange Risk Premium?

      By: K. A. Froot and J. Frankel
      Keywords: Currencies; Exchange Rates; International Macroeconomics; Monetary Policy; Currency Controls; Fixed Exchange Rates; Floating Exchange Rates; Currency Bands; Currency Zones; Currency Areas; Rational Expectations; Asset Pricing
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      Froot, K. A., and J. Frankel. "Forward Discount Bias: Is It an Exchange Risk Premium?" Quarterly Journal of Economics 104, no. 1 (February 1989): 139–161. (Revision of "Findings of Forward Discount Bias Interpreted in Light of Exchange Rate Survey Data," NBER Working Paper No. 1963 and Sloan Working Paper No. 1906-87, August 1987. Reprinted in Advances in Behavioral Finance, edited by Richard Thaler. New York: Russell Sage Foundation, 1993: 359-382 and in Speculation and Financial Markets, edited by M. Taylor and L. Gallagher. Cheltenham: Edward Elgar Publishing, 2001.)
      • January 1989 (Revised December 1991)
      • Case

      British Airways: ""Go for It, America!"" Promotion (A)

      By: Stephen A. Greyser
      Senior marketing executives of a major international airline are deciding on a strategy to address a crisis situation precipitated by a series of terrorist acts. The company is experiencing the worst downturn ever in its U.S.-U.K. travel business due to media reports... View Details
      Keywords: Advertising Campaigns; Crime and Corruption; Crisis Management; Management Teams; Time Management; Marketing Strategy; Perception; Value Creation; Travel Industry; United Kingdom; United States
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      Greyser, Stephen A. British Airways: ""Go for It, America!"" Promotion (A). Harvard Business School Case 589-089, January 1989. (Revised December 1991.)
      • January 1989 (Revised July 1991)
      • Case

      Bank for International Development, Software Case

      By: W. Carl Kester and Timothy A. Luehrman
      A hypothetical case in which an assistant treasurer of a supranational bank is asked to determine in which currencies it has been cheaper ex post to borrow. An integral part of the case is a Lotus 1-2-3 worksheet containing monthly data on yen and dollar interest... View Details
      Keywords: Decisions; Interest Rates; International Finance; Relationships; Currency; Management Analysis, Tools, and Techniques; Analytics and Data Science; Inflation and Deflation
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      Kester, W. Carl, and Timothy A. Luehrman. "Bank for International Development, Software Case." Harvard Business School Case 289-034, January 1989. (Revised July 1991.)
      • December 1988 (Revised December 1989)
      • Background Note

      Country Analysis Framework

      By: James E. Austin
      Presents basic framework for country analysis as used in Business, Government, and the International Economy course. View Details
      Keywords: Framework; Government and Politics; Globalization
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      Austin, James E. "Country Analysis Framework." Harvard Business School Background Note 389-080, December 1988. (Revised December 1989.)
      • December 1988
      • Case

      Navistar International Corp.: Charting a New Course

      By: Stephen A. Greyser and Norman Klein
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      Greyser, Stephen A., and Norman Klein. "Navistar International Corp.: Charting a New Course." Harvard Business School Case 589-068, December 1988.
      • November 1988 (Revised December 1992)
      • Teaching Note

      Foreign Exchange Market Background Note and Problem Set, The (TN)

      By: W. Carl Kester
      Teaching Note for (9-287-033). View Details
      Keywords: International Finance
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      Kester, W. Carl. "Foreign Exchange Market Background Note and Problem Set, The (TN)." Harvard Business School Teaching Note 289-026, November 1988. (Revised December 1992.)
      • October 1988 (Revised May 1998)
      • Teaching Note

      Lotus Development Corp.: Entering International Markets, Note on Comparative Advantage, & Note on Sources of Comparative Advantage, TN

      By: David B. Yoffie
      Teaching Note for (9-387-034), (9-387-023), and (9-387-024). View Details
      Keywords: Information Technology Industry; United States
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      Yoffie, David B. "Lotus Development Corp.: Entering International Markets, Note on Comparative Advantage, & Note on Sources of Comparative Advantage, TN." Harvard Business School Teaching Note 389-039, October 1988. (Revised May 1998.)
      • September 1988
      • Case

      Frontier Airlines, Inc. (A) (Condensed)

      By: F. Warren McFarlan
      Describes a regional airline that is on the losing end of a strategic application of information technology. Management is focusing on internal data processing issues while its principal, and larger, competitor is using its computerized reservations system to gain... View Details
      Keywords: Adoption; Business Strategy; Competitive Strategy; Information Technology; Air Transportation; Air Transportation Industry
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      McFarlan, F. Warren. "Frontier Airlines, Inc. (A) (Condensed)." Harvard Business School Case 189-074, September 1988.
      • September 1988
      • Supplement

      Reebok Commercials--1988, Video

      By: John A. Quelch
      Set of seven commercials to accompany Reebok International Ltd. View Details
      Keywords: Marketing; Advertising; Apparel and Accessories Industry
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      Quelch, John A. "Reebok Commercials--1988, Video." Harvard Business School Video Supplement 889-507, September 1988.
      • September 1988 (Revised June 1993)
      • Case

      Ring Medical

      By: V. Kasturi Rangan
      Describes the progress of a new product launch (HCS-100, a hospital communication system). Ring Medical has sold only five systems in six months against an annual target of 30. There is a lack of agreement internally on how the new product effort should be organized.... View Details
      Keywords: Conferences; Marketing Strategy; Product Launch; Distribution Channels; Performance
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      Rangan, V. Kasturi. "Ring Medical." Harvard Business School Case 589-046, September 1988. (Revised June 1993.)
      • September 1988 (Revised July 2000)
      • Case

      Alex Dean

      By: Shoshana Zuboff, Dave DeLong and Kathleen Scharf
      Traces the evolution of Alex Dean's internal and external careers, exploring his psychological and emotional development, as well as seemingly dramatic shifts in career direction from research scientist to venture capitalist. Designed to encourage students to reflect... View Details
      Keywords: Personal Development and Career; Jobs and Positions; Emotions; Research and Development; Venture Capital
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      Zuboff, Shoshana, Dave DeLong, and Kathleen Scharf. "Alex Dean." Harvard Business School Case 489-039, September 1988. (Revised July 2000.)
      • August 1988 (Revised November 1989)
      • Case

      Reebok International Ltd.

      By: John A. Quelch
      Reebok executives are reviewing the company's advertising and promotion programs for the second half of 1988. These include sponsorship of the 1988 Summer Olympics and a rock concert tour organized by Amnesty International. In addition, Reebok is launching a new... View Details
      Keywords: Marketing Strategy; Music Entertainment; Advertising Campaigns; Sports; Advertising Industry; Apparel and Accessories Industry; Sports Industry
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      Quelch, John A. "Reebok International Ltd." Harvard Business School Case 589-027, August 1988. (Revised November 1989.)
      • 1988
      • Chapter

      Adjustment of the U.S. and Japanese External Imbalances

      By: K. A. Froot
      Keywords: International Trade; International Finance; Trade; United States; Japan
      Citation
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      Froot, K. A. "Adjustment of the U.S. and Japanese External Imbalances." In Papers and Proceedings of the Fourth Economic Planning Agency International Symposium, edited by M. Yoshitomi, 287–304. Economic Planning Agency (Japan), 1988.
      • August 1988
      • Article

      Credibility, Real Interest Rates, and the Optimal Speed of Trade Liberalization

      By: K. A. Froot
      Keywords: International Trade; Trade Policy; Trade; Policy; Interest Rates
      Citation
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      Froot, K. A. "Credibility, Real Interest Rates, and the Optimal Speed of Trade Liberalization." Journal of International Economics 25, nos. 1-2 (August 1988): 71–93. (Revised from NBER Working Paper No. 2358, May 1987.)
      • 1988
      • Chapter

      Explaining the Demand for Dollars: International Rates of Return, and the Expectations of Chartists and Fundamentalists

      By: Jeffrey A. Frankel and Kenneth A. Froot
      Keywords: Currencies; Exchange Rates; International Macroeconomics; Monetary Policy; Currency Controls; Fixed Exchange Rates; Floating Exchange Rates; Currency Bands; Currency Zones; Currency Areas; Rational Expectations; Currency Exchange Rate; Asset Pricing; Macroeconomics
      Citation
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      Frankel, Jeffrey A., and Kenneth A. Froot. "Explaining the Demand for Dollars: International Rates of Return, and the Expectations of Chartists and Fundamentalists." Chap. 2 in Macroeconomics, Agriculture, and Exchange Rates, edited by R. Chambers and P. Paarlberg, 25–80. Boulder, CO: Westview Press, 1988.
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