Publications

Web

Timeline - Race, Gender & Equity

Seneca Falls women's rights convention The Seneca Falls Convention 1861 Abraham Lincoln takes office as president and Civil War begins 1863 President Lincoln issues Emancipation Proclamation 1865 13th Amendment to the Constitution abolishes enslavement in the United... View Details

January 2001
Teaching Note

ZEFER: Building and Positioning an e-Business Consulting Company TN

By: Richard L. Nolan and George Francis Westerman III

Keywords: Product Positioning; Internet and the Web; Business Ventures; Consulting Industry

11 Dec 2014
News

Fashion's Retail Revolution

Mukti Khaire. The fashion retail industry didn’t always understand what a business school grad could bring to a creative business, and MBAs, without a strong network in the sector, didn’t see great opportunities in the industry. One View Details

Keywords: April White; fashion; Leather and Allied Product Manufacturing; Manufacturing; Finance

01 Dec 1999
News

Pearson Hunt

During my time as editor of the Bulletin, the Alumni Office was staffed by one secretary whose principal job was to obtain news of alumni and prepare the notes for the next issue. The Bulletin was published quarterly with a 6-by-9 1/2... View Details

Keywords: Pearson Hunt

08 Aug 2024
Blog Post

Leading With Curiosity: Mayowa Kuyoro (MBA 2015)

everything. In school and in her career, she enjoyed starting as a generalist before specializing and was energized by exploring industries and functions. The consulting world, specifically McKinsey, offered that exact opportunity. “I... View Details

August 2011
Supplement

John Fahey, President and CEO of National Geographic Society, In-Class Comments, 2/11/11

By: David Garvin

In January 2010, John Fahey, president, CEO, and chairman of the board of trustees' executive committee of the Washington, D.C.-based National Geographic Society (NGS), must decide how best to organize the 121-year old mission-driven organization for a world of... View Details

Keywords: Transformation; Leadership Style; Business or Company Management; Brands and Branding; Sales; Environmental Sustainability; Business Strategy; Web Sites; Publishing Industry; Washington (state, US)

February 2009 (Revised May 2010)
Case

Orange: Read&Go

By: Thomas R. Eisenmann, Toby E. Stuart, Bhaskar Chakravorti, Vincent Marie Dessain, Simon Harrow and Elena Corsi

In late 2008, Orange (aka France Telecom) must decide if launching Read&Go, an electronic newsstand built around an e-paper reader, would be successful. The case describes (1) Orange's strategy; (2) the company's new product development process; (3) e-paper technology,... View Details

Keywords: Business Model; Corporate Entrepreneurship; Technological Innovation; Demand and Consumers; Product Development; Partners and Partnerships; Competition; Publishing Industry; France

April 1992
Case

Time Inc. and New Magazine Development (B)

By: David J. Collis and Nancy Donohue

Keywords: Journals and Magazines; Product Development; Publishing Industry

October 1990
Teaching Note

Dorio Printing Co., Teaching Note

By: Frank V. Cespedes

Keywords: Publishing Industry

November 1987 (Revised August 1989)
Case

Dorio Printing Co.

By: Frank V. Cespedes

Keywords: Publishing Industry

May 1995 (Revised May 1995)
Teaching Note

Harcourt Brace Jovanovich, Inc. TN

By: Hugo Uyterhoeven

Teaching Note for (9-392-045). View Details

Keywords: Publishing Industry

September 1994 (Revised May 1995)
Case

Time Life, Inc. (A)

By: David A. Garvin and Jonathan West

Time Life has historically been a continuity book publisher, selling 20-volume book series via direct mail. Now, however, music and video/TV divisions have been added, and the CEO is trying to craft a strategy that will align the divisions so they can produce... View Details

Keywords: Business Strategy; Corporate Strategy; Business Divisions; Horizontal Integration; Production; Creativity; Alignment; Advertising; Publishing Industry

Educators

November 1990 (Revised November 1991)
Case

Time Inc. and New Magazine Development

By: David J. Collis and Nancy Donohue

Looks at the magazine development at Time Inc. in light of the growing dominance of the video group and the modern management of the 1980s. Highlights the firm's magazine development during 1989. View Details

Keywords: Growth and Development; Management; Product; Segmentation; Publishing Industry

Educators

Web

The NAAI Exhibition Opens - The High Art of Photographic Advertising - Baker Library | Bloomberg Center

HBS Quick Links MBA Executive Education Doctoral Programs Faculty and Research Alumni HBS Publishing Site Index HBS Home Contact Us Map/Directions The NAAI Exhibition Opens Photographic Exhibition Catalog. [Rockefeller Center, New York]:... View Details

October 1985 (Revised December 1989)
Case

CompuServe (B)

By: James L. Heskett

Keywords: Internet and the Web; Web Services Industry