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  • 31 Aug 2015
  • News

How Ben Franklin’s ‘Way to Wealth’ Introduced American Capitalism to the World

  • Working Paper

AI in Disguise—How AI-generated Ads' Visual Cues Shape Consumer Perception and Performance

By: Yannick Exner, Jochen Hartmann, Oded Netzer and Shunyuan Zhang
Generative AI’s recent advancements in creating content have offered vast potential to transform the advertising industry. This research investigates the impact of generative AI-enabled visual ad creation on real-world advertising effectiveness. For this purpose, we... View Details
Keywords: Digital Marketing; AI and Machine Learning; Advertising; Consumer Behavior; Advertising Industry
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  • 25 Jul 2023
  • Research & Ideas

Could a Business Model Help Big Pharma Save Lives and Profit?

where you don’t know your neighbors,” he says. “In India, you grew up knowing abject poverty and that has stayed with me throughout my adult life and influenced my research.”... View Details
Keywords: by Esther Schrader; Pharmaceutical; Health
  • 23 Sep 2009
  • Working Paper Summaries

Operational Failures and Problem Solving: An Empirical Study of Incident Reporting

Keywords: by Julia Adler-Milstein, Sara J. Singer & Michael W. Toffel; Health
  • 06 Aug 2021
  • Book

Steve Jobs and the Rise of the Celebrity CEO

careers of Oprah Winfrey, Elon Musk, and Jobs, who used their charisma to champion their ambitious vision, create revolutionary new products and services, and attain View Details
Keywords: by Dina Gerdeman
  • 01 Aug 1998
  • News

Spring Reunions: Milestones and Memories

spartan, vinyl-floored office in a former communist-run railroad repair yard, and Jeanne Hilsinger insists that is precisely where she wants to be. Now CFO of Mavel a.s., a Czech manufacturer of turbines and... View Details
Keywords: Eileen K. McCluskey
  • Research Summary

The Institutional Foundations of Lending: Indirect Regulation and State-Building

The Institutional Foundations of Lending: Indirect Regulation and State-Building makes two main theoretical contributions to the scholarship on credit markets and institutional development. First, the book demonstrates that opportunistic lenders can take... View Details
  • 26 Sep 2013
  • Research & Ideas

Behind India’s Economic and Political Woes

case in China, adequate investment had been put into roads, bridges, and power plants, I suspect that a much larger fraction of the money coming into India would have been productively deployed into... View Details
Keywords: by Zeenat Potia
  • 15 Nov 2007
  • Working Paper Summaries

The Dynamic Interplay of Inequality and Trust: An Experimental Study

Keywords: by Ben Greiner, Axel Ockenfels & Peter Werner
  • 2014
  • Working Paper

Cleaning House: The Impact of Information Technology on Employee Corruption and Performance

By: Lamar Pierce, Daniel Snow and Andrew McAfee
This paper examines how firm investments in technology-based employee monitoring impact both misconduct and productivity. We use unique and detailed theft and sales data from 392 restaurant locations from five firms that adopt a theft monitoring information technology... View Details
Keywords: Management Practices and Processes; Information Technology; Ethics; Performance Productivity; Employees
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  • 13 Jun 2016
  • News

Brands count cost of celebrity ties after Johnny Depp and Maria Sharapova

    Impact of Online Consumer Reviews on Sales: The Moderating Role of Product and Consumer Characteristics

    This article examines how product and consumer characteristics moderate the influence of online consumer reviews on product sales using data from the video game industry. The findings indicate that online reviews are more influential for less popular games and... View Details
    • Article

    Integrated Strategy: Residual Market and Exchange Imperfections as the Foundation of Sustainable Competitive Advantage

    By: Felix Oberholzer-Gee and Dennis Yao
    Market imperfections are central to understanding the mechanisms that permit firms to capture value. Many of these imperfections are competed away when firms struggle to attain and defend competitive advantages, making markets more efficient in the process. The... View Details
    Keywords: Integrated Strategy; Nonmarket Strategy; Market Imperfections; Strategy; Competitive Advantage; Governing Rules, Regulations, and Reforms
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    • February 4, 2017
    • Article

    Historical Transformations in Boundary and Land Use in New Delhi's Urban Villages

    By: Sudev J Sheth
    New Delhi’s “urban villages” are the result of government land acquisitions that began in 1912 and continued into the 1960s. Since the 1980s, growing demand for real estate within the city has engendered unprecedented residential and commercial development in these... View Details
    Keywords: India; Urban Planning; Eminent Domain; Land Politics; Real Estate; History; City; Planning; Urban Scope; India; Delhi
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    • 2007
    • Working Paper

    How to Capture Value from Innovation: Shaping Intellectual Property and Industry Architecture

    By: Gary P. Pisano and David J. Teece
    In making strategic decisions about how to capture value from innovation, managers often look at two critical domains—the intellectual property environment and the architecture of the industry—as beyond their control. Yet, the intellectual property environment and the... View Details
    Keywords: Innovation and Management; Intellectual Property; Industry Structures; Value
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    • May 2017 (Revised September 2018)
    • Supplement

    Hilti Fleet Management (B): Towards a New Business Model

    By: Ramon Casadesus-Masanell, Oliver Gassmann and Roman Sauer
    The (B) case tackles the implementation and scaling process of fleet management over the years. Finally, the case explores current challenges facing the BMI. View Details
    Keywords: Hilti; Business Model Innovation; BMI; Fleet Management; Decision-making; Implementation; Power Tools Industry; Europe; Switzerland; Business Model; Restructuring; Transformation; Transition; Customer Value and Value Chain; Customer Focus and Relationships; Construction; Innovation and Invention; Leasing; Strategy; Growth Management; Decision Making; Construction Industry; Switzerland; Liechtenstein; Germany; Austria; Europe; United States; Asia; Brazil; China; Latin America; Africa; Japan; Hong Kong; France; Italy; Spain
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    • Research Summary

    Political Risk, Foreign Intervention and International Arbitration

    The Empire Trap:  America's Attempts to Protect Property Rights Overseas, 1898-2008, is a history of the U.S. government's attempts to protect the property rights of American investors when they venture outside the boundaries of the United... View Details

    • 07 May 2020
    • News

    The One Good Thing Caused by COVID-19: Innovation

    • 2017
    • Working Paper

    Cross-Boundary Teaming for Innovation: Integrating Research on Teams and Knowledge in Organizations

    By: Amy C. Edmondson and Jean-François Harvey
    Cross-boundary teaming, within and across organizations, is an increasingly popular strategy for innovation. Knowledge diversity is seen to expand the range of views and ideas that teams can draw upon to innovate. Yet, case studies of practice reveal that teaming... View Details
    Keywords: Teams; Knowledge; Innovation; Groups and Teams; Collaborative Innovation and Invention
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    • March–April 1979
    • Article

    How Competitive Forces Shape Strategy

    By: M. E. Porter
    Many factors determine the nature of competition, including not only rivals, but also the economics of particular industries, new entrants, the bargaining power of customers and suppliers, and the threat of substitute services or products. A strategic plan of action... View Details
    Keywords: Competition; Strategy
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