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  • February 1978 (Revised April 1985)
  • Background Note

Note on the Corn Wet Milling Industry--1972

By: Michael E. Porter
Keywords: Food and Beverage Industry; Food and Beverage Industry
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Porter, Michael E. "Note on the Corn Wet Milling Industry--1972." Harvard Business School Background Note 378-186, February 1978. (Revised April 1985.)
  • May 2022
  • Case

Thinking Outside the Wine Box (A): Mekanism and the Franz for Life Campaign

By: Tomomichi Amano, Elie Ofek, Mengjie Cheng and Amy Klopfenstein
This case provides an overview of “Franz for Life,” an advertising campaign that independent advertising agency Mekanism created and executed to revitalize the brand image of Franzia, a low-cost boxed wine. For several years, Franzia’s popularity declined among... View Details
Keywords: Marketing; Brands and Branding; Marketing Strategy; Digital Marketing; Social Marketing; Marketing Communications; Product Positioning; Food and Beverage Industry; Food and Beverage Industry; United States
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Amano, Tomomichi, Elie Ofek, Mengjie Cheng, and Amy Klopfenstein. "Thinking Outside the Wine Box (A): Mekanism and the Franz for Life Campaign." Harvard Business School Case 522-055, May 2022.
  • January 2022
  • Supplement

SpartanNash Company: The Amazon Warrants (B)

By: Benjamin C. Esty, E. Scott Mayfield and Daniel Fisher
A continuation of the events described in the (A) Case, “SpartanNash Company: The Amazon Warrants,” (HBS Case No. 222-022). View Details
Keywords: Valuation; Value Creation; Consumer Behavior; Negotiation; Distribution; Ownership; Partners and Partnerships; Business Strategy; Equity; Distribution Industry; Distribution Industry; United States
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Esty, Benjamin C., E. Scott Mayfield, and Daniel Fisher. "SpartanNash Company: The Amazon Warrants (B)." Harvard Business School Supplement 222-033, January 2022.
  • March 2016 (Revised October 2023)
  • Case

Central European Distribution Corporation: Hostile Takeover, Bankruptcy Makeover

By: Stuart C. Gilson and Sarah L. Abbott
In early 2013, Central European Distribution Corporation (CEDC), a large publicly traded producer and distributer of vodka and spirits in Eastern and Central Europe, has suffered significant declines in its financial performance, is at risk of defaulting on its debt,... View Details
Keywords: Hostile Takeover; Accounting Restatement; Activist Shareholder; Restructuring; Mergers and Acquisitions; Financial Statements; Corporate Governance; Investment Activism; Distribution Industry; Distribution Industry; United States; Russia; Europe
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Gilson, Stuart C., and Sarah L. Abbott. "Central European Distribution Corporation: Hostile Takeover, Bankruptcy Makeover." Harvard Business School Case 216-059, March 2016. (Revised October 2023.)
  • December 1995
  • Teaching Note

Frito-Lay, Inc.: A Strategic Transition, 1987-1992 (Abridged) TN

By: Lynda M. Applegate
Teaching Note for (9-195-238). View Details
Keywords: Manufacturing Industry; Manufacturing Industry
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Applegate, Lynda M. "Frito-Lay, Inc.: A Strategic Transition, 1987-1992 (Abridged) TN." Harvard Business School Teaching Note 196-072, December 1995.
  • May 1995
  • Case

Hannaford Brothers: Leading the Grocery Channel Transformation

The merchandising manager of a supermarket chain leads an effort to reorganize the process of buying and delivering products from manufacturers to their warehouse for further distribution to stores. The company is an early mover in implementing efficient consumer... View Details
Keywords: Competition; Supply Chain Management; Distribution Channels; Customer Focus and Relationships; Retail Industry; Retail Industry
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McKenney, James L., Theodore H. Clark, and William Schiano. "Hannaford Brothers: Leading the Grocery Channel Transformation." Harvard Business School Case 195-127, May 1995.
  • August 1994
  • Case

Kirin Brewery Company, Ltd.

Describes the introduction of two profit planning and control systems at Kirin as part of its shift from a production-oriented to a consumer-oriented strategy. Specifically, documents Kirin's use of profit centers to increase efficiency and its use of pseudo profit... View Details
Keywords: Cost Management; Organizational Structure; Management Systems; Manufacturing Industry; Manufacturing Industry; Japan
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Cooper, Robin. "Kirin Brewery Company, Ltd." Harvard Business School Case 195-058, August 1994.
  • January 2009 (Revised July 2015)
  • Case

Restaurant Promotions in 2015

By: Benjamin Edelman
A variety of services offer consumers discounts when dining at participating restaurants. This case examines four such services: Entertainment Book, Restaurant.com, Rewards Network, and Groupon. Despite key functional similarities, each of the services chooses an... View Details
Keywords: Marketing Strategy; Two-Sided Platforms; Service Delivery; Service Operations; Internet; Food and Beverage Industry; Food and Beverage Industry
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Edelman, Benjamin. "Restaurant Promotions in 2015." Harvard Business School Case 909-034, January 2009. (Revised July 2015.) (request a courtesy copy.)
  • April 2006
  • Teaching Note

Business Plan for Room For Dessert (TN)

By: Michael J. Roberts and Joseph B. Lassiter III
Teaching Note to (899-008). View Details
Keywords: Service Industry; Service Industry
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Roberts, Michael J., and Joseph B. Lassiter III. "Business Plan for Room For Dessert (TN)." Harvard Business School Teaching Note 806-191, April 2006.
  • September 2005 (Revised January 2006)
  • Case

Yum! Brands, Inc: A Corporate Do-Over

By: Frances X. Frei, Amy C. Edmondson, James Weber and Eliot Sherman
Describes the successful turnaround of the restaurant company Yum! Brands after its spin off from PepsiCo and covers how the company's leadership planned and executed on virtually every dimension of the employee experience. The main dilemma centers on what the company... View Details
Keywords: Product; Brands and Branding; Service Operations; Expansion; Trade; Leadership Development; Business or Company Management; Food and Beverage Industry; Food and Beverage Industry
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Frei, Frances X., Amy C. Edmondson, James Weber, and Eliot Sherman. "Yum! Brands, Inc: A Corporate Do-Over." Harvard Business School Case 606-041, September 2005. (Revised January 2006.)
  • February 2004
  • Supplement

Great Atlantic & Pacific Tea Company, Inc., The

By: David F. Hawkins
Keywords: Food and Beverage Industry; Food and Beverage Industry
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Hawkins, David F. "Great Atlantic & Pacific Tea Company, Inc., The." Harvard Business School Spreadsheet Supplement 104-707, February 2004.
  • December 2003 (Revised April 2004)
  • Case

Dragon's Teeth Vineyards

By: Alan D. MacCormack, Marius Leibold, Sven Voelpel and Kerry Herman
Dragon's Teeth Vineyards (DTV) is a South African wine producer that is considering whether to use genetically modified organisms (GMOs) in its wine-making process. GMOs promise to lower the costs of wine production significantly through increased yields and reduced... View Details
Keywords: Technological Innovation; Growth and Development Strategy; Genetics; Transition; Brands and Branding; Product Development; Product Design; Organizational Change and Adaptation; Technology Adoption; Food and Beverage Industry; Food and Beverage Industry; South Africa
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MacCormack, Alan D., Marius Leibold, Sven Voelpel, and Kerry Herman. "Dragon's Teeth Vineyards." Harvard Business School Case 604-069, December 2003. (Revised April 2004.)
  • April 2003
  • Teaching Note

Achieving Customer Satisfaction at Pizza Hut (TN) (A) and (B)

By: V.G. Narayanan
Teaching Note for (2-101-006) and (2-101-042). View Details
Keywords: Food and Beverage Industry; Food and Beverage Industry
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Narayanan, V.G. "Achieving Customer Satisfaction at Pizza Hut (TN) (A) and (B)." Harvard Business School Teaching Note 103-059, April 2003.
  • February 2003 (Revised November 2003)
  • Exercise

McDonald's: Super-Sized Troubles (B)

This case is the second of two cases that describe the situation and poor performance at McDonald's Corp. in early 2003. This exercise directs students to employ a structured problem-solving process to evaluate the McDonald's strategy. View Details
Keywords: Competitive Strategy; Decision Making; Retail Industry; Retail Industry
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"McDonald's: Super-Sized Troubles (B)." Harvard Business School Exercise 303-099, February 2003. (Revised November 2003.)
  • February 2003 (Revised February 2003)
  • Exercise

McDonald's: Super-Sized Troubles (A)

This case is one of two cases that describe the situation and poor performance at McDonald's Corp. in early 2003. This exercise instructs students to employ an unstructured brainstorming process to develop strategic options for McDonald's. View Details
Keywords: Competitive Strategy; Decision Making; Retail Industry; Retail Industry
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"McDonald's: Super-Sized Troubles (A)." Harvard Business School Exercise 303-098, February 2003. (Revised February 2003.)
  • December 2000 (Revised February 2007)
  • Case

Achieving Customer Satisfaction at Pizza Hut (A)

By: V.G. Narayanan and Preeti Choudhary
Describes how Pizza Hut measures and monitors customer satisfaction, customer complaints, and the quality of its retail locations. View Details
Keywords: Customer Satisfaction; Management Analysis, Tools, and Techniques; Management Systems; Risk Management; Franchise Ownership; Performance Evaluation; Problems and Challenges; Quality; Food and Beverage Industry; Food and Beverage Industry
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Narayanan, V.G., and Preeti Choudhary. "Achieving Customer Satisfaction at Pizza Hut (A)." Harvard Business School Case 101-006, December 2000. (Revised February 2007.)
  • January 1997 (Revised March 1998)
  • Case

Oscar Mayer: Strategic Marketing Planning

By: John A. Quelch
The marketing director of Oscar Mayer faces a series of strategic marketing options regarding established and new products, including budget and capacity allocation decisions. View Details
Keywords: Decisions; Marketing Strategy; Product Launch; Product Development; Manufacturing Industry; Manufacturing Industry; United States
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Quelch, John A., Robert Drane, and Dan Kotchen. "Oscar Mayer: Strategic Marketing Planning." Harvard Business School Case 597-051, January 1997. (Revised March 1998.)
  • September 1984 (Revised September 1993)
  • Case

Nestle S.A.: International Marketing (A)

By: John A. Quelch
A senior manager at Nestle's headquarters is reviewing the role of the central marketing staff with respect to Nestle's operating companies around the world. Two specific examples of the role of the central staff in guiding the advertising and packaging decisions of... View Details
Keywords: Globalized Firms and Management; Organizational Design; Organizational Structure; Marketing; Operations; Advertising; Management Teams; Food and Beverage Industry; Food and Beverage Industry; Switzerland
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Quelch, John A., and Edward J. Hoff. "Nestle S.A.: International Marketing (A)." Harvard Business School Case 585-013, September 1984. (Revised September 1993.)
  • August 1992 (Revised February 1998)
  • Supplement

Star Distributors, Inc. (B)

By: David A. Thomas
Presents the dilemma of Don Waters, vice president of Franchise Operations at Belmont Beverages. Waters must must decide what to do about the conflict between two partners in one of Belmont's franchises. View Details
Keywords: Management Teams; Conflict Management; Franchise Ownership; Partners and Partnerships; Distribution Industry; Distribution Industry
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Thomas, David A. "Star Distributors, Inc. (B)." Harvard Business School Supplement 493-016, August 1992. (Revised February 1998.)
  • April 1986 (Revised January 1993)
  • Case

Au Bon Pain

An eight-year-old company is in the midst of growth. This case follows the company from its inception through its growth stages. Teaching objectives are to understand the problems of growth, partnership, and operations-driven companies. View Details
Keywords: Business Growth and Maturation; Business Startups; Growth and Development; Service Industry; Service Industry
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Kao, John J. "Au Bon Pain." Harvard Business School Case 486-100, April 1986. (Revised January 1993.)
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